
Mikayla Hartin
Urbino Now Magazine Reporter

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About me
Project Manager at Drive Social Media
Education

Lindenwood University
-Masters degree Communication and Media Studies
Lindenwood University
-Bachelors degree Journalism동아리와 학회:Lindenwood Synchronized Swimming Team-2008-2012; USA National Synchronized Swimming Team-2010
Experience

Urbino Now Magazine
Jun 2012 - Jul 2012Urbino Now Magazine ReporterAs a reporter at the Urbino Now magazine, I wrote a story about a local book restorer on his skills and impact in the city. The story focused on an ancient heart-shaped book with a mystery author. I worked to solve the mystery and wrote the story based on this. I worked in a team environment in Urbino, Italy, that consisted of reporters and successful editors to create a professional travel magazine that will be sold in the Urbino area for travelers from all over the world.

Lindenwood University Synchronized Swimming Team
Jul 2012 - Sept 2013Coached the “C” team on Lindenwood University’s varsity program. Created the “C” team’s practice plans.Assisted head coach with competition plans, travel arrangements, and the overall program needs. Managed Lindenwood’s student multimedia website, the Lindenlink which combined the school's newspaper, radio, and TV. Led the staff to create a successful student multimedia website by knowing what the students wanted to hear about and implemented it into the year's plan. Assigned stories, organized weekly meetings, and worked with the radio and TV departments.
Graduate Assistant Coach
Jul 2012 - Sept 2013Managing Editor of Lindenlink
Jul 2012 - May 2013

Fidelitas Development
Jul 2012 - Jan 2013Media InternResearched current projects to create marketing ideas in order to enhance the client's marketing plan. Updated social media for various clients and assisted with their website construction utilizing Wordpress.

Tecvar Inc
Mar 2013 - Mar 2014Media SpecialistExpanded Tecvar's client outreach by implementing and conducting a social media campaign through digital newsletters, social media, and online blogs.Assisted the Technical Services Coordinator with daily tasks which consisted of scheduling client requests, ordering computer products, processing company's checks, and organizing the office.

St. Louis Cardinals
Jul 2013 - Mar 2014Public Relations InternCreated a landing page for the Public Relations department which was presented to Baseball’s Advanced Media and was later added to the St Louis Cardinals website. Assisted the Public Relations Director with internal affairs such as the front office weekly newsletter. Assisted the Public Relations Specialist with social media management.

Point of You Creative
Jan 2014 - nowOwnerCreated and built the company from the ground, up. Created websites for clients by utilizing the Wordpress website platform. Performed social media management through various social platforms to market the clients’ businesses online.

Unaffiliated High School Club
Feb 2014 - Jul 2016Head CoachCreated a custom synchronized swimming plan according to individual athletes' goals and skill level.Strategically chose competitions to attend throughout the years in accordance with the athlete’s abilities and goals.Created daily water practice plans in alignment with annual development plan. Wrote land workouts based on the athlete’s strengths and weaknesses (Included Crossfit, HITT, Strength and Conditioning.)

Coolfire Studios
Jun 2014 - Feb 2017Managed the department’s clients by acting as the liaison between the client and the team. Coordinated project tasks according to the client’s needs. Set up and created meeting agendas during each phase in the project. Delivered deliverables and managed deadlines.Manage all aspects of a project (Pre-production, production, post production and engagement.)Act as the liaison between the client and the Coolfire team for daily tasks at hand. Create and manage a fleshed out plan and schedule which includes the video's production along with the TrueView ad management through on YouTube. Coordinate the resources involved in each project. 더보기 취소
Digital Engagement Client/Project/Production Manager
Jun 2014 - Feb 2017Digital Engagement Client/Project Manager
Jun 2014 - Oct 2014

Lindenwood University
Aug 2016 - May 2019Recruit national and international student-athletes and assist with their admissions process. Formulate annual training plan according to goals and expectations of the program. Manage Assistant and volunteer coaches to fulfill various tasks at hand. Manage team of 20 - 30 student athletes by coordinating training schedules, expectations of the program, and choreographing routines. Positively represent Lindenwood University and all that we stand for. Manage and execute the budget at hand.Create and manage fundraising events/campaigns to support the synchronized swimming program. Write practice schedules and workouts according to overall annual season plan.Writes competition and program press releases. Lead the team to an overall third place finish at the 2018 US Collegiate National Championships and overall 1st place finish at the 2018 US Senior National Championships. Received the “Coach of the Year” award at the US Senior National Championships. 더보기 취소
Head Coach, Synchronized Swimming
Jun 2017 - May 2019Assistant Synchronized Swimming Coach
Aug 2016 - Jun 2017

ANA Synchro
Aug 2019 - May 2020Assistant Head CoachManages all 13 and over Age Group programs. Creates and executes training plans for numerous teams between the ages of 13 and 18 years old. Choreograph routines within the 13 and Over age group programs.Designated manager on duty for overall YMCA Branch during allocated days. Lead athletes to qualifying national championships and national team trials.Assists in overall management of entire program consisting of 90 athletes and 10 coaches.

Drive Social Media
May 2020 - Jul 2021Project ManagerLead cross-functional teams in creating and monitoring digital strategies. Works closely with Account Executives and clients to ensure deadlines are set, goals are met, and projects are completed.Coordinating and scheduling the design and creation of social media marketing and graphic design projects.Developing and maintaining project timelines, working as a liaison between internal teams, clients, Account Executives, and management.Compiling team performance summary reports.Working directly with the Account Executive on client strategy, relationship, and task management.Leading a cross-functional team in the implementation of paid digital campaigns, website development, email marketing strategies, and more.Manages 100 + accounts. 더보기 취소
Licenses & Certifications
- View certificate

AdWords Certification
GoogleOct 2014 - View certificate

Video Advertising
GoogleApr 2015
Languages
- spSpanish
- itItalian
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