Adyta Raz, MBA

Experience

• 

  PIACT Bangladesh

  Dec 2009 - Dec 2011

  Peer Support Specialist

  Responsibilities: >> Creating awareness among students about Narcotics and HIV >> Presentation on the harmful effects >> Creating possible solution manifesto to follow

• 

  Save the Children in Bangladesh

  Nov 2010 - Dec 2011

  Peer Educator

  Responsibilities: >> Worked as TOT for Students >> Creating Awareness among students about Narcotics and HIV>> Presentation on the harmful effects

• 

  USAID

  Jan 2014 - Dec 2016

  Assistant to Project Manager

  Responsibilities:>> Reviewed Application for Grants>> Analysed Application for fraudulent activities>> Processing Application for Grants

• 

  Deyalkotha

  Jun 2016 - Dec 2018

  Marketing Coordinator

  Responsibilities:>> Ran IMC Sales Campaign for the Year 2017/2018>> Budgeting>> Marketing Research>> Social Media Marketing

• 

  The Marketing Club of North South University

  Jan 2017 - Aug 2018

  Senior Member
• 

  ClimateLaunchpad

  Jan 2017 - Dec 2017

  Campus Ambassador

  Responsibilities: >> Promoting the prestigious global warming-based business competition on North South University >> Providing necessary guideline for the students to follow for the international competition

• 

  SBYA Global

  Jan 2017 - Oct 2018

  Senior Member

  Responsibilities:>> Arranging Social Business-Related Events >> Arranging social Business-related business competition

• 

  North South University

  Jan 2017 - Dec 2018

  Responsibilities:>> Data Collection through Surveys>> Data Analysis with SPSS >> Data Interpretation Responsibilities: >> Proctoring>> Data Collection>> Data Analysis >> Data Interpretation

  • Research Assistant

    May 2017 - Dec 2018

  • Teaching Assistant

    Jan 2017 - Dec 2018
• 

  Grameenphone Ltd

  Jan 2019 - Apr 2019

  Intern

  Customer Service, CEX and Service Division>> Overhauling Project - To enhance the customer service experience of 70 million users of Grameenphone. Taking measures of customer expectation through analysing the top reason to call and taking corrective measures to eradicate the factors.>> Self-Service Automation: Introduction of voice analytics in the self service management of Grameenphone. Thus there will be no need of call centre agents. >> Research on customer expectation - A diverse research in which I tried to find out the customer expectation of using the call centre agents. And also finding out the flaws and corrective measures to rearrange customer service of Grameenphone. >> Internal Management Audit Report - Used, Reviewed, and analysed various tools of Grameenphone to provide customer service and created a detailed plan to redesign the work flow to increase efficiency. Show less

• 

  F&L Builders Construction Pte Ltd

  May 2019 - Jul 2021

  • Project Planning: Develop plans, define goals.• Resource Management: Allocate resources effectively.• Team Leadership: Lead, assign roles, support.• Scope & Risk: Manage scope, mitigate risks.• Quality & Communication: Ensure standards, facilitate communication.• Timeline & Cost: Manage schedules, control costs.• Procurement & Stakeholders: Procure, engage stakeholders.• Documentation & Closure: Maintain records, close projects.• Reporting & Improvement: Provide updates, seek improvements.• Compliance & Ethics: Ensure compliance, ethical conduct.• Client Satisfaction: Meet client needs, build relationships.• Creating strategic marketing strategies • Organizing specific tasks to implement Integrated Marketing Communication• Collaboration with writers and designers• Budgeting Marketing campaigns• Analyzing Customer Reach and Satisfaction• App user interface development• Website user interface development• Advised subordinates to analyze CRM data of the clients through SPSS to improve client management• Identified loyal clients through the integration of MS Excel, SQL database and Power BI.• Led activation of company social media to analyze client data through social media analyticsProjects Succesfully Delivered:>> Loyal Client Identification: Identified around 500 clients through data >> Digital Platform: Monitoring and Developing a digital platform for B2B Clients to ensure effective communication>> Social Media Presence: Monitoring and developing social media presence to analyse customer preference through social media analytics Show less

  • Project Manager

    Jan 2020 - Jul 2021

  • Business Development Officer

    May 2019 - Dec 2019
• 

  Mortgage Broker Assist - MBAT

  Aug 2022 - Mar 2023

  Senior Executive (Financial Data Analyst) / EDD/AML Analyst

  • Managed SQL server database of around 200 employees and 500 clients• Identified co-relation between service and client loyalty through MS Excel and MS Power BI• Checked serviceability of 5000 clients through financial serviceability calculator• Found Client ROI, EPS of 2000 Clients and Visualized their loan probability with Tableu • Analysing Financial Statements for Credit Rating enhancement• Visualized criteria’s that need to be met for growth through R

• 

  Rel8ed Analytics

  Aug 2023 - Dec 2023

  Project Team Lead/KYC Analyst

  • Lead in project planning, scope, and resource allocation• Data exploration and visualization through MS Excel, MS Access, Power BI• Collaboration with internal and external stakeholders • Artificial neural network and decision tree modelling through SAS Enterprise Miner

• 

  HeadSet Sports

  Jan 2024 - now

  Business Analyst

  • Developed comprehensive social media marketing plans.• Created engaging content for various platforms, including posts, videos, and infographics.• Utilized previous content to enhance social media presence.• Executed an SEO strategy to improve website visibility.• Used analytics tools to track performance metrics and provide data-driven insights.• Planned and executed marketing strategies for events like the Toronto Marathon and Ontario Summer Games.• Designed and managed booth setups to maximize brand visibility and engagement.• Drafted and sent feedback request emails to users and coaches.• Collected and utilized user testimonials to highlight platform benefits.• Developed LinkedIn posts and articles to foster community interaction.• Explored and developed new business opportunities, such as integrating mental training for musicians.• Proposed diversified income streams and business expansions.• Conducted structured team meetings to ensure effective communication and goal alignment.• Onboarded and mentored new recruits, including interns with athletic backgrounds.• Proposed integration with wearable technology like Garmin.• Contributed to developing data-related services for coaches and sports teams.• Enhanced situational judgment tests for athlete performance.• Conceptualized a leadership development platform inspired by HeadSet Sports.• Developed strategies to foster leadership skills leveraging the existing platform.• Created pitch videos and scripts to present the value proposition to potential investors and stakeholders.• Effectively communicated the vision and mission across various channels. Show less