Juliana Leveroni

Juliana Leveroni

Public Relations Manager, Latin America

Followers of Juliana Leveroni1000 followers
location of Juliana LeveroniOrlando, Florida, United States

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  • Timeline

  • About me

    Director Of Communications

  • Education

    • FAAP - Fundação Armando Alvares Penteado

      -
      B.A. Business Administration

      Awarded Best Graduation Project among 45 papers (T.C.C.)

    • Webster University

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      Master of Arts - MA Public Relations
  • Experience

    • Disney Parks & Resorts

      Feb 2004 - Mar 2010
      Public Relations Manager, Latin America

      Represented Disney Parks in Latin America dealing with consumer and trade media affiliations.Key skills and experiences: • Media Relations • Media Training • Spokesperson on interviews • TV production for HBO & Disney Channel • Wrote Articles and Press Releases • Press event planing • Talent Relations (Hosted celebrities on red carpet events and TV productions) • Publicity campaigns and radio promotions • Strong media and celebrity relationships and networking skills Show less

    • Louis Vuitton

      Apr 2013 - Apr 2014
      Client Relations Manager - CRM

      Responsible for elevating the customer experience in the host store through management of the Client Development department. Focused on growing top clients, recruitment of new high potential clients to the brand and increasing brand desirability.Developed client experience action plans and ensured execution of same, in partnership with Store Managers, Regional Client Relations Director, and VP for the Southern Region, New York and Paris corporate offices.Community Relations and Brand Ambassador on local special events and community outreach strategies. Developed opportunities within local market to increase brand awareness and desirability.Managed and coach team members to achieve goals. Developed and motivated staff through goal setting and regular individual and department meetings; administer quarterly and annual reviews.Supervised personnel and enforced company policies; Identified and developed growth potential of individual staff members.Participated in all product and customer service trainings and informed top clients of new product offers.Managed clienteling capabilities for whole team, such as client books, thank you cards, customer experiences, special events and private appointments. Show less

    • Disney Parks & Resorts

      Sept 2015 - Nov 2017
      Global Relationship Marketing Manager

      Developed integrated partnership co-marketing programs to support the Disney Parks product portfolio inclusive of Walt Disney World, Disneyland, Disney Cruise Line, Adventures by Disney, Disney Vacation Club, and Aulani Disney Resort and Spa.Pursued, identify, lead and oversee development and execution of opportunities with broadcast and cable television media groups that will strategically align with business objectives.Lead the initial program negotiation and development supporting Disney Parks within the domestic and US Hispanic markets.Lead the partner and Disney collaborative teams through the development and execution of promotional tactics.Ensured tactics are on strategy and within scope designed to deliver upon the identified goals of both Disney Parks and partner. Developed and maintained internal relationships throughout the organization to maximize collaborative project teams, leverage resources, assess results and benchmark best practices.Served as the discipline expert in a variety of regular forums including plan development sessions, strategy meetings, and other relevant interactions.Facilitated idea generation and brainstorm sessions to continue to grow and enhance the Relationship Marketing contributions to the overall marketing plans. Show less

    • Experience Kissimmee

      Feb 2018 - now
      Director Of Communications

      Responsible for developing, defining, and executing critical aspects of the day-to-day communications efforts, strategic media planning, and implementation, and editorial influencer management. Responsible for promoting the mission of Experience Kissimmee and moderating communications between the organization and various media outlets nationally and abroad through media relations, special events, press events, and other content initiatives.

  • Licenses & Certifications

    • The Authentic Leader

      Harvard University
      Aug 2021
      View certificate certificate
    • Corporate Communication Certificate

      Cornell University
      Sept 2024
      View certificate certificate
    • Women Leaders Advancing Together

      Professional Development - Harvard Division of Continuing Education
      Nov 2022
      View certificate certificate