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Stephen Scherer MBA

Stephen Scherer MBA

The Sneaker Network - Buyer and Seller of Collectable Sneakers

Followers of Stephen Scherer MBA1000 followers
location of Stephen Scherer MBAMiami, Florida, United States

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  • Timeline

  • About me

    Head of Business Development

  • Education

    • Spanish River Community High School

      2013 - 2017
      High School Diploma Academy of Entrepreneurship, Class of 2017

      Activities and Societies: National Honor Society, National Business Honor Society, Florida Team Representative - DECA Competition, Finalist - State of Florida Career Development Competition, Varsity Tennis Team The SRCHS Academy of Entrepreneurship in Boca Raton, Flrida allowed me to take elective classes focused on business courses that included marketing, accounting, leadership, finance, and AICE business studies.

    • Pine Crest School

      2003 - 2010
      PreK-Grade 5, Boca Raton, Florida

    • University of Central Florida

      2021 - 2022
      MBA - Master of Business Administration Business Administration and Management

      The University of Central Florida MBA is a combination of quantitative and qualitative coursework mixed with a focus on developing strategic thinking, collaboration, and leadership skills that can directly be applied to help solve real world business problems.

    • Florida State University

      2017 - 2021
      BS, Social Entrepreneurship Jim Moran School of Entrepreneurship

      The Jim Moran School of Entrepreneurship trains students how to maximize their ability to analyze and respond effectively to business issues, apply critical thinking, and acquire the discipline needed to compete in today’s challenging field of entrepreneurship while preparing for difficult financial, ethical, legal, and global competitive challenges of the future.

    • St Andrews School

      2010 - 2013
      Grade 6-8, Boca Raton, Florida

  • Experience

    • The Sneaker Network

      Jan 2015 - May 2017
      The Sneaker Network - Buyer and Seller of Collectable Sneakers

      During high school, with a $250 initial investment, I created a rare sneaker collection and sales distribution network by leveraging social media, eBay, Internet marketing, Facebook and Instagram social groups, launched a sales website, and exhibited at “Sneakerhead” swap meets - generating over $55,000 in sales and earning a profit of over $12,000 that I used to purchase my first automobile.

    • TeenAuto

      Jan 2017 - Jan 2020
      COO - TeenAuto.com: Automotive Advice for Teens

      TeenAuto.com is a website that provides “Automotive Advice for Teens” that covers just about everything related to teens and driving, but our main focus areas are: Getting your Drivers License, Shopping for Auto Insurance, Buying your First Automobile, and Caring for your Automobile.

    • Insomniac Events

      Jan 2020 - Mar 2020
      VIP Department Staff

      • Granted access as a VIP staff member, overseeing the well-being of one of the VIP camp grounds at Okeechobee Music and Arts Festival, hosting 30,000+ people.• Learn the operations behind creating a thriving music festival, while interacting with VIP attendees to ensure they are content to the highest standard.• Practiced up-selling tactics to upgrade general admission attendees to join VIP, as well as quickly adapt to changing scenarios during the festival.

    • House Hats

      Mar 2020 - now
      Label Manager - House Hats

      •Created and launched a record label aspect to the company to expand artist acquisition and retention within a platform that supports widely known and emerging artists in the industry.•Established strategic partnerships with audio engineers, record labels, publishers, sync licensing, music education programs, graphic designers, playlisters and influencers. •Innovated marketing album release plan for artists to substantially increase release success, promote artist brand, and secure performance and event contracts. •Utilized social media promotions, campaign management strategies, and impact-oriented relationships to improve artists digital media presence. Show less

    • HotDrop

      Jan 2022 - now
      Head of Business Development

      -Utilized creative growth hacking methods to onboard 35,000+ artists and 50+ record labels (Email Marketing campaigns, social media ads A/B testing, SEO). -Spearheaded cross-promotional partnerships with leading music-technology brands like Songstats, Groover, MICCO, and Warm; -Focused on user growth levers via strategic influencer, digital advertisement, and business development campaigns; Drove 150K+ MAU with CEO. -Product ideation on the studio website and app that is used by over 50% of users. -Created revenue models and accomplish campaigns that drove 1000% MRR. -Created and managed an 8-week internship program for 15 college students. -Weekly meetings with CEO to execute on team wide OKR system. -Managed content distribution for bulk uploads and data transfers (DDEX & FTP). -Lead the development side of the start-up where I managed a team of engineers to push the product. -Technologies used: Figma, Hubspot, Asana and Sendgrid. -Generated millions of impressions with artists around the globe. Show less

  • Licenses & Certifications

    • Bachelor of Science

      Florida State University
      Apr 2021
      View certificate certificate

    • UCF Digital Marketing Boot Camp

      University of Central Florida
      Jul 2022