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Gala McBeth

Gala McBeth

Team Leader

Followers of Gala McBeth399 followers
location of Gala McBethMelbourne, Wiktoria, Australia

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  • Timeline

  • About me

    Marketing & Events Coordinator, Turks Melbourne

  • Education

    • Sapphire Coast Anglican College

      2006 - 2011
      High School Diploma

      Activities and Societies: Netball Team & Athletics Team.

    • La Trobe University

      2020 - 2023
      Bachelor of Business Marketing and Economics

      Throughout my degree, I learned how to apply valuable insights into the application of economic principles to develop government policy, business solutions as well as behavioural science. I analysed important issues such as poverty, inequality, inflation, unemployment, environmental issues, innovation, digital transformation, international competition as well as trade and economic development. These skills can be applied to careers in economic and social policy, business, banking, financial… Show more Throughout my degree, I learned how to apply valuable insights into the application of economic principles to develop government policy, business solutions as well as behavioural science. I analysed important issues such as poverty, inequality, inflation, unemployment, environmental issues, innovation, digital transformation, international competition as well as trade and economic development. These skills can be applied to careers in economic and social policy, business, banking, financial marketing and consulting. The marketing major has equipped me with the knowledge to provide organisations with the means to communicate their value propositions to their target audience. As well as how to identify marketing problems and opportunities, and develop actionable solutions. Show less

  • Experience

    • Antico Pizzeria

      Jan 2016 - Jan 2018
      Team Leader

      - Cocktail, coffee and beverage preparation- Up selling menu items to patrons- Opening & closing venue: cashing up, dividing service tips between staff, ensuring the venue is secure and prepped for upcoming service- Ensuring steam line communication between team members, directing and managing team during service

    • The Grand Hotel Richmond

      Feb 2019 - Apr 2021
      Event Manager

      - Daily use of software: InDesign, Photo Shop, Microsoft Excel & RedDiary- Conducting sales for private, medical, corporate & non-for profit events-Consulting with clients, managing budgets, booking spaces, contacting guests and speakers - Generating marketing content for subscriber list- Managing team of staff: delegating tasks, ensuring synergy between team members

    • Viral Ventures

      May 2021 - Aug 2021
      Social Media Marketing Intern

      An internship role involving generating social media content for a variety of brands spanning across Australia & the USA. During my time at Viral Ventures I increased engagement, generated millions of profile impressions as well as scheduled multiple posts per day for each brand I was entrusted with. The role required in depth consumer research for overseas customers as well as domestic. Team strategy and organisation were also required to ensure a consistent message was being delivered across all brands. Show less

    • Atlas Partners

      Jan 2023 - Nov 2023
      Marketing & Events Coordinator

      - Managed digital marketing channels (email & social media) to boost website traffic, engagement, and conversion rates for ticket sales and business engagement.- Created and edited video content using Kapwing video editing software.- Coordinated with external suppliers for graphic design production.- Maintained and updated the company website via WordPress.- Organised and managed quarterly events, including marketing material design, guest list curation, and supplier coordination.- Increased LinkedIn followers by 46% from January 2023 - November 2023- Increased event attendance by 138.71% from January 2023 - November 2023 Show less

    • Melbourne Young Professionals

      Jan 2023 - Nov 2023
      Marketing & Events Coordinator

      - Managed brand and campaign for quarterly events.- Strategised, created & scheduled social media content for Instagram & LinkedIn.- Oversaw website updates and content using MailChimp website builder.- Organised quarterly events, including committee management, partnerships, guest lists, suppliers and venue coordination.- Increased event participation by 20% each quarter of 2023

    • Turks

      Nov 2023 - now
      Marketing & Events Coordinator

      - Manages the firm's events, including client entertainment, seminars, training & education both internal and external, and webinars.- Collaborates with the marketing team to oversee the firm's communications, including newsletters, social media, and website updates.- Coordinates with external vendors to produce marketing materials for the firm.- Drives SEO & SEM for the firm using Google Analytics.- Performs budget management tasks and invoicing.- Supports leadership in securing coverage in major and trade publications.- Contributes to the development and implementation of the firm's brand strategy.- Collects & analyses market data. Show less

  • Licenses & Certifications