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Justin Malcolm (MBA, MAICD)
Director - Six Sigma, Black Belt

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About me
Director, Board of Directors | MBA, Business Growth
Education

Gen'sis
2001 - 2002Diploma of Business
Australian Institute of Business
2016 - 2018Master of Business Administration - MBA
Australian Institute of Business
2016 - 2017Master of Business Administration (M.B.A.) Business Administration and Management, General
Experience

The Westin Sydney
Jan 2003 - Dec 2005Director - Six Sigma, Black Belt• Introduction and launch of Six Sigma.• Participated in development of major Regional & Divisonal projects.• Training of Department Heads in the “Leading Teams” program & of Hotel Management in Six Sigma methodology.• Presentation of project work to Owners.• Actualised benefit of US$1.2m over 3 years.• Developed a Group Conversion project which was transferred to 11 Starwood Hotels in Asia Pacific. The Group Conversion project received the Divisional award for financial contribution.• Development of Energy project storyboard used for China Region’s Engineering Conference.• Cross exposure in Yield Management. Show less

The Westin Kuala Lumpur
Dec 2005 - Aug 2008Director - Rooms DivisionStrategic & operational management of Front Office, Housekeeping, Service Express (IRD, Bell, Command Centre), Executive Residences, Westin Workout, Safety & Security & Six Sigma• Deputise as the General Manager in his absence.• Served as a member of the Westin Brand Champion team for Starwood Asia-Pacific.• Provided operational direction & consultancy for Hotel Imperial Kuala Lumpur one day per week.• Introduced new Hotel Incident Management System to manage emergencies, in line with Starwood’s Crisis Management Plan.• Merged traditional areas of Service Express (Command Centre, Bell, Runner, IRD, Refreshment Centre).• Worked with Divisional team to develop Westin linen standards for Asia Pacific.• Increased Rooms Profit from 79% to 82% in first 12 months.• Increased Rooms Profit to 83.3% in the following 12 months (representing increased profit of $US2m from 06-07). • Achieved a 118% flow through from 2005 - 2006 and 84.5% from 2006 - 2007.• Achieved 99% in hotel cleanliness during mystery audit and 95.5% overall across all categories as Brand Assurance champion.• Increased all Rooms GSI metrics above 8.00 in 12 months.• Reduced Room Readiness issues by 51%.• Achieved 80% in the Starwood Security Audit, ranking #3 in Asia Pacific.• Full cross exposure in Food & Beverage and Sales & Marketing. Show less

Sheraton Maldives Full Moon Resort & Spa
Aug 2008 - Oct 2010Resort ManagerIsland Lead - takeover, branding and renovation of an existing island resort to a luxury Sheraton resort in Maldives.• Awarded the Region’s Most Inspiring Leader in 2009.• Rebranding of Full Moon Maldives to Sheraton Maldives Full Moon Resort & Spa, introducing all Sheraton brand standards, F&B concepts, policies & structure.• Management of the US$6.1m refurbishment of the resort (heart and front of house).• Management of the US$5.1m new building of luxury ocean villas.• Represented the Hospitality Industry of Maldives as Chairman on 2 task forces to provide policy guidence to the Government (Employment Act and GST Bill), presenting recommendations to the President of Maldives.• Introduction of the first Shine Spa by Sheraton globally.• Awarded the Divisional Award for SPG enrolments in 2009.• Development and introduction of a new restaurant concept for the signature dinner restaurant - Sea Salt. Show less

Le Meridien Chiang Rai Resort, Thailand
Oct 2010 - Dec 2012General ManagerChairman - Safety & Security Council for Thailand, Vietnam & CambodiaChairman - PATA Chiang Rai Chapter• 268% growth in Gross Operating Profit in first 12 months and 98% growth in second year.• 109% growth in owner’s net profit in first 12 months and 592% growth in second year.• Awarded 2012 PATA Face of the Future.• 2012 Best Reputation Management Award from HOTELS magazine• #1 on TripAdvisor with a satisfaction rating of 98.98%.• Ranked #1 in Guest Loyalty across Le Meridien Hotels & Resorts in Asia Pacific.• Increased service charge by 51%.• TripAdvisor Certificate of Excellence for best resort in Chiang Rai 2011 – 2012.• 2012 TripAdvisor’s Travelers’ Choice Award for top 25 luxury hotels in Thailand.• Outstanding Team of the Year 2011 – Starwood President’s Awards• Named HAPA Best 10 Family + Recreational Resorts in Asia Gold Award 2011.• Named best hotel in Chiang Rai by Citibank’s guide to Thailand’s best hotels + resorts 2009 – 2012.• Continent Winner: Asia – Best Luxury Destination Spa – 2013 World Luxury Spa Awards. Show less

Aloft Bangkok - Sukhumvit 11
Jan 2013 - Jun 2016General ManagerChairman - Safety & Security Council for Thailand, Vietnam & CambodiaChairman - Inbound Marketing Committee, PATA Thailand Chapter (2013 - 2014)Chairman - Strategic Intelligence Committee, PATA Thailand Chapter (2015 - 2016)• First Aloft Hotel in South East Asia.• Increased Gross Operating Profit by 85% in 2013.• 86% revpar increase.• Increased ADR by 30%.• 2013-2015 TripAdvisor Certificate of Excellence.• 2013 Most Loved Hotel - AsiaRooms.com.

Le Méridien Saigon
Jun 2016 - Jul 2022General ManagerCo-Chair - Marriott Business Council, Vietnam & CambodiaDirector - Australian Chamber of Commerce 2021/2022- 169% growth in GOR- 211% increase in GOP- 24% increase in ADR- 179% increase in Revpar- 131% growth in Food + Beverage revenue- 41,942 followers on Facebook (second highest in city)- 2019 Hospitality Superstar Award for Vietnam- Ranked 13 of 768 hotels in Ho Chi Minh City

Australian Chamber of Commerce Vietnam
Apr 2021 - nowDirector, Board of Directors
InterContinental Saigon
Aug 2022 - Sept 2024General Manager
Licenses & Certifications

Six Sigma Black Belt
Starwood Hotels & Resorts Worldwide, Inc.Jan 2003
Honors & Awards
- Awarded to Justin Malcolm (MBA, MAICD)Best Business Class Hotel - Vietnam Asia Pacific Travel & Tourism Federation 2019
- Awarded to Justin Malcolm (MBA, MAICD)Best Luxury Spa World Luxury Hotel Awards 2019
- Awarded to Justin Malcolm (MBA, MAICD)Hospitality Superstar Award - Vietnam Asia Pacific Travel & Tourism Federation 2019
- Awarded to Justin Malcolm (MBA, MAICD)Luxury Riverside Hotel World Luxury Travel Awards 2018
- Awarded to Justin Malcolm (MBA, MAICD)New Luxury Hotel of the Year Corporate Travel Awards 2017
- Awarded to Justin Malcolm (MBA, MAICD)Face of the Future Pacific Asia Travel Association (PATA) 2012
- Awarded to Justin Malcolm (MBA, MAICD)Traveler's Choice Top 25 Luxury Hotels in Asia TripAdvisor 2012
- Awarded to Justin Malcolm (MBA, MAICD)Best 10 in Asia - Family & Recreational Resorts Hospitality Asia Platinum Awards 2011
- Awarded to Justin Malcolm (MBA, MAICD)Certificate of Excellence TripAdvisor 2011
- Awarded to Justin Malcolm (MBA, MAICD)President's Award for Outstanding Team Starwood Hotels & Resorts Asia Pacific 2011
- Awarded to Justin Malcolm (MBA, MAICD)Most Inspiring Leader - South Asia Starwood Hotels & Resorts 2009
- Awarded to Justin Malcolm (MBA, MAICD)Best Serviced Apartment Hotel Expatriate Lifestyle Magazine 2007
- Awarded to Justin Malcolm (MBA, MAICD)Excellence in Hotel Service Malaysia Tourism Awards 2006
- Awarded to Justin Malcolm (MBA, MAICD)Volunteer of the Year NSW State Emergency Service 2003 In recognition of his role as Emergency Operations Manager in setting up the Operations Division and managing multiple community responses relating to bushfire support, severe storm, flood & tempest.
- Awarded to Justin Malcolm (MBA, MAICD)Certificate of Merit NSW Police Service 2002 Presented in recognition of outstanding community service in the protection of life at The Westin Sydney on 5th September 2001, preventing the suicide attempt of a male guest.
Volunteer Experience
Deputy Unit Commander
Issued by NSW State Emergency Service on Jan 1995
Associated with Justin Malcolm (MBA, MAICD)
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