Susana Moreno

Experience

• 

  Brill, Inc.

  Jan 1996 - Jan 2000

  Sales and Service Representative

  Assisted management in formal sales presentations and marketing strategies that included technical support to bakery customers and distributors in Southern California. Developed everyday and holiday cake and pastry manuals to promote new and existing products. Coordinated grand openings, market conversions through proper planning.

• 

  Rich Products Corporation

  Jun 2000 - Jun 2004

  Territory Sales Manager Bakery and Food Service Division

  Responsible for sales for West Coast key accounts and independent accounts.Primary liaison for Hispanic Project initiative for bakery and food service division.Trained brokers and assisted management in presentations with new marketing strategies, including trade shows.

• 

  Sears Home Improvement Products

  Jul 2004 - Aug 2009

  Field Sales Manager

  Promoted to Field Sales Manager within one yearAssisted the Vice President of Sales with lead assignment, coaching, and developing sales team (42) in one call close sales appointments. Ensuring quality and customer satisfaction goals were met, while reducing turnover by 50%Worked directly with various project managers to oversee and manage individual projects from sales process to completion and maintained customer quality scores for the largest office in the nationEarned the SHIP President's trip 3 consecutive yearsConsistently exceeding 25% closing monthly rate goalsMultiple awards for field sales manager of the month & sales representative of the month, prior to the promotion Show less

• 

  In2food

  Jan 2009 - Aug 2013

  National Accounts Manager

  Promoted to National Accounts Manager from Western Regional Manager within the first year by exceeding all targets and revenue goals.Responsible for the recurring revenue growth and new key accounts including Sam's, Wal-Mart, HEB, Kroger, Albertsons, Safeway, Publix, Hy-Vee, etc. Managed and trained brokers on the company products and created concept programs to enhance and maintain customer relations. Coordinated and conducted marketing photo shoots, trade shows, and advanced product training. Show less

• 

  DecoPac, Inc.

  Aug 2013 - Jul 2019

  National Accounts Manager

  Develop and implement marketing strategies to promote new products. Consistently stay on trend and bring new innovative programs to increase sales. Align with customer's business strategies on existing accounts. Effectively manage and evaluate brokers on their performance and ensure they are being trained on new programs. Manage and provide sales and services for a variety of accounts including Albertsons, Safeway, HEB, Meijer, PriceSmart, Stater Bros., WinCo, Cold Stone Creamery along with a large range of Hispanic Accounts including El Super, Northgate and Fiesta. Passionate at growing recurring business revenue in the bakery representing the company’s complete product line, while exceeding sales quotas every quarter. Show less

• 

  Dobla

  Aug 2019 - May 2020

  Sales Manager ISB South at Dobla North America
• 

  Bakery Bling™

  Aug 2020 - Dec 2020

  Director of Sales
• 

  Chefmaster

  Jun 2021 - Sept 2023

  Western Sales Manager
• 

  J&J Snack Foods Corp

  Sept 2023 - now

  Senior Regional Sales Manager