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Philippe Le Penven

Philippe Le Penven

Polyvalent Employee

Followers of Philippe Le Penven4000 followers
location of Philippe Le PenvenMadrid, Community of Madrid, Spain

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  • Timeline

  • About me

    Business Unit Manager | Life Science @Elitys

  • Education

    • Universidad Loyola Andalucía

      2016 - 2017
      EBBS Certificate in International Business Marketing/Communication

      University exchange in Spain as an Erasmus student in my Bachelor's degree in International Management.Obtaining the International Certification "European Bachelor-Level Business Sciences"Program taught in Spanish (70%) and English (30%1° Semester :- Digital Maketing- Market Research- Marketing Department - Fundamental of the publicity and the public relations- Religions and Ideologies in International Relations2° Semester :-… Show more University exchange in Spain as an Erasmus student in my Bachelor's degree in International Management.Obtaining the International Certification "European Bachelor-Level Business Sciences"Program taught in Spanish (70%) and English (30%1° Semester :- Digital Maketing- Market Research- Marketing Department - Fundamental of the publicity and the public relations- Religions and Ideologies in International Relations2° Semester :- Issues Management- Media Planning- Strategic Planning- Marketing Department- Game Theory applied to International Relation- Management Skills- Audiovisual Communication and Multimedia- Cost Accounting Show less

    • Brest Business School

      2014 - 2017
      Bachelor's degree in International Management Marketing

      Association of foreign students and creation of projects: organization of trips, festive and cultural events.Launch of the "Cordées de la Réussite" project : Accompaniment of high school students: professional orientation, organization of cultural outings (theater, dance, music, etc.), company visits and general culture workshops.Program taught in English (80%) and French (20%)

    • ESDES Lyon Business School

      2017 - 2019
      Master Degree in Business Administration Marketing

      Business Management program within the ESDES (Higher School for Economic and Social Development) realised in apprenticeship at the rate of 3s in business / 1s in studies.Program taught in English (80%) and French (20%)Modules 1 ° Year:Marketing Analysis and Excel ReportingB2B MarketingBig DataProduct Manager and InnovationCodingCross Cultural ManagementWebsite creationE-mail MarketingGoogle analytics & Web referencingGraphic… Show more Business Management program within the ESDES (Higher School for Economic and Social Development) realised in apprenticeship at the rate of 3s in business / 1s in studies.Program taught in English (80%) and French (20%)Modules 1 ° Year:Marketing Analysis and Excel ReportingB2B MarketingBig DataProduct Manager and InnovationCodingCross Cultural ManagementWebsite creationE-mail MarketingGoogle analytics & Web referencingGraphic designInternational Marketing and EthicsLeading and Organizing in a global economyMobile MarketingNegotiationAdvertising and DigitalShopper MarketingWeb Editorial2nd year modules:Cost AccountingCrisis CommunicationCross Canal / UX DesignDigital Marketing StrategiesDisruption TransformationPR & EventsInternet lawInnovation & CommunicationCommercial managementBrand ManagementMarkstrat OnlineVideo Communication ToolsStorytelling & Brand ContentStrategy & Innovation Show less

  • Experience

    • Intermarché

      Jun 2014 - Jun 2014
      Polyvalent Employee

      - Receipt of goods, shelving, facing, realization of several promotional spaces, preparation of orders- Reception

    • Football Club "Stade Brestois 29"

      Aug 2014 - Jun 2016
      Polyvalent Employee

      Every weeks for two seasons :- Team management- Shop Sale- Various activities with SB29 partner brands- Welcome of fans and services in Brewery

    • Biocoop SA

      Jun 2015 - Aug 2015
      Polyvalent Employee

      - Realization of promotional spaces and communication actions within the store- Shelving, order preparation, receipt of goods- Seller at the catering and bakery service

    • Shipping Company "Le Brestoâ"

      Apr 2016 - Aug 2016
      Business Developer (stage)

      Creation of the commercial offer and team management for the "Maritime Festival of Brest 2016". Project representing a turnover of 120 000 € over 7 days, capital in the seasonal activity of the companyCommunication:- Creation of communication supports (Posters, Neswletter ...)- Media relations (press releases, radio contest games, TV report)- Participation to meetings with our partners (Tourist Offices, Brest Nautical Event ... etc)Digital Marketing :- Web positioning- Update of the website and management of social networksCommercial:- Research, creation and follow-up of BtoB and BtoC partnerships (appointment taking, creation of the offer ..)- Direct sales (reception, promotion of services, cash register, telephone follow-up)- Street MarketingBack Office :- Mails tracking and customer bookings- Realization of the estimates and schedules of the trips- Follow-up and update of the online ticketing "OpenBillet"- Taking orders Show less

    • Capfun by Franceloc, Montblanc

      Jun 2017 - Sept 2017
      Communication Manager

      Communication:- Animation and development of the Facebook page (Number of subscribers tripled to 5,000), creation of editorial content.- Launch and management of the Youtube page- Creation of Visual and Audiovisual Content (photo and video editing)- Participation in in-house events with the campsite's users- Highlighting infrastructures and proposed activities- Creation of other information communication media (internal communication, security, information on the campsite ...)- SEO web- Customer relations management and Tripadvisor review Show less

    • Yusen Logistics (Europe)

      Sept 2017 - Jan 2018
      Marketing Assistant/Comunity Manager

      Definition of an internal communication strategy on the retention of skills and corporate values. Redesign and management of the monthly Letter focused on corporate values. Realization of an external communication plan.This mission ended prematurely at my initiative because does not meet my expectations in terms of learning and skills development, which should not undermine the mentality of the company and the staff who welcomed me during this rich experience in an international group

    • AlloMarcel.com

      Jan 2018 - Jul 2019

      Search for location, opening of a physical agency in the city center of Lyon and management of a team of 3 people (asales representative, a customer manager and a community manager)- Participation in numerous networking business events, trade fairs and start-up competitions to increase thecompany's notoriety (+50 since the launch)- Definition of the business plan and customer segments to be developed at the local level- Establishment of the local network of trusted craftsmen/renovation companies (55 companies)- Establishment of a network of BtoB business partners at the local level (100+ from numerous sectors: Real Estate,Collectivities, Restaurants, Shops ...)- Establishment of a network of BtoB prescribers at the national level (150+ from the real estate sector)- Definition of the communication strategy at the national level, and direct management of the communication service,established in the local agency (creation of content and exchange of visibility with other start-ups, bloggers ...)- Turnover achieved in N-1 higher than the targets set (350k € against 300k € planned)- Continuous improvement of operational processes and user experienceContinuation of the missions carried out upstream as Business Developer Show less Commercial:- Development of the network of prescribers and business introducers- Physical and telephone prospection, development of offers dedicated to the identified targets, development of a network of business introducers at the local level- Social selling.Communication and marketing :- Animation of the network of ambassadors and craftsmen allomarcel: Newsletter, organization of events ...- Planning and management of social networks- Editorial content for the Allomarcel Blog- Visibility exchange with relevant companies to increase brand awareness- Street marketing actionsCustomer relationship :- Operational monitoring of interventions and worksites in the Lyon region : planning, customer-craftsmen relationship, quality monitoring.Other : Creation of an internal website linked to the setting up of a new service in addition to the main activity of the company (see media in bellow) Show less

      • City Manager - Lyon

        Jan 2019 - Jul 2019

      • Business Developer (Contrat pro)

        Jan 2018 - Jan 2019

    • PLP Conseil et Développement

      Aug 2019 - Apr 2022
      Fondateur & Apporteur d'affaires

      Création et gestion du site sorareactus.fr (Mars 2020) ⚽ en tant qu'auto-entrepreneur.-- Concernant Sorare --Sorare est une plateforme de jeu combinant le trading, les cartes virtuelles de joueurs de football et le Fantasy Football. Lancement et gestion d'un site d'actualités indépendant, "sorareactus.fr" traitant du jeu Sorare, de l'univers du football et des NFT.Création et gestion du site sorareactus.fr, un site d'actualités indépendant sur le jeu de niche Sorare.com (#NFT,#Trading #Fantasy sport)...+2,5k utilisateurs mensuels en 2022SEO, SEA, Google analytics, Afilliation marketing...📈Management de 6 Stagiaires en deux ans.3k d’utilisateurs mensuels en 2022 et 2023. Ranked #1 sur 6 des 10 principales recherches web après 3 mois de lancement.SEO, SEA, Analytics, Afilliation marketing. Analyse et veille concurrentielle : via SEM Rush et Similar Web.Rédaction de contenus, Newsletters, Réseaux sociaux...Infrastructure et design du site...JU Show less

    • We'll

      Nov 2019 - Jan 2021
      VIE Country Manager - Chile

      - Analysis and understanding of the Chilean and Latin American Market - Creation and management of customer portfolio: prospecting and presentation of the group's services - Implementation of the commercial action plan at the National level

    • Billy Adtech

      Oct 2021 - May 2023

      En continuité de mon expérience au sein de 360medics (devenue Billy Adtech) suite au changement d'identité de la société.Double casquette Consultant MKT/Country Opener, j'accompagne les CDP et Directeurs MKT des laboratoires pharmaceutiques Espagnols dans la gestion globale de leurs stratégies de communication omnichannel à forte valeur ajoutée à destination des professionnels de santé. 👨‍⚕️ 🇪🇸Maîtrise du cycle de vente complet: de l'identification des prospects, à la prospection, le rdv découverte, la construction de reco, la négociation & closing jusqu'au kick-off en coordination avec les médias + équipe CSM 🤝Conception des campagnes marketing (identification des canaux, formats, fréquences, messages impactants, analyse des métriques...). Show less

      • Marketing Expert - Spain

        Oct 2021 - May 2023

      • Business Developer Bipper

        Oct 2021 - May 2022

    • Wefight

      Jun 2023 - Jun 2024
      Key Account Manager - Spain

      En charge du déploiement en autonomie (de la phase de prospection/découverte au closing des contrats) de nos activités sur l'ensemble du territoire Espagnol et notamment auprès de l'industrie pharmaceutique (Directions d'équipes médicales, patient support, Direction Marketing & Commercial, Achats...), rattaché à notre Head of Sales Europe.La mission de Wefight est d'accompagner et responsabiliser les patients et leurs familles tout au long de leur parcours de soins grâce au développement de Vik, un assistant virtuel qui les aide à mieux gérer leur maladies. Pour cela, nous travaillons en étroite collaboration avec les plus grands laboratoires pharmaceutiques, partout dans le monde. Show less

    • ELITYS

      Jun 2024 - Feb 2025
      Business Unit Manager | Life Science @Elitys

      Développement commercial : (création de nouveaux partenariats & fidélisation de partenariats existants), compréhension des besoins clients, relations commerciales, négociation, contractualisation et satisfaction client. Prestations Intellectuelles.Suite au référencement de l’entreprise chez SANOFI, j’ai développé le périmètre en AURA pour ce compte (3 sites).Recrutement : sourcing des candidats, entretien et recrutement de consultants, négociation et signatures des contrats.Management d’une équipe de consultants : coaching aux présentations clientèles, suivi des prestations, gestion de carrière, gestion RH et administrative, EAP. Show less

  • Licenses & Certifications