Bradley Knefelkamp

Experience

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  Brown & Bigelow

  Sept 1992 - Nov 1999

  Director of Photography / Studio Coordinator

  • Directed photo studio, including scheduling and project coordination to produce all internal and client-based projects and catalogs.• Executed photo shoots and set designs for six major catalogs and over 50 direct marketing flyers per year.• Negotiated rights and usage of photographs used for the Brown & Bigelow calendar line accomplishing 72% of annual revenue.

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  Encore Color Group/ Riverside Color Corporation

  Nov 1999 - Dec 2002

  Digital Commercial Photographer / Studio Coordinator

  • Developed an award-winning portfolio to showcase the studio’s technical capabilities and creative diversity, increasing sales by over 120%.• Coordinated with over 20 Art Directors and Senior Graphic Designers to create images portraying the quality, branding, and lifestyle of individual client products.• Supervised client scheduling, averaging 8 unique photo shoots per week with consistent service and quality levels.

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  Photokamp

  Jul 2003 - May 2013

  Freelance Commercial Photographer / Digital photography / Photoshop Expert

  • Maintained client satisfaction by advocating for unique and creative solutions for 21 production teams.• Set up artfully composed images using expertly selected lenses, camera settings, and lighting techniques for 100% satisfaction.• Maximized client satisfaction while building and strengthening long-term relationships, obtaining 30+ referrals by offering top-notch service, resulting in 25% annual growth over 9 years.

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  Larger Than Life Production LLC

  Jan 2011 - Jun 2016

  Founding President / Application Designer / Graphic Design

  • Enlisted Web Designer, Sales Rep, and Investment Manager, creating a team to build the company. • Raised $100,000 in investment capital. • Directed design, workflow, and function of application while creating a strong brand of online tools. • Troubleshot and problem-solved all program functions for 100% customer satisfaction. • Designed and standardized over 100 movie-style poster backgrounds and established an image catalog of poster backgrounds with multiple elements, layers, and masks. Show less

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  MTS Systems

  May 2012 - Aug 2022

  Marketing Communications Director of Photography

  • Spearheaded the transformation of the MTS digital photo studio by implementing advanced camera and lighting configurations across 100+ shoots, resulting in a 75% improvement in image quality.• Accelerated Marketing Communication goals, achieving a 20% growth in qualified leads resulting in a 74% increase in digital marketing sales totaling $47.1 million and exceeding the goal of generating a $75M digital pipeline. • Generated 12.5K unique video views and increased video watch time by over 20% to 2,918 hours.• Created video content for MTS's new Test & Simulation website by creating/revising over 60 videos for website, digital, and social marketing campaigns in just 6 months.• Piloted the creation of 30 videos in 2021, establishing clear objectives and milestones that enhanced communication and training efforts while achieving a 100% on-time delivery rate within budget.• Developed a systematic workflow for approving and categorizing digital assets; this initiative resulted in a 50% decrease in processing time for asset requests and enhanced collaboration among creative teams.• Designed 100+ visual assets adhering to strict branding and style guides using Photoshop and Premiere Pro contributing to a 20% increase in audience retention.• Collaborated with team members to resolve design issues while developing and implementing solutions to meet daily demands and manage challenging projects under pressure with positivity.• Innovated with diverse creative, copywriting, and production teams to solve problems quickly, accomplish daily objectives, and meet long-term goals. Show less

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  PVS Studios

  Aug 2022 - now

  Creative Director of Commercial Imaging

  • Directed the creative operation and production of commercial photography and video content for over 100 projects; streamlined the editing process, resulting in a 25% reduction in turnaround time for deliverables. • Led collaborative sessions with 4 project managers to create targeted action plans based on client needs analysis, ensuring that projects met or exceeded client expectations without delays.• Establish project goals, conceptualize, and expand the creative directions of over 100 clients aligning with the client’s brand messaging and target audience, to ensure trend-setting innovative strategies.• Recruited and built a high-performing creative team of 10 full-time and contract photographers providing guidance, feedback, and support to advance skillsets and improve photography project turnaround times by 33% within the first quarter.• Expanded studio services by 50% to include lifestyle photography, lifestyle composites, video, and audio production services, resulting in over 100 new clients within the first two years.• Enhanced commercial studio portfolio, driving innovation, and increasing revenue momentum by over 72% between FY’22 and FY’23, with a gross profit increase of over 40%.• Instituted advanced Photoshop techniques and training, directly enhancing image correction skills; trained 4 team members, leading to a measurable 30% increase in project quality and client satisfaction ratings. Show less