Julia Cavallo

Experience

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  Delta Sigma Pi

  Jan 2017 - May 2018

  -Maintained relationships with current faculty members and updated them on current events-Explained the benefits and opportunities of the fraternity to potential members to grow the organization-Informed faculty brothers of the role and expectations of partnership, resulting in the recruitment of two new faculty initiates-Planned a faculty panel for members to get to know their faculty initiates and gain career insights-Presented the fraternity’s purpose and events to classes of 30-40 people Show less

  • Senior Vice President

    Dec 2017 - May 2018

  • Director of Marketing

    Jun 2017 - Dec 2017

  • Director of Faculty Relations

    Jan 2017 - May 2017
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  Mihaylo Career Services

  May 2017 - Aug 2018

  Career Ambassador

  - Promote business related events on social media by creating content calendars and original material-Direct students to resources that increase participation in internships and employer events to improve employability of students -Answer questions from about fifty students, faculty, and staff daily to provide quality service-Evaluate needs of students in order to appropriately provide information

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  Nissan Motor Corporation

  May 2018 - Aug 2018

  Sales and Marketing Intern

  -Compile customer marketing lists with open campaigns to be able to strategically advertise to bring customers back to the dealership-Perform website audits of different dealerships to ensure correct advertising of current deals as well as suggesting improvements to attract a higher volume of customers-Compare competitors weekly leasing vs. buying deals to Nissan's and made suggestions to better market Nissan cars

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  Search Business Group

  Oct 2018 - Jul 2019

  Search and Content Intern

  -Write original content weekly for clients' blogs and websites-Build links for different clients to increase their visibility in Google Searches-Add keywords to various posts to increase their position in Google Searches-Call tracking for two clients to monitor client retention and new client rates-Compile monthly reports from call tracking to show clients their call agents performance

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  Saatchi & Saatchi (We Are Saatchi)

  Jul 2019 - Feb 2021

  Assistant Media Planner

  - Client: Toyota- On behalf of Toyota, evaluated the Digital Video strategy in the connected TV space in relation to our linear buys - Communicated with publishers on campaign details regarding buying and strategy to help ensure a timely and efficient campaign launch- Coordinate communication with publishers, clients, internal ad-ops and production teams to facilitate asset production and traffic ad placements - Actualize invoices to resolve any billing and delivery discrepancies- Work with industry leading media partners to create first-time custom large scale executions, and analyze their impact post campaign- Met with over 30 publishers during the Upfront process and analyzed past performance in order to vet them for upcoming campaigns- Utilize ComScore to audit media platforms and accurately select publishers that reach our target audiences- Consistently use Prisma to enter media plans, traffic ad placements, and actualize invoices Show less

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  DocuSign

  Feb 2021 - Nov 2021

  Education & Nonprofit Sales Development Representative
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  Hulu

  Dec 2021 - Feb 2023

  Programmatic Sales Planner
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  The Walt Disney Company

  Feb 2023 - now

  Programmatic Account Manager