
Fernanda Stuani
Intern

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About me
General Manager at COSENTINO
Education

Universidade Federal do Paraná
2016 - 2017Master's degree Marketing/Marketing Management, General
Universidade Positivo
2012 - 2015Bachelor's degree Advertising
NOVA IMS Information management school
2016 - 2016Master's degree Marketing Intelligence
Experience

J. Walter Thompson Worldwide
Mar 2013 - Mar 2013Intern- Selected between all my class to be part of a full immersion temporary experience.- Collaborated and gained valuable experience with the departments of Planning, Research, Media, Art and Production.- Proposed a gold-award-winning interactive advertising campaign called Air Cake.

HSBC
Aug 2013 - Nov 2014Internet Banking - Communications- Analyzed and improved Internet Banking's communication following internal guidelines and collaborated with improving the experience of millions of Brazilian users of HSBC’S Internet Banking.- Revised Internet Banking's support manuals used by HSBC’s call centre operators in order to provide more effective customer service.

GhFly - Marketing Digital
Nov 2014 - Aug 2015Marketing- Established the Marketing Department and reported directly to the CEO about internal and external communications efforts such as email marketing, social media, internal marketing, special events and training for new employees.- Oversaw the contracted Press Release Agency’s activities.- Catalogued all existing and potential customers data in order to improve CRM.

RICTV - Rede Record de Televisão - PR
Aug 2015 - Dec 2017Marketing AssistantRICTV Record is a Brazilian television channel that primarily broadcasts Local News, Shows and Soap Operas. For over two years, I worked alongside with the Head of Marketing developing and organizing the high volume of marketing and communication assets with inhouse and external partners.Proposed innovative ways to engage target consumers and press across multiple platforms (TV, Radio and Digital) and helped grow viewer's reach.Assisted in marketing event planning, coordinating, and executing.Was responsible for creating and updating campaign workflows for continuous improvement. Show less

COSENTINO
Sept 2020 - nowGeneral Manager
Mar 2023 - nowAccount Manager
Sept 2020 - Mar 2023
Licenses & Certifications
- View certificate

O Plano Estratégico de Comunicação
Redhook SchoolOct 2014 - View certificate

CEO Excellence: The Six Mindsets of Exceptional Leaders (Book Bite)
LinkedInOct 2023 - View certificate

The Foundational Principle Separating Good Leaders from Bad Ones
LinkedInOct 2023 - View certificate

Driving Employee Engagement as a People Manager
LinkedInOct 2023 - View certificate

Planejamento de Comunicação para Pequenas e Médias Empresas
Aldeia CoworkingJul 2015
Languages
- poPortuguês
- inInglês
- spSpanish
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