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Disha Mehr

Disha Mehr

National Technical Head

Followers of Disha Mehr4000 followers
location of Disha MehrMumbai, Maharashtra, India

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  • Timeline

  • About me

    Beauty & Cosmetic Consultant | NPD Consultant | Urban Company | Unilever | Senior Management Program @IIMA

  • Education

    • Cosmetologist

      -
      B.com Commerce

      • CIDESDO SPA Post Graduation Examination – Zurich (2009)• City & Guild – Level 3 Skin – UK (2007)• CIDESCO Aromatherapy Post Graduation Examination – Zurich (2005)• CIDESCO examination with Aromatherapy as a special subject – Zurich (2004)• CIBTAC – Machine Module – U.K. (2003)• BUTIC Institute of Beauty Therapy & Hair Dressing Diploma in Aromatherapy (2003) Diploma in Body Therapy (2003) Advanced Diploma in Beauty Therapy & Hair Dressing and Electrolysis… Show more • CIDESDO SPA Post Graduation Examination – Zurich (2009)• City & Guild – Level 3 Skin – UK (2007)• CIDESCO Aromatherapy Post Graduation Examination – Zurich (2005)• CIDESCO examination with Aromatherapy as a special subject – Zurich (2004)• CIBTAC – Machine Module – U.K. (2003)• BUTIC Institute of Beauty Therapy & Hair Dressing Diploma in Aromatherapy (2003) Diploma in Body Therapy (2003) Advanced Diploma in Beauty Therapy & Hair Dressing and Electrolysis (2000) Show less

    • Mumbai University

      1991 - 1996
      Bachelor of Commerce - BCom Business/Commerce, General

    • Indian Institute of Management Ahmedabad

      2021 - 2022
      Senior Management Program Business Administration and Management, General

  • Experience

    • Christine Valmy International School of Esthetics

      Feb 2004 - Mar 2009
      National Technical Head

      Technical and Sales -• Conducts Skin Seminars and Product Workshops all over India• Conduct “Train the Trainers Program”• Design new treatments and services using Christine Valmy’s skin care products• Build relationship with Salon Owners by engaging with them from time to time• Strategic planning with the product trainers and sales team for deeper penetration • Periodic meetings with the distributors and the sales teamTechnical proficiency –• Skin Histology • Human Anatomy & Physiology• Electricity and various Beauty Machines usages, indication and contraindications• Cosmetic chemistry - Product Ingredients & formulation• Chemical Peels & Micro Dermabrasion• Body Massages – Western, Continental and Indian• Specializes in Aromatherapy Show less

    • Lakmé Lever Pvt. Ltd | Hindustan Unilever Ltd | Cheryl Cosmeceuticals Ltd.

      Feb 2010 - May 2014
      Consultant

      Academic support• Develop “Train the Trainers” module and execute it• Develop Content and lesson Plan for academies• Assistance in securing International accreditation for Beauty Academy setup• Conduct onsite training of trainers and beauty advisors in existing networks of spas, clinics and salonsBusiness Development• Strategically plan Innovation for upgrading salon / spa services, • Identify the need and technically conduct trials for new professional product, consumables and equipment.• Designing of service menus rationale and strategically price the service to get highest revenue• Develop all training related content for services – SOP, FAQ’s• Expertise in developing a Signature Services• Calibration and revision of existing product lines and services Show less

    • Lakmé Salon, Unilever

      May 2014 - Jan 2018
      National Creative Director - Skin and Nails

      Work Scope• Result oriented Innovative services and Product development • Strategic planning on how to improve business and grow it to the desired numbers• Conduct Train the trainer program to upgrade the training team• Content development and validates curriculum for Lakme Training Academy• Periodically rationalize the Service Menu by doing competition study across geography• Involved in Conceptualizing and creating new business models for Lakme Salon.• Develop new categories like Nails and enhance the existing ones e.g. Body services Show less

    • UrbanClap

      Feb 2018 - Dec 2020
      Head Of Training

      - Served as a Custodian for Quality Check – Delivered services in Beauty & Wellness category that enhanced professional rating from 4.4 to 4.8 on a scale of 1 to 5 with Improved (Net Promoters Score) NPS from 30+ to 65+- Contributed in the creation and development of training Modules – Standardized and aligned the modules to cater to all types of professionals (good, average, and weak) which ultimately enabled them to learn new skills and improve existing skills- Played a significant role in ensuring 5000+ beauty & spa professional to appear RPL program in span of 4 months across 10 cities in India Show less

    • Urban Company

      Jan 2021 - Jun 2024

      - Identified gaps and offered recommendations for alternatives and upgradation of existing services to be at par with the industry standards; implementing newer techniques and trends for the Indian customers- Conceptualized and developed 17 new services such as facial, manicure, pedicure and body services- Mapping business requirements and launching Private label brands i.e. Elysian and Crave Beauty- Led the creation of new concepts to coordinate with contract manufacturer to developed high outcome products and representing national competition and researching on international trends- Successfully launched Luxury Vertical in Salon, Spa and Men’s Grooming Categories- Intellectualized and put forth new categories for Nail Care & Clinic Treatments- Developing relationships with key decision makers via channel partners/ directly for business development; recognizing & establishing financially strong and reliable channel partners for deeper market penetration Show less

      • AVP - Beauty & Wellness

        Oct 2022 - Jun 2024

      • AVP : Projects & New Initiatives

        Jan 2021 - Mar 2023

    • 5 Elemeents Consultancies

      Jul 2024 - now
      Founder & Principal Consultant

      Product Development: Lead formulation and development of skincare and beauty products, ensuring alignment with industry trends and consumer expectations. Manage collaborations with manufacturers to bring visions to fruition.Training and Development: Design and deliver customized training programs focused on technical skills, customer service excellence, and sales effectiveness to enhance staff capabilities and business performance.Client Relationship Management: Establish and nurture long-term relationships with key stakeholders to ensure ongoing engagement and client satisfaction. Act as a primary consultant for continuous business improvement and innovation. Show less

    • NMIMS School of Branding and Advertising

      Dec 2024 - now
      Visiting Professor

      Teaching Retail Management

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Disha Mehr
      INDUSTRY RECOGNITION - • Jury for the National competition conducted by the NSDC (National Skill Development Council). • Chosen as the National Coach by NSDC, to visit 10th ASEAN Worlds Skill Competition held in Vietnam• Conducted Skin Care Grooming session for Miss. Hyderabad 2011 as a Skin expert from Lakme House• Conducted Personal Grooming and skin care session for the Finalists of Mrs. Gladrags 2011 • Conducted Personal Grooming and skin care sessions for Indian Airlines air hostess.