Ted Trautwein

Experience

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  DDB

  Jan 1984 - Jan 1986

  Copywriter

  A terrifying experience, in that everyone who walked the halls was an advertising legend. Roy Grace, Charley Piccirillo, Bob Gage, Helmut Krone, Bob Levenson, Diane Rothschild. The Cooperstown of the Ad world.Accounts: Volkswagen, Michelin, IBM, People's Bank

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  Backer Spielvogel Bates

  Jan 1986 - Jan 1994

  Associate Creative Director

  Two stints: '86 - '91, and '92 - '95. I met my wife there. She is my rose.Accounts: Miller Lite, Miller Genuine Draft, Hyundai, Peace Corps, M&Ms, Starburst, Twix, Energizer, Campbell's Soup, Fisher Price, Uncle Ben's, Xerox, Prudential

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  Young & Rubicam

  Jan 1994 - Jan 1995

  Associate Creative Director

  A rather tranquil time. I hated it. Accounts: AT&T (new products) Jr. Mints

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  Grey

  Jan 1995 - Jan 1997

  Group Creative Director

  Managed a Creative Group of 18Clients: Red Lobster, Olive Garden, Budweiser Special Projects, 3M, Proctor & Gamble Foods

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  Lois

  Jan 1997 - Jan 1998

  Executive Creative Director

  Managed a Creative Group of 16Clients: Crowne Plaza Hotels, Midori Liqueur, Beefeater Gin, Olympus, Disney Home Videos, WebAssured

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  Bozell

  Jan 1998 - Jan 2000

  Group Creative Director

  Managed a Creative Group of 4 teams (8 people)Clients: Excedrin, Excedrin Migraine, Bahamas Department of Tourism, Verizon Wireless, Milk Board (”Got Milk?”)

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  Gotham

  Jan 2000 - Jan 2003

  Creative Director

  Got to pitch Diet Coke (didn't get it). Got to pitch Diet Coke again (didn't get it). Got to pitch Diet Coke again, again. (didn't get it). Did I mention I hate Diet Coke? (Loved the agency, though.)Accounts: Fidelity Online Trading, Lindt Chocolates, Pfizer Pharmaceuticals

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  SK+G

  Jan 2003 - Sept 2010

  Group Creative Director

  Co-Managed a Creative Department of 40+ writers, designers, art directors, producers. Devised and implemented integrated campaigns leveraging social, mobile, digital and traditional platforms. Clients: NPR, MGM Grand, W Hotels, The Grand Del Mar, Ethel M Chocolates, Montage Hotels & Resorts, NV Cancer Institute

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  PIRCH

  Oct 2010 - May 2015

  Chief Creative Officer

  Created and grew the brand Pirch, a revolutionary retailer named by Forbes as one of “America’s 100 Most Promising Companies” 3 years running. Devised/implemented marketing initiatives across relevant media platforms including in-store communication systems, winning 9 global awards for "Best-in-Class” branding.

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  Alchemy Branding Studio

  Jan 2015 - Mar 2019

  Executive Creative Director

  Alchemy transforms businesses into brands by developing platforms that resonate on an emotional, visceral level with targeted consumers. Our fully integrated campaigns span the entire spectrum of today's media landscape, from social and mobile to digital and traditional outlets.Clients include Pirch, SubZero-Wolf, KitchenAid, Viking, Thermador, Miele, Gaggenau, Dacor Lynx, Toto, Duravit and more.

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  Hooray Agency

  Mar 2019 - now

  Creative Director

  Co-Conspirator. Word Custodian. Faithful Servant to all those who believe Advertising saves. (A fringe group, perhaps, but worthy-ish nonetheless.)