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Alexander Dohr

Alexander Dohr

Freelance Designer (Motion, Product, Experience)

Followers of Alexander Dohr642 followers
location of Alexander DohrGreater Munich Metropolitan Area

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  • Timeline

  • About me

    We build better futures through digital experiences, products and brands. Judge at the Lovie Awards.

  • Education

    • Käthe Kollwitz Gymnasium

      2006 - 2014
      A levels

      Activities and Societies: Head of Year Level, Head of Event Management, Head of AV Live Production

    • ELTHAM College

      2011 - 2011

    • Technische Universität München

      2015 - 2018
      Bachelor of Science - BS Technologie und Management (70% Business & Strategy; 30% Informatics) 1,9

      Activities and Societies: Conflict Management and Prevention

  • Experience

    • Ad-intermedia.de

      Jan 2011 - Jan 2021
      Freelance Designer (Motion, Product, Experience)

    • MEPLAN GmbH

      Feb 2014 - Nov 2014
      Digital Designer

    • Appscore Digital

      Oct 2014 - Mar 2016
      Product Designer & Strategist

      I was responsible for driving complex app projects from concept and strategy to delivery as part of the design team. As part of a startup initiative we also helped over 10 small businesses launch their app/brand from their ideas through workshops and visionary prototypes.As part of the appscore team I worked for: Samsung, Government of Australia, +U, Merces Benz Australia and more.

    • &why

      Aug 2016 - now

      &why creates digital benchmarks. As CCO and a partner I’m responsible for company strategy, B-Corp activities, sales and the whole creative area of our business. As part of that I manage the creative and design areas of &why with experts ranging from concept/strategy to design to brand and UX.I contribute on Key-Account Projects and am responsible specifically for CX Strategy, Brand Strategy and Creative Direction throughout our digital portfolio. We work on digital products such as interactive web experiences, enterprise content websites, VR/AR and 3D Apps as well as digital-driven branding. Show less

      • Chief Creative Officer (CCO) & Partner

        Jun 2022 - now

      • Chief Creative Officer

        Mar 2021 - Jul 2022

      • Creative Lead & Creative Director

        Sept 2018 - Mar 2021

      • Designer & Strategist

        Aug 2016 - Sept 2018

    • Iba.TRADE FAIR

      Apr 2018 - Sept 2019
      Creator/Producer of Immersive Bakery Tours (360 video)

      I concepted, produced and created a worldwide immersive bakery documentary. We visited 8 of the world's best bakers and gave trade-fair visitors in the US, Taiwan and Germany a 360° view into their bakeries, stories and philosophy.I was responsible for managing the project from start to finish using some of the first commercially available 360° Video Equipment. As part of the shooting me and the team went to locations in San Francisco, Reykjavik, Lexington (USA), Stuttgart, Athens and Vienna to work with the bakers and create individual movies, photos and stories on the go.The final result was turned into one of the first Oculus Go apps and distributed on trade fairs. We also created a publicly available version on https://iba-globe.why.de/ Show less

    • Auteon

      Nov 2019 - Nov 2022
      Head of Design & Brand

      Leading the &why in-house creative team at auteon. Building a coherent brand and communication strategy as well as industry leading UX on the product side.

    • TLNT & TLNT

      Apr 2022 - Oct 2022
      Mentor

    • CSSDA

      Jun 2022 - now
      Judge

    • The Lovie Awards

      Feb 2024 - now
      Jury Member

  • Licenses & Certifications

    • Designing Strategy

      IDEO U
      Sept 2023

    • Section4 Certified Brand Strategist

      Section4
      Oct 2021
      View certificate certificate