Chiamaka Anih

Experience

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  Digital Pro

  Jun 2022 - Oct 2022

  Email List Manager

  • Was responsible for creating compelling and engaging content across various channels, ensuring consistent brand messaging and driving audience engagement.• Carried out extensive market research on the target audience and used that data to create an email persona and email marketing collateral.• Brought in 137+ sales in the first week of course launch. • Increased email open rates by 100% in 8 weeks.

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  Wealth Sensei

  Dec 2022 - Jul 2023

  • Increased brand engagement by over 20% by writing inclusive and informative emails• Carried out extensive market research and customer segmentation on the target market, creating an email persona that appealed to the different market segments using that data. • Wrote and edited a variety of content, including blog articles, website copy, social media posts, case studies, and email campaigns.• Created and grew a lively email community of responsive buyers ahead of product launch and tripled open rates from 9% to 32.7% • Created marketing collateral like welcome sequences and automated follow-ups ahead of product launchCurrently manning the email follow-up for the March webinar campaign Show less

  • Email Marketing Manager

    Dec 2022 - Jul 2023

  • Email List Manager

    Dec 2022 - Jul 2023
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  Scala

  Apr 2023 - May 2024

  Product Marketing Specialist

  • Produced engaging and shareable content pieces, including articles, infographics, and videos, that drove a 60% increase in social media engagement.• Crafted persuasive copy for landing pages and paid advertising, contributing to a 4% uplift in lead conversion rates.• Assisted in client communications and presentations, effectively conveying the value of product marketing initiatives and results achieved.• Developed and maintained product messaging that clearly communicated the value proposition of brands • Collaborated with cross-functional teams, including design and sales, to align launch initiatives with business goals and messaging.• Created and managed a complex, rapidly changing content calendar for a health-tech startup • Analyzed and utilized data obtained from previous market research to develop a pricing strategy for a new prop-tech company. Show less

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  The Garage

  Oct 2023 - now

  Product Marketing Specialist