Susan Epperly

Experience

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  Various Educational Institutions in Suncheon City, Cholla-Nam Province, South Korea

  Oct 1999 - Jan 2001

  Teacher of English as a Foreign Language

  During my time in South Korea, I reported to a total of four private language institutes (including a Jung Chul Interlab franchise), two public elementary schools, two national universities (Suncheon University and Yosu University), and four private homes to teach both English and Fine Art. I planned age- and level-appropriate lesson plans for students ranging in age from kindergartners to adults. I designed, illustrated, wrote, produced, and implemented teaching materials for use in both my own classes as well as in other teachers’ classes. I ensured student satisfaction by establishing productive teacher-student relationships, thereby increasing and maintaining enrollment levels at these private language institutes. Show less

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  La Universidad Nacional Autónoma de México

  Jul 2001 - Dec 2001

  Teacher of English as a Foreign Language

  The Universidad Nacional Autónoma de México, the main campus of which is in Mexico City, is the oldest and most important educational institution in Latin America, with over 260,000 students enrolled in high school, undergraduate, graduate, and doctoral programs. The Times of London has ranked the Universidad Nacional Autónoma de México (UNAM) among the best 100 universities in the world. For the summer 2001 session at UNAM’s permanent extension campus in San Antonio, Texas, I taught English to visiting Mexican students ranging in age from 10 to 17 years old. For the fall 2001 session, I taught various English courses to children, teenagers, and adult professionals. I planned age- and level-appropriate lessons, which emphasized grammar, vocabulary, proper pronunciation, conversation, idioms, and North American culture. I planned and supervised several field trips to local San Antonio tourist attractions, and incorporated educational activities into our outings. Show less

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  Tiger Lily Studios, LLC

  Jan 2006 - Mar 2020

  Owner, Writer, Producer, Content Creator, Curriculum Development, LMT Instructor

  Tiger Lily Studios has long been recognized as a producer of top-notch educational materials and creative content for the health & wellness industry. Our goal has always been to "Entertain, Educate, Engage." Our products include the instructional DVD, "Techniques & Application of Vapocoolant Spray & Stretch;" the audio book, "Using Online Social Buying Platforms to Promote Your Business: A Massage Therapist's Success Story from the Trenches;" "Cupping Therapy for the Face & Neck" Instructional Protocol DVD; the e-book, "Massage Marketing: Parting Gifts"; and the e-book "Designing the Perfect Massage Space," along with a multitude of free articles, vlogs, and other resources.In January of 2013, we premiered season one of an all new, entirely original, six episode web series, titled "Trigger Point Ninja®." Directed & edited by Shane Epperly, written by myself, and produced by Tiger Lily Studios, this show is a leading edge concept in the realm of entertaining, educational, and engaging creative content for the health & wellness industry. We were pleased to have "Trigger Point Ninja®" nominated for a Shorty Award in the category of education in 2013.To sample our video content, please visit http://www.youtube.com/user/TigerLilyStudios Show less

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  Tiger Lily Studios®, LLC

  Jul 2006 - Mar 2020

  Owner, Licensed Massage Therapist, Aesthetic Bodyworker, Digital Brand Manager

  For fourteen years, I worked as an LMT specializing in Aesthetic Bodywork and noninvasive anti-aging services for face & body (including Endermologie for cellulite reduction, EndermoLift Face Lift Massage for aging skin, and CryoTherapy for slimming). My specialty in this role was helping clients optimize their results from plastic surgery and recover as quickly as possible from medically necessary procedures. My clinic was located in Central East Austin, Texas at 2931 East 12th Street, Suite 101, Austin, TX 78702.My clients included recreational and professional athletes, musicians & entertainers, as well as many "regular folks" who were seeking non-invasive body sculpting and anti-aging solutions.As an independent contractor, I provided table and chair massage services to various Austin area companies including Book People, Dell, KB Home, Austin Massage Clinic, BFG Communications, Performance Wellness, The Tower Health Club & Spa at the Hilton Hotel Downtown Austin, The Trinity Spa at The Omni Hotel South Park, The Renaissance Hotel at the Arboretum, The Dell Jewish Community Center, and Crown Castle Communications.Before I ventured into the world of massage therapy, I earned a Bachelor of Arts degree in Social Science from Portland State University in Portland, Oregon. My studies there emphasized sociology, psychology, social psychology, and minority & gender studies. (G.P.A. 3.28) My massage therapy training began in 2005 at Austin’s Lauterstein-Conway Massage School and Clinic where I completed 300 hours of training in Swedish Massage (G.P.A. 4.00). I then went on to complete the 290 hour Clinical Massage Therapy Program at Texas Healing Arts Institute, where my studies focused primarily on trigger point therapy and myofascial release techniques (G.P.A. 4.00).See Tiger Lily Studios' Yelp reviews here: http://www.yelp.com/biz/shane-epperly-and-susan-epperly-lmt-austin Show less

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  Tower Health Club & Spa at the Downtown Austin Hilton

  Dec 2006 - Feb 2008

  Licensed Massage Therapist

  While working as an independent contractor at the Tower Health Club & Spa at the Downtown Austin Hilton, I provided services including Swedish Massage, Deep Tissue Massage, Hot Stone Massage, Sports Massage, Pregnancy Massage, and various body treatments that implemented the spa's Vichy shower. I was trained in the spa's signature body wraps and body scrubs as well. My ultimate responsibility was to deliver an unsurpassed level of personalized service to hotel guests, spa clients, and health club members. Show less

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  Lakeway Resort & Spa (Dolce International)

  Mar 2008 - Mar 2011

  Licensed Massage Therapist

  The beautifully appointed San Saba Spa is the crown jewel of The Lakeway Resort on the sun-drenched shores of Lake Travis in Lakeway, Texas. The San Saba Spa offers a Texas-sized menu of signature services for both men and women, including massages, wraps, facials, manicures, pedicures, and more. The spa services I provided there included Swedish Massage, Deep Tissue Massage, Hot Stone Massage, Sports Massage, Pregnancy Massage, Aromatherapy, and various other seasonally and theme-inspired body treatments. As a world-class, five star resort, The Lakeway attracts guests from all over the world. Therefore, my clients included a diverse variety of highly discriminating business and leisure travelers, all of whom expect the highest level of professionalism and service. It was my pleasure to make sure that their expectations were not only met, but exceeded. Show less

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  ABMP

  Jul 2012 - Apr 2017

  Regular Contributor (Cartoonist & Feature Writer)

  I'm proud to have had my original Massage Therapy comic strip, "A Touch of Humor,"​ featured in ABMP's "Massage & Bodywork"​ magazine for five years. And I'm also pleased to have been a regular contributor of feature articles to this publication, which is a pillar of professionalism in the Massage Therapy industry.Published articles include:"Much Ado About Reviews - How to Manage Your Online Presence"By Susan EpperlyABMP’s “Massage & Bodywork” MagazineNovember / December 2016 issue"The Long Haul - Prolonging Your Career Longevity"By Susan EpperlyABMP’s “Massage & Bodywork” MagazineJuly / August 2016 issue“Clothes Encounters - The Anatomy of Dressing”By Susan EpperlyABMP’s “Massage & Bodywork” MagazineMarch / April 2016 issue“Bootstrap Basics - 8 Tips for Getting Your Practice Started”By Susan EpperlyABMP’s “Massage & Bodywork” MagazineNovember / December 2015 issue"Boutique Retailing - Entice Clients with Creative Displays"by Susan EpperlyASCP's "Skin Deep" MagazineNovember / December 2014 issue"Style, Storage & Design on a Dime"by Susan EpperlyABMP's "Massage & Bodywork" MagazineSeptember / October 2014 issue Show less

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  Self Employed Independent Contractor

  Sept 2013 - Dec 2021

  Social Media / Marketing Coordinator

  I have worked as a Social Media / Marketing Coordinator for a variety of international clients, including the following:* Oscar® and Grammy® Winning Musician Christopher Cross / Christopher Cross Records (September 2013 - December 2014) As the sole Administrator for Mr. Cross' Official Facebook Fan Page, I increased his fan count from 28,000 to 120,000 in a time period of approximately six months. (Upon the conclusion of my 14 month contract, the page's fan count exceeded 200,000.) This was done primarily organically, through fan engagement, and with minimal use of any paid or promoted posts. Mr. Cross' Official Facebook Fan Page: http://www.facebook.com/ChristopherCrossOfficial I also managed Mr. Cross' Official YouTube channel and his Twitter account: http://twitter.com/itsMrCross I was responsible for managing these social media accounts, as well as overseeing a variety of other marketing related tasks, building up to and supporting the release of Mr. Cross' tenth album, "Secret Ladder" (on September 12, 2014).I worked alongside Mr. Cross' Publicist, Liz Rosenberg (of Liz Rosenberg Media) and her staff to coordinate his social media strategy and communicate with media outlets regarding the release of the album.* Bridgepose.com (March 2014 - March 2015) I served as a Facebook Administrator for a variety of the clients handled by this global Interactive Marketing Agency.Other tasks that I have been happy to skillfully provide include:* Creating, designing, writing, and coordinating electronic communications & marketing materials including e-mail newsletters.* Creating & editing content for electronic and print marketing materials.* Producing, designing, and coordinating production of promotional items & printed marketing materials.* Researching peer organizations' strategy to suggest enhancements. * Researching distribution options for brand-related merchandise & offering customized solutions that fulfill clients' unique needs. Show less

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  Susan M. Epperly, Artist

  Mar 2020 - now

  Artist, Educator, Curriculum Developer
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  State of New Mexico, Aging and Long-Term Services Department

  Nov 2022 - Apr 2023

  Options Counselor

  In this role, it was my duty to identify, coordinate, review, organize, and evaluate the daily living needs of New Mexicans who called or visited the Aging & Disability Resource Center (ADRC), which is a division of the New Mexico Aging and Long Term Services Department. It was my pleasure to provide assistance to those who did not have the ability to resolve problems or access services on their own. I demonstrated exceptional care for detail and thoroughness in helping consumers identify and understand their needs and in assisting them with making informed decisions about appropriate long-term services and support choices in the context of their personal needs, preferences, values, and individual circumstances. My responsibilities as a Resource Options Counselor also included assisting people in understanding their health care and other benefits through SHIP (State Health Insurance Program), as well as helping middle aged individuals plan ahead for their long-term care through the use of private insurance, home equity mortgages, and alternative living arrangements.On a daily basis, I provided personalized and pragmatic care coordination counseling to incoming callers and walk-in consumers. I successfully collaborated with my ADRC coworkers; Social Workers from various agencies; Managed Care Organization Care Coordinators; Adult Protective Services Case Workers; hospice social workers; care givers; Care Transition Specialists; Hospital Case Workers; skilled nursing facility staff; hospital personnel; assisted living facility representatives; Alzheimers Association associates; and many others in a collaborative effort to ensure that the best possible care and options were provided to elderly and disabled New Mexicans.I came to be known among my ADRC coworkers and inter-agency collaborators as a uniquely conscientious and thorough advocate for the elderly and disabled citizens of New Mexico who relied on the services and assistance of the ADRC. Show less

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  New Mexico Corrections Department

  Apr 2023 - now

  I am responsible for promoting the Reentry Division’s behavioral health, educational, and vocational programming to constituents and legislators, as well as to justice-involved individuals within the NMCD. This includes inmates who are incarcerated in NMCD facilities as well as probationers and parolees. The projects which I have co-initiated and to which I have contributed have included NMCD’s podcast titled, “Inside Voices” and e-zine, titled, “Parallels,” both of which are disseminated to inmates digitally via their tablets. I have written for both of these projects, serving as the sole author of “Parallels." These projects have successfully increased enrollment in Reentry programming, in some cases, by seven fold.In my current role, I have also been recruited to assist the NMCD Corrections Industries Division in the planning and implementation of a physical retail store front that makes available to the public merchandise that has been handmade by NMCD inmates. My contributions to this project have been wide-ranging and have included all aspects of the conception and establishment of a retail store. During my time with the Reentry Division, I have also become certified to administer and proctor TABE (Test of Adult Basic Education), pre-GED (General Education Development), and GED tests to incarcerated students of all security levels (I - IV), and travel to NMCD facilities statewide to do so. Show less As the Multimedia Specialist for the New Mexico Corrections Department, my primary duties included creating written and visual content for NMCD’s social media channels and public website, as well as crafting and editing press releases for the department. This included the creation and maintenance of an editorial calendar; the use of a content aggregator; and establishing and utilizing a social media archiving system. This position required working closely with the Corrections Department’s Victim Services Division.My job description in this role included the following:* Collaborating with the Public Information Officer on day-to-day media operations.* Generating web and social media content for NMCD in line with NMCD's core values.* Working with the PIO in coordinating responses to the general public and the media when necessary.* Developing proper messaging and online strategies to communicate effectively.* Working with the PIO in publishing public reports and other written content. In preparation for this role, I completed the NMCD Training Academy’s “Corrections 101” course, as well as the following FEMA courses: “Active Shooter: What You Can Do;” “Introduction to the National Incident Management System;" “Introduction to Incident Command System;” and “Social Media in Emergency Management.” I also completed the 30 hour FBI-LEEDA course titled "Media & Public Relations."I participated in monthly state-wide meetings of the New Mexico Digital Accessibility and Inclusion Collaborative, ensuring that NMCD's website content and other digital materials were digitally inclusive and compliant with the Americans with Disability Act.I also participated in regular meetings of the Southern New Mexico Public Information Officers working group and monthly Department-wide "Wardens' Call" meetings.I was part of a small team that redesigned the NMCD website and I grew the Department's social media following exponentially. Show less

  • Multimedia Specialist

    Aug 2024 - now

  • Multimedia Specialist

    Apr 2023 - Aug 2024