Anson Onderdonk

Experience

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  Duke Progress Energy

  May 2003 - Aug 2003

  Electrical Engineer Intern

  Gathered and analyzed nuclear power plant telemetry data to monitor systems health and safety.

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  Parata Systems

  May 2005 - Jan 2006

  Electrical Engineer Intern

  Developed and conducted reliability testing of robotic systems and user interfaces to ensure quality and usability.

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  North Carolina Electric Membership Corporation (NCEMC)

  May 2006 - May 2007

  Electrical Engineer

  Automated telemetry data capabilities and established standardized reporting to enable real-time intelligent power generation and hedging strategies.

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  Cisco

  Jan 2007 - Jan 2019

  Developed GTM strategies to maximize recurring revenue ($15B ARR) and Customer experience. Created scale through field deployment evolution, channel partnerships, process automation, and LAER (Land, Adopt, Expand, Renwe) selling enablement. Managed global consultancy of senior architects (5) spanning diverse engagements (20+) across Services org. Built first Customer lifecycle strategy across Services and Sales to establish LAER motions. Blueprints include strategic solution roadmaps, investment profiles, and cross-functional execution plans for $8B Services organization. Established capability roadmaps, investment profiles, and execution plans across Product Portfolio, Sales, Commerce, Service Delivery, Customer Success, and Revenue Retention Program managed large (200+ person) team of teams to deliver new ERM platform and ongoing agile releases. Maximized business value through portfolio analysis and product feature prioritization.

  • Senior Manager Strategy & Programs | Customer Experience

    Jan 2018 - Jan 2019

  • Senior Manager Business Architecture | Services

    Jan 2016 - Jan 2018

  • Business Capabilities Architect, Program Manager | Services

    Jan 2011 - Jan 2016

  • IT Analyst/Business Operations Manager | IT

    Jan 2007 - Jan 2011
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  Align Technology

  Apr 2019 - Oct 2023

  Hub of strategy and execution for iTero commercial organization ($400M) and Chief of Staff to Americas iTero GM. Development of data-driven GTM strategies, creating scale for Sales and Customer Success teams, directing productivity improvement initiatives, and driving performance discipline through best practices and insights. Increasing levels of responsibility leading Services, New Business Models in the Americas Sales Organization. Drove Global innovation priorities and introduced customer success lifecycle (Land, Adopt, Expand, Renew - LAER) practices to grow $100M+ ARR (+20% YoY) business while maintaining world class retention (95%+).

  • Director, Commercial Excellence | Americas Sales

    Dec 2021 - Oct 2023

  • Director of Services, Business Development | iTero Americas Sales

    Apr 2019 - Dec 2021
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  ServiceNow

  Oct 2023 - now

  Director GTM Strategy & Customer Segmentation

  Establish and manage Service Now's global Customer Segmentation strategy to drive growth, plan efficient sales motions that maximize Customer Lifetime Value, and efficiently scale through a data-fueled intelligent GTM planning processes. Exercise cross-functional leadership and influence to initiate new strategies, create alignment, and operationalize data-driven insights.