
Luke Defina
Research Analyst

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About me
UX Designer at ING
Education

UNSW
2015 - 2018Bachelor of Economics EconomicsActivities and Societies: Business Society, UNSW Microfinance Consulting Group

Harvard Business School Online
2023 - 2023Design Thinking and Innovation
Academy Xi
2020 - 2020User Experience Design Elevate- Gained an understanding of the end-to-end process of user experience including research, gathering insights wire-framing and prototyping. - Gained a tool-kit of user experience skills and abilities across a number of softwares.

Barker College
-High School Diploma
Experience

Camino Research & Strategy
Mar 2017 - Feb 2018Research Analyst- Camino is a boutique market research and consulting agency specialising in offering evidence-based advice for business success. Their key clients are Toyota, Lexus, NRMA and Thrifty. - My primary role was to analyse brand tracking, pricing studies, market trends and innovation.

Austern International
Jul 2017 - Jul 2017Student Consultant- Consulted for Navanti Holdings, a venture capital company, by creating a marketing campaign for a new subsidiary they are planning to launch in late 2017, which ranked #1 for the challenge. - Consulted for Outcome.life, a startup providing career consultation for domestic and international students, by creating a marketing strategy in order to increase their presence as internship providers and career consultants. - Collaborated with an international team of multi-disciplined individuals to develop strategies, had to meet tight deadlines, and utilised a variety of skills from graphic design to data analysis to create strategies.- Received a return offer as a facilitator. Show less

Austern International
Oct 2017 - Jul 2018Program Facilitator- Austern aims to develop career skills through 3-week intensive bootcamps that involve skills workshops and consulting challenges within real companies. - Responsible for marketing strategies to reach tertiary students worldwide, as well as interviewing potential future participants. - Responsible for creating strategic partnerships through seeking out, securing, and maintaining relationships with firms in Hong Kong ranging from small start-ups to large corporations. Partners we secured for the January 2018 program were MwI and FDM.- Responsible for program management through facilitating and overseeing the activities and performance of over 25 participants on a day-to-day basis over a 3-week period. Also required to run workshops and ensure smooth operation of the program. Show less

Westpac
Feb 2019 - Aug 2023Rotated across three teams within Digital & Marketing.- Product Owner, Digital Delivery. - Digital Solutions.- Business Analyst, Digital Delivery.
User Experience Designer - CX Transformation
Apr 2022 - Aug 2023Digital Solutions Manager - Capabilities and Innovation
Jan 2020 - Apr 2022Digital Graduate
Feb 2019 - Jan 2020

ING Australia
Jan 2024 - nowUX Designer
Licenses & Certifications

User Experience Design
Academy Xi
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