Roxane Allani

Experience

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  MINT Museum of Toys

  Aug 2013 - Aug 2013

  Manager's Assistant
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  Carrefour

  Oct 2013 - Oct 2013

  Store Section Manager's Assistant
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  Euromaster, Kosteas (Greek ouzo producer)

  Feb 2014 - Apr 2014

  Junior Consultant (Grenoble EM) - Market Research

  • Market research to launch Kosteas' ouzo in the French market.• Competition and market analysis in the vehicle maintenance sector for Euromaster.• Recommendations on Strategic Marketing, Marketing-Mix, communication and customer service.• In charge of Client Liaison within my team.

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  Selectron Korea Inc. (société de conseil dans le secteur de la défense)

  Jul 2014 - Aug 2014

  Business Development Research Assistant
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  ROCH VALLEY LIMITED (fabricant d'articles de danse et de gymnastique)

  Sept 2015 - Dec 2015

  French Export Marketing & Sales Assistant

  • In charge of SEO for the French e-commerce website of the brand named Zone Gymnastque:optimised keyword use and effectiveness, troubleshooted low ranking issues.• Created Adwords campaigns (pay-per-click) for Zone Gymnastque, accounting for 15% ofthe brand's total online turnover in December 2015, which is 8% more than the previousyear (same budget).• Optimized data collection and analysis to monitor these 2 actvities.• In charge of customer service for the dance-wear brand named Roch Valley. Show less

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  YES.TAP

  Feb 2016 - Jul 2016

  Digital Marketer

  • Tested different marketing channels : SEO, social media, cold emailing.Found 3 potential lead acquisiton channels out of the 7 mainly tested channels.• Defined and tracked KPIs, improved the data collecton system (CRM, marketing statistics)and clarified the marketing team's goals.

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  Grenoble Ecole de Management

  Sept 2016 - Jun 2017

  Junior Consultant for SMEs and startups (MSc Entrepreneur program)

  6 missions :• Produced a business plan for a business creation project.• Made a financial assessment and a market analysis of a company facing financial distress; provided strategic recommendations to improve its current state; ranked 5th on a competition organised by BDO, out of 13 participants.• Sold office equipment at Fnac: 10-15% of additional sales over total sales.• Created a business development plan for a company looking for growth opportunites in order to improve its operating income; provided the CEO and shareholders with structural recommendations.• Valued a company: decisive tool for the project holder's purchase decision.Started a business creation project - SunEat'Up, solar cooker for Senegal:• Need assessment and target validation.• Creation of a business development and communication plan, based on 2 key contacts, to test the offer in Senegal.--> Facebook link: https://www.facebook.com/suneatup/ Show less

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  Xperts Council

  Dec 2017 - Jul 2018

  Consultant - Experts searching

  Xperts Council connects Private Equities, Consulting Firms, and Investment Funds - as well as Top Executives of many industries - with high-level operational experts, by organising sector-specific consultations. These interviews enable clients to acquire a global understanding of a sector, which helps them gather all the key elements they need to take important decisions. They are also an opportunity for experts to exchange views on a subject and share their knowledge, while being paid on a prorata temporis basis. Show less

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  Pearltrees

  Jan 2019 - now

  • Head of Sales - Secondary schools

    Jan 2024 - now

  • Business Developer Senior

    Jan 2022 - Dec 2023

  • Business Developer

    Jan 2019 - Dec 2021