
Grant Costello
Brand Manager

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About me
Village Manager at Ryman Healthcare
Education

Selwyn College, Auckland
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EdX
2018 - 2018Certificate Tourism and Travel Management 79%8 week MOOC - This University of Queensland course provides insights into the management challenges facing destinations and operators, and research-informed resolutions. The course features case studies of leading tourism and hospitality companies, as well as interviews with prominent industry professionals and public sector officials representing government, peak industry bodies, destination management and marketing organisations, hotels and resorts, attractions, tour operators, transport and… Show more 8 week MOOC - This University of Queensland course provides insights into the management challenges facing destinations and operators, and research-informed resolutions. The course features case studies of leading tourism and hospitality companies, as well as interviews with prominent industry professionals and public sector officials representing government, peak industry bodies, destination management and marketing organisations, hotels and resorts, attractions, tour operators, transport and local communities. Show less

EdX
2018 - 2018Certificate The Architectural Imagination10 week MOOC - Fundamental principles of architecture from a study of history’s important buildings.
Experience

Lion Nathan
Jan 1986 - May 1990Brand Manager
Quality Bakers
Mar 1993 - Apr 1994Brand Manager
Tip Top Ice Cream
Jan 1994 - Jan 1997Group Brand Manager
Allied Liquor Merchants
Sept 1997 - May 2000Group Brand ManagerManaged the agency wine portfolio for Allied. Responsible for leading the marketing strategy and building strong relationships with brand principals

Gillette
Sept 2000 - Jan 2001Business Manager
Baycorp Advantage
Jan 2001 - Feb 2003Group Marketing ManagerResponsible for Marketing for NZ and Australia

ANZ
May 2003 - Jan 2008Marketing Manager
ON-Brand Partners
Apr 2008 - Nov 2018This is a diverse role which is difficult to capture under one title but my focus includes development of our ON2net online community (for clients and business partners), marketing, social media, resource creation and publishing. I lead the ON-Brand customer experience team as well as our design studio, sales administration function and day-to-day office management.The ON2net is an online learning community that connects OBP, our clients and business partners who can access resources, insights, and work together on common challenge and opportunities. My role as community manager is to create and curate content that challenges the thinking and mindsets of our 1700 members. It's all about opening them up to new perspectives, and learning how to collaborate with other members to build collective knowledge. This encourages and supports them to break out of their comfort zones, practice todays critical leadership skills, and embrace change. Online communities are a new way of doing business but I believe they should be standard in any organisation that wants to remain competitive, in a business world that is all about agility and disruption. Online communities are all about using the latest digital technology to achieve better collaboration, communication and the leveraging of all the great knowledge an organisation already has, but largely hidden beneath the surface. As Lewis Platt, the former Chairman, President and CEO of HP once said "If HP knew what HP knows, it would be three times more profitable"In 2016, the ON2net was a finalist in the global Jive Software Awards and highly commended by the judges.My role also involves working with clients to design, develop and manage their own online communities ensuring they get the engagement and adoption they need. Show less
General Manager Digital Community Strategy
Jan 2008 - Nov 2018Marketing and Online Strategist
Apr 2008 - Feb 2011

Ryman Healthcare
Dec 2018 - nowVillage ManagerThe role of Village Manager is truly a diverse general management role in a very people focussed industry.Under my watch are 280+ great team members who together care for, support and build a quality life for some 700 residents with varying needs. We are all about the people and very much live up to Ryman’s ethos of making everything we do ‘good enough for our own Mum and Dad’.No one day is the same as I oversee the clinical team, one of New Zealand's largest aged care centres, hotel services (food and beverage, laundry, housekeeping, gardening, maintenance), activities, events, health and safety, communication, recruitment, property and village administration functions. Building strong resident and family relationships throughout ensures we meet satisfaction and occupancy KPI’s.This is probably both the most demanding, and rewarding job I have held, as I guide families and residents through challenging times, and major life stage changes. Natural empathy and being a very human leader is what counts here to build trust, enduring relationships and business performance.In my time at Ryman I have opened the doors of the Murray Halberg Village, temporarily managed eight other Ryman villages in a roaming role and now manage New Zealand's largest village, Edmund Hillary. Show less
Licenses & Certifications
- View certificate

TOURISMx: Tourism and Travel Management
The University of QueenslandOct 2018 - View certificate

Giving Your Elevator Pitch
LinkedInJul 2018 - View certificate

Design Thinking: Implementing the Process
LinkedInAug 2018
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