
Eli Lipmen
Researcher

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About me
Nonprofit fundraising professional. Marketing professor. Digital media expert. Public transit, affordable housing, clean air, and climate change advocate. Executive Director of Move LA
Education

Saltus Grammar School
1993 - 2000High School Regular/General High School/Secondary Diploma ProgramGraduated 1st in Class; Deputy Head Boy & Head of Watlington House; Full merit-based scholarship recipient.

London School of Economics and Political Science
2008 - 2009MSc Global CommunicationMSc in Global Media and Communications; Dissertation on Media Framing of Climate Change in Online & Mainstream Media• Interviewed top Oxfam UK executives for research project

University of Southern California
2009 - 2010Masters Global CommunicationsActivities and Societies: Vice President of Finance, Annenberg School for Communication Masters Association MA in Global Media and Communications; Annenberg Scholar; Dissertation on ‘Actions Speak Louder than Words: EvaluatingPersuasive Narratives on Behavioral Intention to Support Individual and Political Action on Climate Change’; Treasurer of the Annenberg Student Communication Master's Association (ASCMA)

University of Pennsylvania
2001 - 2005Bachelor of Arts (B.A.) International RelationsDouble major in International Relations and Political Science.
Experience

The United States Senate
Aug 2003 - Dec 2003ResearcherPrepared briefings and materials for Committee and key constituencies. Developed campaigns for core Democratic Caucus issues under the office of U.S. Senator Hillary Rodham Clinton

Grassroots Campaigns
May 2004 - Sept 2004Managing DirectorI managed a staff of 24 employees, developing and executing campaign strategy to raise hundreds of thousands of dollars for the DNC and the Democratic nominee, Senator John Kerry. I was specifically responsible for ensuring that budgeting and payroll were managed and reported on correctly.

Congressman Brad Sherman
Jun 2005 - Jun 2006Field Representative• Organized meetings and events with advocacy groups, including Veterans, immigrant rights groups, religious groups, Jewishgroups, human rights groups, and international associations• Communicated public policy issues to constituents in collaboration with Washington legislative staff

AJC: Global Jewish Advocacy
Jun 2006 - Aug 2008Assistant Director of Public Relations and Government Affairs• Orchestrated major events to raise awareness on the genocide in Darfur through the Participant Media film ‘Darfur Now’• Developed and implemented coordinated local, statewide, and federal advocacy & training efforts on key legislative issues including immigration reform, energy security, Middle East peace policy, and nuclear sanctions on Iran• Developed program to outreach to media, established online presence, coordinated email and other communication

San Fernando Valley Young Democrats
Jan 2007 - Jan 2008President (volunteer)Run the organization - endorsements, fundraising, capacity building, volunteer growth, campaigning

POLIS: Journalism and Society Think Tank
Oct 2008 - May 2009Researcher (Intern)I helped organize the POLIS Symposium on humanitarian campaigns and new media. I conducted research and wrote blog posts for the website and collaborated with major nonprofits, including Oxfam UK, on a research projects regarding their campaign activity.

Policy Network 'Politics of Climate Change Conference'
Mar 2009 - Mar 2009Social Media InternI was invited to coordinate social media activity at a conference with leading thinkers on the topic of climate change, including former Prime Minister Tony Blair, Center for American Progress President John Podesta, and the CEO of Tesco. I shot and edited video, tweeted, face booked, and updated the Wordpress website during and after the conference. An archive of my work is available here: http://politicsofclimatechange.wordpress.com

University of Southern California
Aug 2009 - May 2010Annenberg School For Communication Global AssociateI worked part-time as an Annenberg Fellow on developing the website, online content, and social media for the Scenarios Lab at USC Annenberg (http://www.uscscenariolab.com). I also research future trends in news for development of scenarios and won a grant to work on communicating climate change through the 'Cool California' program.

AJC Global
Sept 2009 - Jul 2014On a daily basis I worked with 200+ staff members in 30 cities around the world to enhance AJC's mission - safeguarding and strengthening Jews and Jewish life worldwide by promoting democratic and pluralistic societies that respect the dignity of all peoples. As global Jewish advocates, we campaigned on immigration reform, energy security, peace in the Middle East, and nuclear non-proliferation. I was proud to have passed legislation in California on the genocide in Darfur and electrification of vehicles and published OP-EDs and feature stories in major news outlets across the country. I also developed and edited the national monthly newsletter, coordinated national social media strategy, planned our annual conference, designed the end-of-year fundraising campaigns, and worked on the website development team. The results of my work include a doubling of our email list, a twelve-fold increase in social media followers, and over three-quarters of a million dollars raised in online gifts over the past three years. I was awarded two staff awards by my peers.My responsibilities:• Developed, managed, and reported on national marketing and advocacy campaign strategy for 200+ staff in 30 offices• Developed marketing materials, including films, e-communication, and print publications for target audiences• Worked directly with national board members to report on strategic marketing and metrics initiatives• Developed and implement digital and web media marketing strategy for multiple websites • Wrote email and website copy for end-of-year fundraising campaigns• Edited and distributed monthly national newsletter to 80,000 email addresses• Oversaw metrics tracking project for Charity Navigator, foundations, and key executives and board members• Oversaw national social media strategy for over 30 issue-focused and national Facebook & Twitter accounts Show less
Communications & Advocacy Campaign Strategist
Jul 2010 - Jul 2014Assistant Director of Communications
Sept 2009 - Jun 2010

Los Angeles Regional Food Bank
Jul 2014 - Feb 2015Director of Marketing and CommunicationIn my role, I oversaw all marketing, communication, digital and advocacy work:• Doubled fundraising results for Giving Tuesday campaign ($45,000 raised)• Conducted dozens of media interviews as spokesperson on local TV, radio and print outlets• Managed major marketing partnerships and fundraising events that resulted in over $500,000 in earned media• Increased social media follows and engagement by 25%

Lipmen Consulting
Mar 2015 - nowPrincipalDeep results. Unfathomable value. Personalized. As a consultant for nonprofits and businesses, I help achieve your goals from developing bespoke strategies to implementing successful campaigns.My clients have included:o Yes on Measure M, the Los Angeles County Traffic Improvement Plano Campaign to Move LAo Homeless Health Care Los Angeleso American Jewish Committee (AJC)o Tiny Houses, Respect, Integration = Veterans Excel in Los Angeles (ThriveLA)o Comcast Internet Essentialso Better Health East Bayo California State Parks Foundationo Temple Emanuel of Beverly Hillso Cole Ettman for West Hollywood City Council Show less

Message.
Apr 2015 - Apr 2017Senior ConsultantProvide strategy and implementation support for Message clients, including:o Better Health East Bay (Sutter Health Philanthropic Affiliate)o Comcast Internet Essentials (low-income broadband access program)

City Dads Group
Apr 2016 - nowOrganizerI curate content for the Los Angeles Area Chapter of the City Dads Group, a national organization dedicated to helping fathers socialize and support one another.

Campaign to Move LA and Yes on Measure M
Aug 2016 - Nov 2016Digital StrategistDigital strategist for the Campaign to Move LA and the Yes on Measure M campaign, supporting the Los Angeles County Traffic Improvement Plan, a county ballot measure which passed with over 71% of the vote. Worked to build one of the largest coalitions in Los Angeles history to enact game-changing investments in transportation infrastructure and mobility for Los Angeles. Managed multiple channels including email, social media, and web. Developed an "L.A. Story" with the editorial team at Snapchat. Show less

Move LA
Aug 2017 - nowEli Lipmen was appointed as the Executive Director of Move LA in July 2022. Move LA is a coalition-building nonprofit organization that led the effort to pass transformative mobility solutions through Measures R (2008) and M (2016) in LA County that fund public transit operations, capital projects, and maintenance. We build broad-based coalitions amongst diverse stakeholders seeking bold solutions to the biggest challenges facing the region—mobility, affordable housing, air quality, homelessness, and climate change. Our Advisory Board includes leaders from the labor, environmental, business, and nonprofit communities working collaboratively to find practical solutions and funding to create a more accessible, equitable, and sustainable region. Show less
Executive Director
Jul 2022 - nowDeputy Director
Aug 2017 - Jul 2022

American Jewish University
Jan 2018 - Dec 2022Faculty MemberAs a professor in the School of Enterprise Management and Social Impact (MBA), I teach the practice of social impact marketing to students in the nation's first socially conscious MBA program.

Coro Southern California
Sept 2021 - May 20222021-2022 Lead SoCal 1 CohortCompetitively selected to be a part of the 2021-2022 Lead SoCal 1 program, a part-time leadership development program for cross-sectoral professionals from across Southern California. The Lead SoCal program aims to provide regional professionals the leadership and management skills, create spaces to practice professional growth, and develop meaningful networks to expand our capacity for impact within our teams, organizations, and communities. Across nine-months, I learned from 1) peer coaching, 2) experienced leadership, mindfulness, and DEI facilitators, and 3) the broader Coro, Lead Programs, and regional community through Coro’s unique blend of experiential programming to stretch my professional and management skill-set through doing. The curriculum included a wide range of professional skills-building, such as Adaptive Leadership, DEIB and Anti-Racism frameworks, Effective Communication and Advocacy, Effective Inquiry and Critical Thinking, Giving and Receiving Feedback, Interpersonal Leadership Styles™, Managing Diverse Teams, Mindfulness and Gratitude Practices, Project Management tools, Public Narrative frameworks, Self-Awareness and Self-Management tools, and Stakeholder Analysis and Coalition Building, among others. I am now a part of the broader Coro alumni community that includes over 11,000 alumni nationwide, spanning sectors, industries, experiences, and backgrounds, all eager to make an impact in our communities, teams, organizations, and in each other. Show less
Licenses & Certifications

Security Fellow
Truman National Security ProjectJan 2012
Competent Communicator
Toastmasters InternationalAug 2011- View certificate

Coro Lead SoCal
Coro Southern CaliforniaMay 2022 
Open Water Scuba Instructor
PADIMar 2001
Honors & Awards
- Awarded to Eli LipmenFrequencies Award Transit Center Dec 2021 Recognized for leadership in advocacy for public transportation.
- Awarded to Eli Lipmen40 Under 40 Empowerment Congress May 2016 Recognition by Assemblymember Sebastian Ridley-Thomas, Supervisor Mark Ridley-Thomas, and the Empowerment Congress. The “40 Under 40” list highlights change-makers to watch – emerging leaders whose energy and vision are dedicated to civic engagement, advocacy, and philanthropy.
- Awarded to Eli LipmenAmerican Graphic Design Award Graphic Design USA Sep 2015 Award for concept, design, and production of the 2014 Los Angeles County Hunger Facts Report: http://issuu.com/lafoodbank/docs/lafoodbank_report_final_web
- Awarded to Eli LipmenFood Bank Fundraising Gold Plate Award - Twitter RKD Oct 2014 http://www.rkdfoodbanks.com/blog/food-bank-fundraising-gold-plate-awards—twitter
- Awarded to Eli LipmenEmployee of the Year Award AJC May 2011 Peer nominated award for outstanding leadership and teamwork.
- Awarded to Eli LipmenProgramming of the Year Award AJC (American Jewish Committee) May 2007 Developed innovative programming on energy and sustainability.
Volunteer Experience
Advisory Board Member
Issued by ClimatePlan on Nov 2021
Associated with Eli LipmenTransit Work Group Co-Chair
Issued by South Los Angeles Transit Empowerment Zone (SLATE-Z) on Sept 2018
Associated with Eli LipmenPresident
Issued by City of Los Angeles Board of Neighborhood Commissioners on Mar 2014
Associated with Eli LipmenBoard Member
Issued by Move LA on Jun 2011
Associated with Eli LipmenMentor
Issued by Jewish Big Brother Big Sister Los Angeles on Apr 2006
Associated with Eli LipmenPresident
Issued by Palms Neighborhood Council on Nov 2012
Associated with Eli LipmenSecretary
Issued by Palms Neighborhood Council on Jun 2010
Associated with Eli LipmenVice President of Finance
Issued by University of Southern California Annenberg School of Communications Masters Association on Aug 2009
Associated with Eli LipmenGrassroots Spokesperson
Issued by No on Proposition 23 Campaign on Aug 2010
Associated with Eli Lipmen
Languages
- enEnglish
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