Daphne Apostolidou

Daphne Apostolidou

Back Office

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  • Timeline

  • About me

    Wholesale Director Cosmetics

  • Education

    • University of Kent

      1994 - 1995
      MBS Business Studies
    • Deree College

      1990 - 1994
      Bachelor of Arts in Economics Economics
  • Experience

    • Eurocorp Investment Consultants

      Jan 1996 - Dec 1996
      Back Office
    • L'Oreal S.A.

      Jan 1997 - Jan 2002

      * Effectively plan and accurately manage the marketing budget with a focus on delivering clear and measurable ROI.* Design and implementation of above and below the line marketing activities targeted towards increasing sell-out.* Ensure sales teams achieve their revenue goals.* Identify and establish relationships with strategic industry players and co-marketing partners.* Represented Vichy at customer and field marketing events as well as industry tradeshows.* Team management. Show less

      • Marketing Manager Vichy

        Jan 2000 - Jan 2002
      • Group Product Manager La Roche-Posay

        Jan 1999 - Jan 2000
      • Product Manager La Roche-Posay

        Jan 1998 - Jan 1999
      • Medical Visitor and Sales Representative La Roche-Posay

        Jan 1997 - Jan 1998
    • L'Oréal

      Apr 2002 - Jul 2010
      Brand Director La Roche-Posay / Sanoflore

      La Roche-Posay: Dermocosmetics distributed through pharmacies and beauty shops. Main Responsibilities* Achievement of annual turnover and bottom line targets.* Management of: sales, marketing, medical visit and beauty advisors teams.* Design and implementation of brand strategy, annual marketing and PR plans. Oversaw commercial strategy.* Member of the Active Cosmetics Management Committee.Sanoflore: Bio-cosmetics distributed solely through pharmacy distribution channel.2007-2010 Responsible for the preparation and launch of the brand. Show less

    • MICROWEB HELLAS

      Sept 2011 - Sept 2013
      Head of Finance

      Main Responsibilities: New business penetration, Financial management

    • ATTICA DPS - COSMOBRANDS

      Sept 2013 - May 2022
      Wholesale Director

      COSMOBRANDS S.A. is a joint venture between the leading department store in Greece attica dps and entrepreneur D.Boumis. Founded in 2012, COSMOBRAND has 3 main activities: a. the development of a retail chain (Carelab by attica) dedicated to the personal care and wellbeing of the whole family, b. the import and distribution of a brand portfolio including cosmetics and healthy nutrition & c. the development of e-commerce.About COSMOBRANDS Brand PortfolioIn 2013 the company entered the business of imports and distribution, with a wide portfolio of cosmetic and nutrition brands. Diptyque, Laura Mercier, Rodial, Hei Poa, Penhaligon's, L’Artisan Parfumeur, Nip+Fab and more are distributed exclusively by COSMOBRANDS and forming a strong portfolio of brands, which is constantly updated, consolidating the company's position in the Greek market. Main Responsibilities:*Identify and recruit new niche-cosmetic brands to expand current portfolio*Expand distribution of existing portfolio in Greece*Develop and implement marketing strategy to promote represented brands in Greece*Financial management Show less

    • Attica Department Stores S.A.

      May 2022 - now
      Wholesale Director Cosmetics
  • Licenses & Certifications

    • DIGITAL MARKETING: CUSTOMER ENGAGEMENT, SOCIAL MEDIA, PLANNING & ANALYTICS

      Columbia Business School / EMERITUS
      Nov 2019
      View certificate certificate