Julia McDonald

Experience

• 

  Beach Grove Café

  Apr 2014 - Oct 2017

  Barista
• 

  Boutique Blanche

  Aug 2017 - Jun 2020

  - Worked with business owner to create consistent branding and social media plan- Managed 2 Instagram and Facebook accounts, creating organic content to grow the community- Managed regular email marketing campaigns to grow customer retention- Created marketing visuals for in-store events and promotions

  • Marketing Coordinator

    Feb 2018 - Jun 2020

  • Sales Associate

    Aug 2017 - Sept 2019
• 

  SFU Communication Student Union (CMNSU)

  May 2019 - Apr 2021

  - Managed a team of 18 executives during a whirlwind year as COVID-19 abruptly sent us to work remotely and shift our focus from on-campus student engagement to online events and initiatives- Worked collaboratively to successfully plan a 3-day online welcome event that focused on students mental health and EDI- Rebranded CMNSU’s annual Careers in Communication event into a month-long virtual campaign where we gave students the opportunity to connect with professionals in their field through social media take-overs, a new podcast and blog posts Show less

  • President

    May 2020 - Apr 2021

  • Event Coordinator

    May 2019 - Apr 2020
• 

  Mario's Kitchen

  Jun 2019 - Jun 2020

  Server
• 

  SFU Faculty of Environment

  Jun 2020 - Jul 2023

  - Drove engagement on social media channels through consistent and diverse initiatives and digital ad campaigns- Worked collaboratively on marketing campaigns and designed print and digital marketing materials for recruitment and brand awareness purposes while adhering to brand guidelines- Articulated scientific research through press releases and news features, and authored student stories to various audiences across platforms- Managed web content

  • Communications Associate

    Mar 2022 - Jul 2023

  • Communication & Events Assistant

    Jun 2020 - Mar 2022
• 

  Red Bull

  Aug 2023 - now

  Field Marketing Specialist