Dilan Peker Mert

Experience

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  The Coca-Cola Company

  May 2013 - Oct 2014

  Procurement Department / Digital Marketing Purchase

  - Support budget and campaign management for Media Team- Make the connection between media team and agencies- Organization Rock N Coke Festival and Fanta Youth Festival- Administrative affairs purchasing- Assist purchase – to – pay process

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  MUDO

  Dec 2014 - Jun 2016

  Category and Sales Assistant Specialist
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  Mavi

  Jul 2016 - Oct 2017

  Product Planning Assistant

  - Prepare weekly sales reports - Sales forecast for scenario budget- Manage discounts and campaign - Gather information about the prices of the products of competitors.- Prepare new collection ( determine price and quantity )- Select product for advertising campaign and marketing project

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  Migros Ticaret

  Nov 2017 - Jun 2021

  - Manage the agreement & contract progress with the companies that are/willing to be in the sector.- Manage the new product process of demanded and sales approved products.- Planning of the activities and promotions in stores. Introducing these plans to the system.- Gather information about the prices of the products of competitors.- Price the products considering the category benefit, customer satisfaction & competition.- Accomplish the annual turnover objective for category- Seek and provide information to help company determine their position in the marketplace- Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.- Develop and implement procedures for identifying advertising needs.- Forecast and track marketing and sales trends, analyzing collected data.- Measure the effectiveness of marketing, advertising, and communications programs and strategies.- Monitor industry statistics and follow trends in trade literature. Show less

  • Marketing Category Executive / Cosmetics

    Feb 2021 - Jun 2021

  • Marketing Category Supervisor / Cosmetic

    Feb 2019 - Feb 2021

  • Marketing Specialist / Non-Alcoholic Beverages

    Nov 2017 - Feb 2019
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  MediaMarkt Turkey

  Jun 2021 - Dec 2022

  Category Product Manager

  - Manage the store opening process and ensure brand policies in branded stores.- Management/overview of field workers and goals.- Create a promotion plan for products on retail and sales side.- Prepare activities and campaigns for holidays and special days on offline and offline channels which responsable product group.- Manage the agreement & contract progress with the companies that are/willing to be in the sector.- Manage the new product process of demanded and sales approved products.- Gather information about the prices of the products of competitors.- Price the products considering the category benefit, customer satisfaction & competition.- Accomplish the annual turnover objective for category- Seek and provide information to help company determine their position in the marketplace- Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.- Develop and implement procedures for identifying advertising needs.- Forecast and track marketing and sales trends, analyzing collected data.- Measure the effectiveness of marketing, advertising, and communications programs and strategies.- Monitor industry statistics and follow trends in trade literature. Show less

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  Coca-Cola İçecek

  Dec 2022 - now

  Product Manager