Tushar Gupta

Tushar Gupta

Marketing Intern

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location of Tushar GuptaGurugram, Haryana, India

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  • Timeline

  • About me

    IT Product Manager at Pathkind Labs

  • Education

    • R.G.P.V.,Bhopal

      2010 - 2014
      Bachelor of Engineering (B.E.) Electrical, Electronics and Communications Engineering 7.2

      Activities and Societies: Intra college quiz tournament,Winner of Soccer tournament in intra college tournament I studied Bachelor of Engineering, a 4-year course to became an Electronics & Communication Engineer

    • VIdya Bhavan Public School

      2006 - 2010

      Activities and Societies: CSR

    • International Management Institute - IMI

      2014 - 2016
      PGDM Marketing,operations 7.42

      Activities and Societies: Media and PR Committee & Branding Committee

  • Experience

    • Berco's Restaurants

      Apr 2015 - Jun 2015
      Marketing Intern

      - Responsible for increasing footfall for Berco’s (A Chinese and Thai cuisine restaurant) through online marketing and delivery system analysis- Assessed online presence vis-a-vis competition & analyzed home delivery for customers.- Retained 200 customers generating revenue of above 2,00,000 INR by cold calling through the database of 6000 customer per outlet- Website review and made it much more user friendlyAnalyzed internal branding by Mystery Audits and gave recommendations to improve the visibility and attractiveness of Berco’s. Show less

    • Janalakshmi Financial Services

      May 2016 - Jan 2018

      - Managing Operations and overall functioning of the branch.- Responsible for meeting the branch targets and adherence to all guidelines and regulatory requirements.- Monitor the daily remittance by individual loan customers- Cost Management and Cost effectiveness at the branch to ensure profitability, also ensure that the branch adheres to the Know Your Customer (KYC) and Anti Money Laundering (AML) norms at all times.- Ensuring that the customers get world class services and their needs are understood and met through the financial product offerings of the bank.- Supervising Key Areas including Marketing, Business Channel Development, Team Development and Revenue Generation.- Ensure all laid down system and processes are followed at the branch as stipulated by the Senior Management.- Ensure that all staff are adequately trained on the Products of the Bank and Sales Processes.- Responsible for dealing with External and Internal Auditors and inspections and compliance.- Develop financial models and analyses to support strategic initiatives Show less - Handling a team of sourcing, sales and collection executives.- To manage the team, provide training & knowledge about the new products.- Responsible for the marketing of the financial products of the company.- Responsible for risk and credibility check of the customer through batch verification.- Responsible for penetrating all targeted accounts and originate sales opportunities for thecompany's products and services.- Responsible for Training and assisting the customers in financial planning. Show less

      • Branch Manager

        Aug 2017 - Jan 2018
      • Assistant Manager

        May 2016 - Aug 2017
    • Influidity Solution

      Mar 2018 - Dec 2021
      Product manager and Marketing manager

      - Developing business plans, product strategies and operating models for newventures.- Emphasis is on providing business insights and managing end-to-end productdelivery.- Presenting work directly to clients as required- Increase in overall efficiency by 35% of product delivery- Develops action plans and processes, in coordination with management team, forintegrating activities and optimizing department resources to meet major goalsand objectives.- Analyze brand positioning and consumer insights- Shape and communicate our brand vision and mission- Translate brand elements into plans and go-to-market strategies- Manage a team of marketing professionals working on brand initiatives- Lead creative development to motivate the target audience to take action- Establish performance specifications, cost and price parameters, marketapplications and sales estimates- Measure and report performance of all marketing campaigns, and assess ROI- Product manager at building the websites- Oversee new and on-going marketing and advertising activities- Monitor product distribution and consumer reactions- Devise innovative growth strategies resulting in increased from 16 Lakh to 50 Lakhin revenue of the Company- Stay up-to-date with digital marketing trends and potential new channels andstrategies to keep us ahead, including updates to social media marketing,attribution, and programmatic media buying.- Manage the strategy and setup of all paid campaigns.- Measure and optimize our paid marketing using FB Ad manager, Google Analytics,and marketing analytics reports. Show less

    • 13SQFT - India's largest Space Infrastructure & Technology B2B Platform

      Jan 2022 - Dec 2022
      Senior Product Manager

      - Conceptualization & implementation of product features for growth and user management. - Building PRDs and writing user stories- Building product roadmaps & strategies, wireframes, mockups, benchmarking & managing daily workflows of the product team- Prepare and drive the product roadmap, GTM, and vision.- SPOC for various stakeholders like Marketing, Business Development, UX, Technology team- Developing and performing product presentations, product demonstrations to senior leadership- Perform primary market research, user research, competitive research- Launch new products features, test their performance, and iterate- Constantly monitor the market for competing products/solutions and ensure that the company's offerings continue to be the most innovative in the market- Implement Agile Methodology- Craft communication strategy to announce new products/features to partners and clients Show less

    • Pathkind Labs

      Jan 2023 - now
      IT Product Manager

      - Define the product strategy and roadmap - Understanding and representing user needs. - Monitoring the market and developing competitive analyses. - Defining a vision for a product. - Aligning stakeholders around the vision for the product. - Backlog management, iteration planning, and elaboration of the user stories.- Oversee, at all stages of IT product creation including design and development. - Working On Jira to Plan and execute the fetaure roll out, design and development - Prioritizing product features and capabilities. Show less

  • Licenses & Certifications

    • LinkedIn Five day Workshop

      GrowthSchool
      Aug 2022
    • Agile Project Management Certifications

      Google
      Jun 2024
      View certificate certificate
    • Lean Six Sigma Certification

      KPMG India
      Oct 2014