
Michael Benjamin
Executive Vice President / Equity Holder

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About me
Media Content Consultant at SPARTAN RACE LTD
Education

The Manchester Metropolitan University, Manchester, England
-Post Graduate Certificate Teaching English Language and Literature/Letters MeritCompleted in conjunction with the Graduate Teachers Programme (GTP)

University of Massachusetts Boston
-Bachelor of Arts (B.A.) English
Experience

TV and Radio Broadcasting, Inc. (WJDA AM and WESX AM), Quincy Ma
Jan 1990 - Jan 2004Executive Vice President / Equity HolderTwo original AM stations in USA (WESX & WJDA); operating in hyper-competitive Boston media market● Doubled annual sales, with 8% annual growth annually over 14 years.● Improved profitability from 15% to 50% per annum.● Instituted aggressive sales rep accountability to manage receivables from 90+ days’ average to net 20.● Sold and developed top tier accounts (e.g., Dunkin Donuts, Wall Street Journal; Quirk Motors, Bank of Boston) ● Implemented account list management system to systematically grow revenue with top and second tier clients.● Scheduled and sold sports sponsorship: National Football League, Notre Dame Football, National Hockey League, and Minor League Baseball.WESX Radio, Salem, MA Sales Manager 1987 - 1988WJDA Radio, Quincy, MA Account Executive 1986 – 1987 Show less

UTV Radio GB
Jan 2004 - Jan 2006Station Director & Group Customer Service DirectorBroadcast/Media firm operating 16 commercial radio stations in England, Scotland, Ireland, and Wales● Achieved #1 in receivables performance, #1 in upgraded selling performance, and #2 in sales performance.● Exceeded year-end sales target, with 10 field sales reps delivering $1.82M / +22%.● Delivered top performing audience listenership of 104,000.● Sold $429,000 English Premier League sponsorship. ● Created “Business Partners” annual seminar presented to 3000 customers, gaining $3.9M new sales company-wide and initiated Upgrade Selling System, achieving $1.95M in new sales. Show less

White Cap Communications, Ltd.
Jan 2006 - Jan 2008Managing Director/PrincipalFounded and self-funded outsourced virtual transcription & data preparation for the medical & financial communities● Developed international business in UK, US, India and Mauritius● Gained key clients including (US) JP Morgan Chase Bank, EMC2, (UK) NHS, and independent surgeons.

St Ambrose Catholic College
Jan 2009 - Jan 2012English TeacherKey Stage 3-5 teacher of English Language & Literature; Head of Public Speaking & Debate

Walsall, England
Jan 2012 - Jan 2013English TeacherAdditional duties as Head of Public Speaking & Debate

Midland Studio College
Sept 2013 - Aug 2014Curriculum Leader, EnglishKey Stage 3, 4, 5 teacher of English Language and Literature; Head of Public Speaking & Debate

Ratcliffe College
Jan 2014 - Jan 2018Private, co-educational Catholic day and boarding high school teaching classical liberal arts curriculum; 875 students● Teach English to 100 students in grades 7-12; drive whole school public speaking & debate initiative.● Author strategic papers to advance school profile, income, retention, recruitment and compliance.● Create The Championship national public speaking competition, funded with $16,000 in alumni sponsorship.● Design and deliver Speech Writing & Presentation master classes to prepare 100 gifted and talented students from 15 high schools for this competition.● Form additional partnerships with feeder middle schools featuring debate competition at partner sites resulting in winning $325,000 in new student enrollment fees.● Gain national school recognition with features in Independent Schools Magazine and BBC Radio profile. Show less
English Teacher, Public Speaking & Debate Head /Development Officer
Jan 2017 - Jan 2018English Teacher, Academic Oversight for Years 10 & 11
Jan 2015 - Jan 2017Deputy Head of English, English Teacher
Jan 2014 - Jan 2015

SPARTAN RACE LTD
Jan 2020 - nowMedia Content Consultant$200M global leader in elite-level obstacle course races; with 7M participants in 30 countries• Develop lifestyle marketing themes to broaden target audiences and increase event participation.• Create thought leadership for CEO; provide public speaking coaching for CEO.• Provide content and public speaking coaching Spartan Kids global youth fitness challenge programs.
Licenses & Certifications

Post Graduate Certificate, Dale Carnegie Worldwide Sales & Public Speaking Trainer
Dale Carnegie & Associates, Inc. Global Support Services, O'Fallon, Missouri-USA
Volunteer Experience
Director, Fundraiser
Issued by Red Cross, Catholic Charities, Rotary International on Jan 1990
Associated with Michael Benjamin
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