Riya Agrawal

Experience

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  Loadsmile

  Sept 2019 - Jun 2020

  Customer Acquisition and Fulfilment Manager

  - Work closely with our Operations and Business Development teams to help with any new inbound shipment opportunities.- Engage in critical analysis of our client engagements, offer insights, and propose strategies in order to improve performance.- Manage any issues in the freight shipments.- Proven track record for customer satisfaction and issues resolved.- Analyzing and setting up customer service and management CRMs Freshdesk and Salesforce.- Responsible for the Development of Fulfilment strategies for each order. - Perform order modifications and order optimizations.- Carrier and vendor setup and quotation for each order cycle.- Carrying out inbound and outbound marketing.- Managed and optimized ad campaigns to increase website traffic leading to more sign-ups and leading - Generations' ads to acquire customers.- Managed to get Leads for $0.10 and website signups.- Followed up with potential clients to understand their pain points and how the business solves them.- Managed to get Leads for $0.10 and website signups. Show less

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  Prop.VU

  Aug 2020 - May 2022

  Digital Marketing Executive

  -Contribute to brand planning process and budget management-Managed and was responsible for all digital marketing campaigns to meet revenue and profit targets and increase market share-Managed a budget of 3,00,000 INR (5,286 AUD) every month to run ad campaigns and generate leads of potential customers on social media platforms and Google AdWords resulting in an increase of 20% in sales quarterly-Wrote content of 3200 words for the website-SEO optimisation for the website-Creating organic and paid social and search strategy -Coordinating with content writers and graphic designers-Managed and supervised website design-Created social media calendar and content according to brand objectives, customers, and platforms (Instagram, Facebook, LinkedIn-Led the development of visual messages from conceptualization to finalization of marketing and business development collaterals as a pitch deck, publications, and digital assets for various social media platforms and events Show less

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  GREENLAND FARMS

  Aug 2021 - Dec 2022

  Freelance Marketing

  - Creating attractive designs with property images and details to run ad campaigns.- Creating effective and successful campaigns within Google ads, Facebook, Instagram, and LinkedIn.- Analysing and optimising existing campaigns to drive profitable growth. - Writing ad copy that converts for a wide range of industries.- Using analytics and data to report to stakeholders and measure the effectiveness of campaigns.- Chasing continual improvement and staying on top of developments in the Paid Search space. Show less

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  The White Villas Kasara

  Jan 2022 - Nov 2022

  Freelance Marketing

  -Creating attractive designs with property images and details to rum ad Campaigns.-Creating effective and successful campaigns within Google ads, Facebook, Instagram, and LinkedIn.-Analyzing and optimizing existing campaigns to drive profitable growth.-Writing ad copy that converts for a wide range of industries.-Using analytics and data to report to stakeholders and measure the effectiveness of campaigns.-Chasing continual improvement and staying on top of developments in the Paid Search space. Show less

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  Digivizer

  May 2022 - Dec 2022

  Digital Marketing Expert

  -Planning, development and execution of digital marketing strategies and campaigns, including online advertising, website strategy and design, and social media management (using Digivizer platform insights)-Developing, managing and leading the design of all content & communications such as campaign materials, organic social content, videos, presentations, newsletters, banners, emails, events and other collateral-Leading ongoing management of digital touchpoints, including Digivizer’s website and social networking landing pages for organic and paid purposes-Managing day-to-day digital campaign production, launch and optimization including budget management and strategizing-Creating strategy for social content and social media calendar along with providing creative feedback and approvals-Owning and maintaining site analytics, metrics, and campaign reporting-Driving the content program to deliver strong SEO-Supporting new product feature launches with web changes and leading all digital campaigns-Designing and delivering powerful demos, digital marketing insight sessions for clients, live and on-demand webinars and videos showcasing the benefits of the platform -Collaborate on successful sales outreaches and conversion strategies to ensure conversions meet set business objectives and targets Show less

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  Early Childhood Management Services (ECMS)

  Oct 2022 - Jan 2023

  Digital Marketing Specialist

  This is a 4 month contract role as a Digital Marketing Specialist. My role was to create content for social media, run paid ads on Google and Meta and analyse the current website.

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  Unicharm

  Jan 2023 - now

  Digital Marketing Specialist