
Sanam Rasool
Event Coordinator

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About me
Key Accounts Manager HORECA- Food Service at Almarai - المراعي
Education

Iqra University
2014 - 2017Master of Business Administration (MBA) Marketing/Marketing Management, GeneralActivities and Societies: IUMUN- its a Debate competition which is organised all over in Pakistan.

Iqra University
2010 - 2013Graduation MarketingActivities and Societies: CSR activities Field trip I have studied from the best university of country which is ranked at number one university in private sector and 6th in public sector.

Adamjee Convention High School
2005 - 2006Matriculation Computer Science
Experience

Star Point Productions
Jun 2012 - Feb 2013Event Coordinator• Assist event planner for executing a successful Basant event for 800 guests • Prepare a strong selling story to bring sponsors on board • Manage sales & bookings for all kiosks • Create awareness about the event on social media • Explore HoReCa and leading universities as a channel to promote the event • Design and implement all branding tools for creating hype Highlights: • Successful event execution, got media coverage from 2 big entertainment channel of Pakistan • 5000 followers on FB Show less

Bullseye DDB
Jan 2013 - Feb 2014Key Account Executive• Handle the most important & strategic clients of the agency (Unilever, Nestle, Coca-Cola & P&G)• Propose and lead activation ideas for multiple brands as per client brief and within the provided budget • Work with cross functional team to ensure that the activity is delivered On Time In Full • Define key performance indicator with client and prepare post launch evaluation • Ensure proper briefing and training for brand ambassadors • Share results and manage reporting Highlights:• Over delivered sales targets for Coca Cola ‘CONNECT’ activity by 30% in MT and received appreciation from Coke’s sales director Pakistan• Best activity execution certificate received from Unilever for Sunsilk relaunch Show less

SBT Co., Ltd.
Mar 2014 - Dec 2014Team Leader – South Africa --- Business Development Executive• Manage a big portfolio of used vehicles for Africa market • Focus on growing and developing existing clients & recruiting new customers to the business • Ensure profitable growth and penetration of the range • Build relationship with customer and offer best in class after sale service to retain 90% base • Provide key insights for market & propose solution for closing any gaps • Responsible for sales forecast & ensuring safe level of inventory • Lead a team of 5 individuals and ensure that the team acts with the highest degree of integrity and equally complies 100% with the corporate policies Highlights:• Got promoted within 6 months • Received certificate of ‘Highest Profit Achiever’ • Generated highest sales for the market while region was declining Show less

Pros & Cons event management
Oct 2017 - Dec 2017Business Development Manager
Best Food Company LLC
Apr 2018 - Nov 2019Sales Executive HORECA• Identifies Business opportunities by identifying prospects and evaluating their position in the industry; researching and analyzing sales options • Sells products by establishing contact and developing relationships with prospects• Build strong, influential and collaborative business relationships with clients by providing support and information, and maintains it• Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors• Prepares reports by collecting, analyzing, and summarizing information• Maintains quality service by establishing and enforcing organization standards• Contributes to team effort by accomplishing related results as needed Show less

شركة المراعي
Nov 2019 - nowKey Accounts Manager• Build long-term, strategic partnerships with clients in UAE market, as well as with new customers. • Consistently offer solutions and close corporate deals, successfully achieving/exceeding sales & pre-set targets on a monthly basis.• Prepare sales contracts ensuring adherence to law-established rules and guidelines. • Work collaboratively with all departments cross-functionally to maintain a door-to-door operation and promote proficiency.• Represent and promote all SKUs in a portfolio to manage stock control and ensure a successful inventory management system.• Implement food cost-saving strategy and provide solutions to the Chefs and purchasing team to enhance established processes.• Manage collections and accounts receivable and lead post-sales customer service by responding to enquiries via phone or in-person. • Continuously execute market research about new suppliers, competitors, prices, and new services offered by other companies to ensure productivity and searched for new opportunities such as new products and new prices structure to maintain margin. Show less
Licenses & Certifications

Highest Profit Achiever
Jun 2014- View certificate

Excel Essential Training (Office 365/Microsoft 365)
LinkedInDec 2020 - View certificate

The Six Morning Habits of High Performers
LinkedInDec 2020 - View certificate

Success Habits
LinkedInDec 2020 - View certificate

Following Up after a Sales Meeting
LinkedInDec 2020 - View certificate

Business Development: Strategic Planning
LinkedInDec 2020 - View certificate

Outlook: Efficient Email Management
LinkedInDec 2020 - View certificate

Sales: Practical Techniques
LinkedInDec 2020 - View certificate

Advanced Business Development: Communication and Negotiation
LinkedInDec 2020 - View certificate

Sales Pipeline Management
LinkedInDec 2020 - View certificate

Sales Fundamentals
LinkedInNov 2020 - View certificate

Online Marketing Foundations
LinkedInDec 2020 - View certificate

Key Account Management
LinkedInNov 2020 - View certificate

Time Management: Working from Home
LinkedInDec 2020 - View certificate

Leadership: Practical Skills
LinkedInDec 2020 - View certificate

Asking Great Sales Questions
LinkedInNov 2020 - View certificate

Negotiation Skills
LinkedInNov 2020 - View certificate

Time Management for Busy People
LinkedInNov 2020 - View certificate

How to Work Smarter, Not Harder: Save Time and Money and Increase Productivity
LinkedInDec 2020 - View certificate

Building Professional Relationships
LinkedInNov 2020 - View certificate

Effective Listening
LinkedInDec 2020 - View certificate

Marketing Foundations: The Marketing Funnel
LinkedInDec 2020 - View certificate

Leadership Stories: 5-Minute Lessons in Leading People
LinkedInDec 2020 - View certificate

Soft Skills for Sales Professionals
LinkedInDec 2020
Volunteer Experience
Volunteer
Issued by ABDUL SATTAR EDHI (welfare) on Nov 2012
Associated with Sanam Rasool
Languages
- enEnglish
- urUrdu
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