
Kevin Alex
Business Associate

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About me
Helping Organizations make Smarter Software Decisions | Account Executive @ G2 | Ex-Whatfix
Education
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Symbiosis Institute of Business Management (SIBM) Bengaluru
2020 - 2022Master of Business Administration - MBA MarketingActivities and Societies: Co-Curator of TEDxSIBMBengaluru

Vellore Institute of Technology
2015 - 2019Bachelor of Technology - BTech Mechanical Engineering
Experience

Karappara Chit Funds Pvt. Ltd.
Jul 2019 - Jun 2020Business AssociateBusiness Associate supporting clients and serving as primary business contact.Responsible for building relationships with clients, assisted in diversification of businessand handling client communication.

Tally Solutions Pvt Ltd
May 2021 - Jun 2021Sales Intern- Performed Market research to understand the SME customer insights in B2B Sales- Recommended management on newer Sales Enablement & Automations techniques for implementation- Engaged closely with the partner system, Influencers and customers for better sales enablement- Strategised plans and techniques for better sales management for our partners.

Whatfix
Apr 2022 - Mar 2025• Managing a team of 3, overseeing Inbound and Events channels, driving strategic growth initiatives across the APAC market.• Qualified 17 inbound leads that contributed to over USD $1.07 million in closed revenue, with a total pipeline generation of USD $6.02 million to date, including a USD $564,000 deal with Caterpillar.• Represented Whatfix at industry events in Sydney, Australia, contributing to lead generation through on-field sales efforts. • Led the Inbound marketing strategy for the APAC region, collaborating with cross-functional teams to boost pipeline and enhance market coverage.• Developed a Whatfix Discovery Playbook to streamline inbound qualification processes, resulting in a 20% increase in Opportunity-to-SAL conversion rate.• Achieved a 40% increase in Lead-to-SAL conversion rate from 2022 to 2023, demonstrating significant process optimization and improved qualification strategies.
Sr. Sales Development Representative
Jan 2024 - Mar 2025Business Development Representative (APAC)
Apr 2022 - Jan 2024

G2
Mar 2025 - nowSr. Account Executive - SMBAs a Senior Account Executive – SMB at G2, I help growing businesses make smarter software decisions by understanding their challenges and aligning solutions that drive real value. Partnering with marketing and revenue teams to boost brand visibility, capture high-intent buyers, and build trust through authentic customer reviews.
Licenses & Certifications
- View certificate

The Persuasion Code, Part 1: The Neuroscience of Sales
LinkedInMar 2024 - View certificate

Management Excellence at Microsoft: Model, Coach, Care
LinkedInFeb 2024 - View certificate

Sales Discovery
LinkedInFeb 2024 - View certificate

Salesforce Tips
LinkedInOct 2023 - View certificate

Selling into Industries: Technology Companies
LinkedInJul 2023 - View certificate

Transitioning from Manager to Leader
LinkedInFeb 2024 - View certificate

Identify Sales Growth Opportunities
LinkedInFeb 2024 - View certificate

The Sales Discovery Conversation: 10 Steps to Build Credibility
LinkedInFeb 2024 - View certificate

Sales Strategy: Qualifying Opportunities
LinkedInMar 2024 - View certificate

The 52 Best Sales Prospecting Tips
LinkedInJun 2023
Honors & Awards
- Awarded to Kevin AlexSpot Award Whatfix Oct 2023 Consistent over-achievement over consecutive quarters and owning the entire Inbound marketing for APAC region for the Business Development Team
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