Yarden Maimon

Experience

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  Israel Defense Forces

  Oct 2010 - Oct 2012

  Medical Service Coordinator and Office Manager

  Serving in the Ram 2 Medical Unit

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  Hebrew University Student Union

  Aug 2014 - Aug 2015

  Spokesperson

  ∙ Overseeing all media communications including Facebook (FB Ads campaigns), Newsletter, and printed media (managing print-house orders). Effectively communicating the union's decisions and actions.∙ Issuing press releases, providing solutions to reporters’ inquiries, spokesmanship activities of various union departments to inform and engage external stakeholders. ∙ Developing the Student Unions brand and working on brand awareness. ∙ Copywriting and engaging content for creative initiatives, campaigns, and projects, including blog posts, ad copy, email campaigns, social posts, whitepapers, and printed materials. ∙ Writing guides, articles, and internal materials to provide real value and fresh insights to Hebrew University students. ∙ Working in conjunction with the Head of Department and graphic designers on branding and marketing, engaged in marketing content and creative writing. Show less

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  Jerusalem:Times Magazine

  Mar 2016 - Aug 2017

  Journalist

  ∙ Running in-depth content research, staying up-to-date on tech industry news in Jerusalem, public affairs, and the political zeitgeist. ∙ Writing different thought leadership materials; articles, reports, and whitepapers to provide readers with the most relevant information. ∙ Conducting interviews with public figures (including CEOs and political leaders). ∙ Creatively writing on a wide array of topics related to life in Jerusalem social issues and significant cultural events, as well as innovative organizations and phenomenons. Show less

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  מידע 8

  Mar 2018 - Jul 2019

  Journalist

  ∙ Writing engaging content to bring insights from evens in the region.∙ Managing multiple projects at once and adjusting content according to feedback.∙ Contributing to the education section of the magazine; writing about transformational education experiences and innovation in the region. ∙ Bringing engaging information about creativity and innovation and pitching to the magazine editors. ∙ A weekly columnist - finding the most creative ways to deliver information and ideas, tinking outside the box, and bringing fresh spirit to the magazine. Show less

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  E- Commerce

  Jan 2019 - now

  E-commerce Sales Manager and Owner

  ∙ Developing a business model and strategy, defining KPIs, and working with a digital team to execute the business plan.∙ Creating and monitoring all digital marketing tools including newsletters, SEO, Search Engine Management (SEM), digital advertising, automation tools, and social media.∙ Conducting visceral market research, defining market boundaries, and executing a go-to-market plan. ∙ Managing the platform on Etsy and Shopify, ensuring the marketing strategy is cultivated (overseeing a budget). ∙ Maintaining and expanding my brand's presence across social media including Facebook and Instagram.∙ Conceptualizing innovative ideas to convert website visitors into clients. ∙ Sharing valuable content that I produced mostly to interact with other key players to reach clients.∙ Running social media ads and campaigns on Facebook, Instagram, and Etsy (copywriting and content development). ∙ Working with suppliers locally and internationally to design jewelry using modeling and 3D techniques. Show less

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  Israel - Britain Chamber of Commerce

  Nov 2019 - Sept 2020

  Diplomacy and Marketing

  ∙ Writing a monthly newsletter to a constituency of thousands of followers of IBCC. ∙ Support operational and final execution of global events and webinars (diplomatic events, assemblies, and roadshows, collaborations with the British Embassy). ∙ Assisting in promoting business relations between Israel and British companies, encourage strategic economic partnerships, and develop cultural bonds.∙ Keeping up-to-date with European Economic policies and process to bring the most relevant information to my supervisors. Show less