
Gladys DiFranco, PMP

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About me
Commercial Real Estate Specialist | Strategic COO-level Professional | 20+ Years | Value-Add Properties | Project Management | Diversified Portfolio Management | Strategic Business Plans | Tactical & Strategic Thinking
Education

Bay Path University
-Bachelor of Science in BusinessSumma Cum Laude

Bentley University
-
Experience

Brookwood Financial Partners, LLC
May 1999 - Aug 2023Spearheaded the performance enhancement of a nine-building portfolio, encompassing 1.4MM square feet of value-add, suburban office, flex, and warehouse properties in the New England region, following promotion into an expanded role. • Fostered exceptional collaborative functions and productive work environments by effectively leading diversified teams and stakeholders, including in-house property managers, engineers, and analysts, as well as third-party leasing brokers, attorneys, architects, and general contractors.• Expanded portfolio stability and diversity by successfully negotiating and executing over 30 new leases and amendments, covering 650K square feet, leveraging strong communication and deal-making skills.• Ensured efficient and effective property utilization through oversight of $15MM in capital and leasehold improvements, including the management of diverse projects from loading dock enhancements to office-to-flex space conversions.• Aligned business plans and maximized net operating income and cash flow distributions for investor satisfaction by leveraging comprehensive financial analysis to drive strategic decision-making and sound investment strategies. • Ensured transparency and alignment with all key stakeholders, including the executive committee, investors, lenders, and brokers, by expertly communicating asset performance and strategic vision. Show less Promoted into portfolio management roles focused on successfully repositioning the sale of 8 assets within a fifteen-building portfolio, totaling 1.8MM square feet of value-add office products in suburban submarkets of Atlanta, Raleigh, Central, and Southeast Florida. • Dramatically increased occupancy and investment stabilization over 18 months for the poorest-performing assets by energizing the brokerage community through the execution of rebranding, marketing, and renovation strategies. • Boosted asset values while directing $42MM in capital and leasehold enhancements, including exterior, lobby, and common area renovations, as well as elevator modernizations, roof replacements, etc.• Expertly increased and maximized rental rates through the negotiation and execution of over 300 new leases and amendments totaling 2MM+ square feet, helping to boost annual revenues.• Streamlined organizational systems and operational efficiencies by assisting in developing project and capital tracking standard reports, standard license agreements, capital contracts, and form lease documents. Show less Recruited by the corporate leadership team to prepare financial statements and operational reports for a diversified portfolio spanning 2MM square feet in Arizona, California, and Florida.• Ensured the accurate preparation of audited and unaudited financial statements, collaborating effectively with a CPA firm for the timely and successful completion of year-end tax returns.• Optimized portfolio operations through strategic collaboration with asset and third-party property managers, effectively managing cash flow, securing lender reserve funding, and ensuring compliance with industry standards.• Spearheaded the successful identification and organization-wide implementation of Yardi Software, enhancing operational efficiency and streamlining financial management processes across the organization. Show less
Vice President & Asset Manager - Northeast Portfolio
Apr 2019 - Aug 2023Vice President & Asset Manager - Southeast Portfolio
Jul 2007 - Apr 2019Assistant Vice President - Senior Portfolio Accountant
May 1999 - Jul 2007

C. Talanian Realty Co., Inc.
Aug 2023 - nowManaging Director of Operations & Asset ManagementRecruited by corporate ownership to help evaluate and rebuild the organization by leading a comprehensive overhaul of operational deficiencies, transforming core processes, and leading the hiring, onboarding, and training of critical new hires within Talanian Realty, which owns and manages one of the largest private portfolios of property in Back Bay. • Identified critical areas for operational enhancement by analyzing internal operations, external relationships, and existing procedures, successfully implementing process improvements through thorough evaluation.• Maximized resource allocation and organizational agility within the first 60 days by integrating comprehensive business strategies and staffing plans to upgrade operational efficiency, staffing, and day-to-day functions. • Establishing a standardized and structured repository for policies, procedures, and documentation for multiple facets of the business, including operations, leasing, asset sales, accounting, and human resources.• Streamlining organizational effectiveness and continuous improvement by executing strategic operational plans for short-term and long-term objectives, and regularly analyzing and enhancing internal processes.• Providing critical oversight for real estate investments, operations, accounting, and human resources functions, ensuring the effective management and scalability of all operational aspects.• Driving growth by translating strategy into actionable steps while aligning goal setting and performance management. Show less
Licenses & Certifications

Commercial Real Estate - Certificate
Boston University Metropolitan College
Real Estate Broker/Sales Agent
Commonwealth of Massachusetts
Real Estate Finanace - Certificate
Boston University Metropolitan College
Project Management Professional (PMP)
Project Management InstituteMay 2025
Volunteer Experience
Volunteer
Issued by Habitat for Humanity
Associated with Gladys DiFranco, PMPVolunteer
Issued by Beverly Bootstraps
Associated with Gladys DiFranco, PMP
Languages
- spSpanish
- enEnglish
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