Pam Lockard

Pam lockard

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  • Timeline

  • About me

    Lead Generation, Direct Marketing Expert, Customer Retention and Boomer Marketing Expert

  • Education

    • University of houston

      1972 - 1976
      Bachelor of science elementary education

      Activities and Societies: Professional Direct Marketer, Bloch School of Business -- University of Missouri @ Kansas City, 1991 Business Direct Marketing Instructor for University of Houston College of Technology (1992-1993)

    • University of missouri-kansas city

      1990 - 1991
      Pdm direct marketing

      This is a certification for direct marketers that is similar to a CPA certification for an accountant. (PDM = Professional Direct Marketer)It was a program that extended over 6-months and required three weeks of university study as well as the completion of a group project with a study group and a final written exam.

  • Experience

    • Dmn3

      Jan 1987 - Sept 1990
      President and founder

      Direct marketing agency focused on lead generation for senior consumers. Largest client -- Service Corporation International (SCI).

    • The mission of yahweh

      Jan 1989 - Jan 2017
      Past board member

      The Mission of Yahweh is a non-denominational Christian-based homeless shelter serving over 100 homeless women and their children in Northwest Houston. Founded over 50 years ago, The Mission provides food, clothing, shelter and the much needed support to help women become productive members of the community. Currently, the fourteen building campus has 70% of the resident women working or going to school.

    • Southwest direct, inc (abilene, tx)

      Jan 1990 - Jun 1992
      President and co-owner

      Direct Marketing agency co-owned with one of the top four largest general advertising agencies in Houston at the time--Black, Rogers, Sullivan and Gillick (BRSG.) Focused on lead generation and customer retention using direct mail. Account experience included Popeye's and JP Morgan Chase.

    • Dmn3

      Jan 1992 - now
      Ceo and founder

      DMN3 is a marketing agency that has used lead generation, customer retention and customer revenue growth strategies to help Fortune 500 B2C companies, regional banks, credit unions, health insurance providers and specialty retailers sell more than 2 billion in revenue.

  • Licenses & Certifications

    • Certified business marketer

      Business marketing association
    • Inbound marketing certification

      Hubspot
    • Certified direct marketer (pdm)

      University of missouri-kansas city
  • Honors & Awards

    • Awarded to Pam Lockard
      Ted Bauer Golf Classic Alumni Honoree University of Houston Alumni Association May 2013 One of four University of Houston Alumni honored at the 2013 Ted Bauer Golf Classic. Recognized for emulating Ted Bauer’s principles and values of "giving back."
    • Awarded to Pam Lockard
      2012 Top 50 Fastest Growing Woman Owned Businesses Houston Business Journal Dec 2012 #3 in ranking of 50 Houston-based woman owned businesses
    • Awarded to Pam Lockard
      Enterprise Champion Award Houston Business Journal 2008 One of four business to receive this award based on philanthropy.
  • Volunteer Experience

    • Board Member

      Issued by Mission of Yahweh on Feb 1992
      Mission of YahwehAssociated with Pam Lockard
    • Kezia Lifetime Member

      Issued by DePelchin Children's Center on Dec 2010
      DePelchin Children's CenterAssociated with Pam Lockard