Pat Higdon

Experience

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  Walmart Distribution Center

  Jul 1997 - Aug 1999

  Traffic/ DAR Clerk

  Produced purchase orders using the truck manifest. Verified, inspected and assigned freight to the warehouse. Helped implement an order fulfillment system so freight could be received and shipped quickly.

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  Sam's Club

  Aug 1999 - Sept 2000

  Receiving Supervisor

  Checked, verified and inspected incoming freight. Responsible for daily receiving report and freight bill processing. Responsible for maintaining and implementing safety rules with associates, truck drivers and delivery people. Maintained and improved the productivity of the receiving department.

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  New Northwest Broadcasters

  Sept 2000 - Jul 2003

  Traffic Manager

  Responsible for the generation of five daily broadcast logs using DeltaFlex, the input of client contracts and continuity assignment of copy. Reconciled all commercial discrepancies daily to keep the revenue with the stations. Generated all reports for the sales and business offices. Maintained inventory system on a daily and weekly basis that accurately reflected time sold and time available. Timely and accurately produced billing and co-op billing for clients.

• 

  Steve Neumuth Advertising

  Nov 2001 - Feb 2003

  Media Buyer/Traffic Manager

  Primary liaison with all media outlets. Researched and negotiated the best advertising rates for clients. Maintained relevant accounting budgets for each client. Tracked all insertion orders and traffic instructions making sure copy and placement were followed correctly. Made sure our clients got the most out of their co-op budgets. Organized and made the company run more efficiently.

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  Qantum Communications

  Oct 2003 - Dec 2004

  Traffic Director./Human Resources Director

  Responsible for inputting contracts using DARTS, generation of two daily broadcast logs and assignment of production. Generated daily and weekly reports for the sales department and the General Manager. Input receivables and responsible for billing and co-op billing for clients.

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  Adams Homes

  Feb 2005 - Apr 2006

  Front Office/Data Entry

  Maintained and updated the database with the necessary information regarding homeowners, production and sales. Overall office support for all the departments and managers.

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  Cumulus Media

  Apr 2006 - Sept 2006

  Traffic Manager

  Managed eight stations, entered client contracts, copy, and changed programming as needed. Implemented changes and procedures so the stations could run properly and start maintaining revenue. Responsible for billing and overall function of the traffic department.

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  Media General

  Sept 2006 - Sept 2007

  Inventory Control Coordinator

  Maintained inventory, edited logs and made sure contracts were entered correctly for assigned television stations. Maintained programming and format changes for assigned stations.

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  Entravision Communications

  Sept 2007 - Sept 2009

  Traffic Manager

  Managed two television stations, maintained inventory, up-dated programming, and edited and generated logs. Managed all National contracts and copy. Reconciled stations daily to maintain revenue.

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  The E.W. Scripps Company

  Sept 2009 - May 2012

  Inventory Control Coordinator

  Maintained inventory, edited logs and made sure contracts were entered correctly for assigned television stations. Made sure programming and format changes were made for assigned stations.

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  Marketron

  May 2012 - now

  Primary point of contact for non-standard issues escalating out of Support and Sales from our Tech Touch customer segment and for High Touch customer segment. Serve as an advocate for customers internally, utilizing unique knowledge and expertise to marshal and organize internal resources to resolve customer issues. Advocate for customers by leading internal teams and projects to solve customer’s needs. Critical focus on development and maintenance of Marketron’s Tech Touch program and contributing technology. Build out Tech Touch workflows and playbooks within CS platform to enhance customer adoption, value received from Marketron, and renewal rates. Help configure systems to analyze customer’s activity regularly and offer solutions based on internal and industry best practices. Monitor customer health scores, identify risk, develop success plans, and deliver recommendations. Propose new ideas to continuously evolve the customer experience. Identify upsell and cross-sell opportunities and provide to Sales. Show less As a Product Specialist, it’s my job to implement and train clients on Revenue Builder, the Triton Integration, Network Connect, Mediascape Accounts, and in the near future Mediascape Orders 360. I also create and maintain documentation and presentations on these products. I work with our clients to build out their non- traditional revenue in Revenue Builder, which can include everything from booth rentals to their digital assets. I help clients create inventory reports for their non- traditional revenue which keeps them informed of currently sold or unsold revenue and keeps them from an oversold situation which could lead to a loss in revenue. I implement and train our Triton Integration that lets our clients build out their streaming schedules in Marketron and export those schedules to Triton. I implement and train our Network Connect product that allows clients to receive their network orders seamlessly through the exchange. I have assisted our Mobile department by maintaining accounts and entering Location Based Adverting schedules and assisting clients to get the best CTR (click thru rate).I work with our clients to identify and document software defects and enhancements requests. I provide support to development by testing and working with them to satisfy our client’s needs. Show less

  • Customer Advocate/Customer Success Manager

    Apr 2019 - now

  • Software Product Specialist

    May 2012 - Apr 2019