Vinay Nihalani

Experience

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  Exa Digital Solutions

  Mar 2006 - Aug 2007

  Deputy team lead

  • development & maintenance of web based project mgmt system.• created campaigns to achieve 100% acceptance across entire company.• helped recover xx thousands au$ by optimizing system to help project managers accurately estimate project completion and billing to clients.• designed & developed intuitive web interfaces which reduced various goal completions steps by 33%.• built and managed product roadmaps to support company goals.• collaborated with everyone in company including company management for indentifying new modules. show less

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  Hostway

  Aug 2007 - Nov 2011

  Module lead

  • development & maintenance of local business search website for us market.• executed email marketing campaigns which increased user registrations by 37%.• integrated social apis in 2009 to increase engagement among users by 18%.• decreased page load times by 40% by optimizing website.• maintenance and upgrade of domain monetization system for managing 20 lakh+ domains.• created modular reporting system to gauge business performance using different metrics.• performed a/b testing on various changes done on website and email campaigns.• regularly worked in agile environment. show less

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  Vinay nihalani photography

  Dec 2010 - Sept 2015

  Freelance photographer

  undertook wedding and portrait photography projects.assisted different photographers from mumbai area as second photographer for candid wedding photography projects.

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  SterlingBackcheck

  Mar 2013 - Oct 2013

  Web manager

  • strategist for revamping sterling and backcheck’s various web properties.• identified changes and revamp areas of sterling’s web properties.• developed road maps for various web properties.

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  Www.photogiri.com

  Nov 2013 - Sept 2015

  Founder

  • launched india's first photographer themed online gift shop using wordpress platform. • identification and execution of new needs in website.• conceptulization & launching of new producs & categories in ecommerce section• analysis of google analytics to identify user behavior and updating website for goal conversions.• conceived contests to acquire new users.• created seo strategies for bringing website’s google ranking to 1st page for various photography related keywords.• used various social media for driving user traffic.• coordinate with different photographers to source new content. show less

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  Hobbygiri

  Sept 2015 - Dec 2017

  Founder

  • conceptualized and launched india’s first hobby themed online gift marketplace using wordpress platform. • on-boarded 50+ sellers to sell their products on hobbygiri.com.• designed and executed marketing campaigns which increased traffic to website by 300%.• redesigned homepage to reduce bounce rate from 85% to 40%• executed organic marketing activities which led to increase in inbound traffic by 30%.• responsible for p&l of hobbygiri.com.• managing full life cycle of product show less

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  Pepperfry

  Dec 2017 - Apr 2022

  Product manager

  at pepperfry, i got to work on many domains of e-commerce from pre-transaction to post-transaction customer journey.worked on below major areas:* improving efficiency in creating product catalogs.* improving click through rate from listings to product display pages.* improving seller experience via seller portal* improving efficiency of logistics team by optimising various tools/ interfaces for order fulfillment.* integrating channel partner apis for ease of implementation and faster feature releases.* improving post purchase customer communication.* building business work flow backbone along with contact center support for modular furniture business function.* automating inventory and order flow between disparate and third party systems with help of apis.* handled l1 queries of users which formed groundwork for new features. i also had small stint as category manager of kitchen appliances vertical wherein i revamped merchandising information and product portfolio to suit target audience. achieved monthly targets set by management. show less

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  Walmart Global Tech India

  Jun 2022 - now

  Senior product manager - platforms

  building useful features for walmart marketplace sellers across us, canada, mexico and chile.