Alejandro Ortiz

Experience

• 

  CHANEL

  Apr 2003 - Sept 2007

  Int’l Makeup Artist
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  Smashbox Cosmetics

  Jan 2008 - Feb 2015

  Int’l Makeup Artist / Trainer
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  Editorial Casa de las Americas

  Jan 2009 - Jun 2010

  Editorial Coordinator / Fashion Stylist

  I was in charge of creating, reviewing and planning the monthly editorial themes and articles for Stage & Blush Magazines in Panama.Besides that I performed as Fashion Editorial Styling Manager for the editorial photoshoots.

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  Parfums Christian Dior

  Mar 2015 - now

  As the Retail Education Manager for Makeup in the Latin American market, my role is to empower and inspire beauty professionals through comprehensive training and development programs. I am responsible for creating and implementing educational strategies that enhance product knowledge, application techniques, and customer engagement skills across our retail network.Key Responsibilities: • Training Development: Design and deliver tailored training programs that cover product knowledge, makeup techniques, and sales skills to elevate the expertise of retail teams. • Market Adaptation: Customize educational content to suit the unique needs and preferences of the Latin American market, ensuring cultural relevance and market specificity. • Performance Enhancement: Foster a culture of continuous learning and improvement by tracking performance metrics and providing ongoing coaching and support to retail staff. • Product Launches: Coordinate and execute training sessions for new product launches, ensuring seamless integration and maximum impact in the market. • Partnership Building: Collaborate with brand representatives, retail partners, and key stakeholders to align educational initiatives with business goals and market strategies. • Trend Analysis: Stay ahead of industry trends and innovations, incorporating the latest techniques and products into training programs to keep our retail teams at the forefront of the beauty industry. • Strategy Creation: Develop and implement strategic education plans for various regional markets within Latin America, aligning training initiatives with regional business objectives and market dynamics. • Press, PR, and Social Media: Manage relationships with influencers, magazines, and other media outlets. This involves coordinating with PR teams to develop and distribute press releases, organizing events and press conferences, and engaging with influencers to promote our brand. Show less I lead a pivotal role in shaping our Brand's presence in the high-end luxury beauty sector. My responsibilities encompass defining and executing overarching strategies that elevate our brand's position and drive unparalleled customer experiences. This includes spearheading the development of cutting-edge training content meticulously designed to cultivate expertise and sophistication among our Beauty Consultants and Specialists.In addition to curating comprehensive training modules, my role involves fostering a culture of continuous learning and growth within our team, ensuring that each member is equipped with the knowledge and skills to deliver exceptional service tailored to the discerning needs of our clientele.My responsibilities extend beyond traditional training paradigms; I am instrumental in pioneering innovative approaches to optimize customer engagement and satisfaction. By leveraging insights into market trends and consumer preferences, I orchestrate immersive experiences that resonate with our clientele on a profound level, cementing our brand as the epitome of luxury and refinement in the beauty industry.In essence, my role as the Senior Beauty Retail Education Manager transcends mere instruction; it is about sculpting a legacy of excellence, where every interaction is an opportunity to enchant and inspire, setting new standards sophistication in the world of beauty retail. Show less

  • Senior Retail Education Manager Makeup Latin America

    Jul 2024 - now

  • Senior Beauty Retail Education Manager Travel Retail Americas

    Feb 2024 - Jul 2024

  • Beauty Training Manager Travel Retail Americas

    Mar 2019 - Feb 2024

  • Makeup Training Manager & Makeup Artist

    Mar 2016 - Mar 2019

  • Regional Trainer

    Mar 2015 - Mar 2016