Andrew Glagolev

Experience

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  Internet & Media Professionals

  Jun 2012 - Mar 2013

  Account Manager

  ● Facilitated meetings with media representatives ● Directed media sales for the Syracuse market for key corporate accounts● Conducted post buy analysis for multiple accounts● Directed television commercials● Lead full website build for Mark's Pizzeria● Developed a quality control program to oversee service aspect of key corporate accounts● Managed multiple social media sites for Mark's Pizzeria

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  Harvest Creative

  Apr 2013 - Aug 2014

  Community Manager

  ● Manage social media communities for key accounts in the sporting goods and financial services industries● Develop social media strategy to coincide with both short and long-term client goals● Collaborate with designers to create digital assets to be used on Facebook/Twitter/Instagram● Coordinate and execute events with retailers for sporting goods accounts● Lead microsite development for product/campaign launches● Developed SEO strategy and execution for a Memphis, TN chain of coffee shops ● Lead designers in creating print and digital assets for use at events and online Show less

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  University of Tennessee at Chattanooga

  Aug 2013 - Jun 2014

  Defensive Coordinator - Men's Lacrosse
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  TBWA\Chiat\Day

  Sept 2014 - Dec 2015

  Content Manager

  ● Develop social strategies and creative executions for NBC Universal, beIN Sports, Michelin, and McDonald’s● Managed social media communities (Facebook, Twitter, Tumblr) for key clients including Kraft Dressings, Mr. Peanut, and Michelin● Present social/digital creative strategies and activations to clients ● Collaborate with designers to develop social assets for key clients● Work with Chief Diversity Officer to implement internal diversity efforts and help organize diversity seminars featuring Julie Rice of SoulCyle, Brandon Steiner of Steiner Sports, and Keith Ferrazzi of Ferrazzi Greenlight ● Develop social media guidelines for agency social pages Show less

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  Boston Consulting Group (BCG)

  Jan 2016 - Dec 2018

  Social Media Specialist

  - Developing brand content for global corporate brand channels.- Driving social brand strategy on global corporate brand channels.- Creating content that helps push the boundaries of the way social is looked at in the professional services and B2B fields. - Analyze key data and build reports for presentation to project stakeholders.

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  Targeted Victory

  Jan 2019 - now

  Director

  - Working with internal production team to direct development of both video and static assets for use across internal and client digital platforms including social and web- Lead copywriter for Fortune 500 client in the CPG space - Co-wrote op-ed and long-form storytelling content for both the founder of leading US nonprofit and a 2024 Presidential Candidate- Produced video for social in web and lead writing of scripts, crew hiring, location scouting, and guiding post-production edits across major trade organizations - Developed a new virtual testimonial product offering to be used during COVID-19 shutdowns to continue telling client and stakeholder stories when on-site production wasn't an option- Work with web development teams to create full web experiences for numerous clients, including a 2024 Presidential candidate- Led on-site creative development for book launch event which helped get the book on the NYT Bestsellers List Show less