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Zhongwei Sun

Zhongwei Sun

Internship

Followers of Zhongwei Sun163 followers
location of Zhongwei SunHaidian District, Beijing, China

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  • Timeline

  • About me

    Creative director at Keystone Culture Co., Ltd

  • Education

    • Royal Holloway, University of London

      2013 - 2014
      Master of Arts (MA) Producing Film and Television

      PRODUCING WORKSHOP-Role-plays in webisode productions-Pitch a developed take-away project to an industrial panel-Producing my own short film-Transmedia storytelling & producing-Field trips to Power to the Pixel Cross Media Forum, Berlinale, Festival De Cannes-Management of talent (producer vs director; casting; sales agents; post-production etc)-Development of creative ideas, stories & how to pitch themDISSERTATIONTopic: Creative Storytelling in Crowdfunding… Show more PRODUCING WORKSHOP-Role-plays in webisode productions-Pitch a developed take-away project to an industrial panel-Producing my own short film-Transmedia storytelling & producing-Field trips to Power to the Pixel Cross Media Forum, Berlinale, Festival De Cannes-Management of talent (producer vs director; casting; sales agents; post-production etc)-Development of creative ideas, stories & how to pitch themDISSERTATIONTopic: Creative Storytelling in Crowdfunding Campaigns for FilmINTERNATIONAL MEDIA BUSINESSFinance plans, recoupment, sales, distribution, management, International market etcSCRIPT DEVELOPMENTScript structure, storytelling skills, writing script reports, negotiating with writers etcPRODUCTION MANAGEMENTBreakdown, scheduling, budgeting, Movie Magic, cashflow, accounting etcMARKETINGMarketing plans & campaigns, new product development, transmedia marketing etcMEDIA LAWCopyright, contract, option agreement, regulations, defamation etcTHE ROLE OF THE PRODUCER Show less

    • University of Cambridge

      2014 - 2015
      Master of Philosophy (MPhil) Arts, Creativity, Education and Culture

      1. Development of a Chinese character educational media project (2 essays + 1 thesis)2. Study on the International promotion of Chinese character educational media3. Discussions on arts, creativity, education and culture4. Learn about research methods and perspectives on education

    • Communication University of China

      2009 - 2013
      Bachelor of Arts (BA) Television Editing and Directing

      TV EDITING & DIRECTING EXERCISES- Edited & directed more than 15 short videos (video portraits, fictions, experimental etc)- Editor & director of a 15 minute documentary LIFE- Chief editor of 2 episodes of TV news program CAMPUS LIFEAUDIOVISUAL LANGUAGES FOR TELEVISION- Visual language, picture editing, music, acoustics, writingPRACTICAL SKILLS & TECHNIQUES- News writing, interviewing, reporting- Television program development- Photography &… Show more TV EDITING & DIRECTING EXERCISES- Edited & directed more than 15 short videos (video portraits, fictions, experimental etc)- Editor & director of a 15 minute documentary LIFE- Chief editor of 2 episodes of TV news program CAMPUS LIFEAUDIOVISUAL LANGUAGES FOR TELEVISION- Visual language, picture editing, music, acoustics, writingPRACTICAL SKILLS & TECHNIQUES- News writing, interviewing, reporting- Television program development- Photography & cinematography- Adobe Premiere, Final Cut Pro, Edius- Planning a TV evening gala- Analyzing financeNEW MEDIA- Theories on convergence culture & new media- Art & design- Adobe Director, Dreamweaver- Producer & director of production CANGJIE'S CHINESE CHARACTER ADVENTURETHEORIES- Screenings & shot-by-shot analysis- History of journalism & communication- Cultural analysis of film, TV, media- Chinese & Western literature- TheatreOTHERS- Professional English for media- Science: history of mathematics, modern physics- MS Office Show less

  • Experience

    • Beijing Television Station

      Dec 2011 - Feb 2012
      Internship

      Development of new TV show I LOVE NEW MEDIA including production management, pre-production.

    • CCTV-1

      Aug 2012 - Nov 2012
      Assistant Editor and Director (Intern)

      Assisted in editing and directing around 10 episodes of TV news show INSIGHT.

    • China Travel Channel

      Nov 2012 - May 2013
      Editor and Director (Intern)

      Directing and editing around 16 episodes of TV travel show GO AS FAR AS YOU CAN.

    • IQIYI.com

      Jan 2016 - Nov 2016
      Producer

      I worked with independent production companies and sales agencies to commission and produce video projects (i.e. viral videos, reality shows, documentaries, short films, VR projects) to companies with advertising and public relation needs, and have them distributed on the iQiyi online video network.

    • Keystone Culture Co., Ltd

      Nov 2016 - now
      Creative Director

      In charge of developing and commissioning creative proposals for creative branding purposes. Keystone Culture Co.,Ltd is a creative service agency that offers strategically planned branding services for companies and organizations. From idea to audience, we provide a full service to help you define your brand, and to let it reach your target audience in a unique way. Keystone Culture Co., Ltd includes several subsidiaries i.e. Keystone Pictures, Keystone Investment, V Web Star Academy and MindMuse. We generate great ideas for brands, more than creative! Show less

  • Licenses & Certifications

    • EdX Honor Code Certificate for Contracts

      EdX
      Mar 2015
      View certificate certificate

    • EdX Honor Code Certificate for U.Lab: Transforming Business, Society, and Self

      EdX
      Mar 2015
      View certificate certificate

    • EdX Honor Code Certificate for China Part 10: Greater China Today: The People's Republic, Taiwan, and Hong Kong

      EdX
      Mar 2015
      View certificate certificate

    • EdX Honor Code Certificate for Central Challenges of American National Security, Strategy, and the Press

      EdX
      Apr 2015
      View certificate certificate

    • Enterprise Tuesday

      Cambridge Judge Business School
      Apr 2015