ANRAN LI

Experience

• 

  Tencent

  Aug 2015 - Mar 2018

  Product Manager of QQ Value-Add-Service

  I worked for QQ product, the preeminent IM platform in China with 800+ million daily active users, I spearheaded initiatives to enhance the subscription rate and ARPU through strategic product packaging and targeted marketing efforts.

• 

  Meitu, Inc.

  Mar 2018 - Jun 2019

  Data Analyst of BeautyCam and SelfieCity.

  I provided data and algorithmic support for Beautycam (15M DAU), SelfieCity (1M DAU), and three other early-stage incubation products.

• 

  Kwai Inc.

  Jun 2019 - Jan 2022

  Senior Product Manager, Kuaiying(快影), the 2nd popular video editor in China

  Kuaishou is China's second-largest short video platform with 500M+ users, I led "Kuaiying" – our video-creating app to empower potential creators, my efforts, especially the template feature, accelerated video creation and improved quality, boosting its Daily Active Users(DAU) from 1M to 5M and contributing 3m+ videos to Kuaishou daily.

• 

  Skyscanner

  Jun 2022 - Aug 2023

  Senior Product Manager

  Skyscanner is a leading travel metasearch platform, known for best-pricing flight deals, hotels, and car rentals in the EU and non-China Asian markets. I worked for Supply tribe for Supplier Quality Assessment, constructing transparent model strategies that cater to both B2B and B2C users.

• 

  Meituan

  Jan 2024 - now

  Product Manager

  Enhancing user engagement and boosting merchant conversion rates through video streaming.