AJMAL KHAN

Experience

• 

  NIMS MEDICITY

  Jun 2013 - Jan 2014

  Microbiologist

  Perform required microbiological analysis on materials as instructed and maintain required cultures.Test efficacy of preservatives and maintain prudent records and maintain accurate log books of all performed procedures.Develop and perform microbial method validations and isolated and maintained cultures of bacteria and other microorganisms.Identified and classified microorganisms found in different specimens and monitored the effect of microorganisms on human beings , plants and animals Show less

• 

  Apparel Group

  Feb 2017 - Aug 2018

  Digital Marketing Specialist

  Started works with Apparel Group (Indus Real Estate) - as a Digital Marketing Analyst

• 

  Elysian Real Estate

  Jan 2019 - now

  Senior Digital Marketing Analyst

  Manage the procedure, implementation, tracking and measurement of marketing campaigns- Deliver regular reports of campaign results, including web analysis and evaluation of KPIs- Maintain regular measurement of the ROI of campaigns- Collect and use data to inform new campaigns and the evaluation of existing campaigns- Preparing Social Media Campaign planning & strategy- Creating the digital road map on the basis of strategy- Provide recommendations & execute strategies for keyword opportunities, campaign structuring, targeting and other facets of paid search- Keep pace with search engine and PPC industry trends and developments- Monitoring keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics- Plan, create, and manage paid campaigns on Amazon Seller Central & Flipkart Seller by formulating strategies and road map for successful delivery of PPC campaigns- Working closely with the business team to understand and finalize the monthly goals in terms of budgets and ROI-Plan, optimize, implement and manage paid search campaigns-Ensure PPC campaigns are up and optimized according to brief and best practice guidelines-Work with the content team to ensure landing pages are effectively optimized for all PPC campaigns to ensure maximum ROI and conversion is possible-Perform keyword research and manage all bid management.-Analyze activity and performance of all paid search campaigns and report findings back to the Management-Track KPI’s to assess performance & Create Report.-Manage social media marketing campaigns and day-to-day activities.-Planning, Monitoring, Implementing, Manage Social Media Strategy in order to increase Show less