Rodrigo Benavides

Rodrigo Benavides

Vendedor

Followers of Rodrigo Benavides841 followers
location of Rodrigo BenavidesQuito, Pichincha, Ecuador

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  • Timeline

  • About me

    Digital Marketing/ Product management /Brand strategy

  • Education

    • Colegio Intisana

      2003 - 2009
      IB High School Diploma Physics and Economics
    • Universidad Hemisferios

      2010 - 2016
      Commercial Engineer (BBA) Marketing, International Business

      Activities and Societies: Leadership seminaries, negotiation courses, digital marketing extracurriculars, sales workshops, statistics courses. Minors in marketing and international business

  • Experience

    • Adidas

      Nov 2013 - Mar 2014
      Vendedor

      asistir a los clientes en el proceso de compra

    • IBM

      Mar 2014 - Aug 2014
      Pasante

      apoyo al cargo de Real State & Site Operations, manejo de pequeños proyectos de mejora de infraestructura, así como realización de reportes del área.

    • Gravacons

      Aug 2014 - Sept 2015
      Socio fundador

      Manejo de la marca y planificación de estrategias comerciales, trabajo de inspección en obra civil

    • Continental

      Jul 2017 - Jun 2019

      Overview:Led the strategic development and management of Continental Group brands, aligning with the company’s mission to drive market growth, profitability, and innovation. Ensured the effective dissemination of reliable information and the successful launch of new products, contributing to sustained business success.Key Achievements and Responsibilities:Market Insight & Trend Analysis: Conducted thorough market trend scouting and competitor benchmarking to identify opportunities and inform strategic decisions.Portfolio Management: Directed the regional product portfolio, ensuring alignment with market demands and business objectives.Product Innovation & Lifecycle Management: Developed requirements for new products, managed the Product Life Cycle (PLC), and created comprehensive business plans for new launches.Operational Efficiency: Collaborated on cost allocation for new products and defined SOP (Start of Production) timelines to streamline processes.Launch & Training Coordination: Oversaw product launch coordination, supported training tool development, and facilitated staff training sessions to ensure knowledge dissemination.System Optimization: Managed product extensions and updates in SAP, ensuring accuracy and alignment with organizational standards.Technical Expertise: Provided technical information and created educational materials, including product guides, benefits summaries, and technical documentation.Data-Driven Strategy: Monitored and updated SKU indicators, supporting data-driven decision-making.Collaborative Innovation: Worked on approving new brands and imported product lines, fostering cross-functional partnerships for growth. Show less

      • Product and Brand Regional Coordinator

        Aug 2018 - Jun 2019
      • Commercial Trainee

        Jul 2017 - Aug 2018
    • PPM

      Jun 2019 - May 2020
      Product Owner

      New business and alliances product leader at PPM

    • Upwork

      Sept 2021 - Dec 2022
      HubSpot Professional
    • Edizeven (Techstars '21)

      Dec 2022 - Jun 2023
      Customer Success Specialist
    • Opal Group

      Jul 2023 - now
      Marketing Coordinator
  • Licenses & Certifications

  • Volunteer Experience

    • Instructor de proyecto para el medio ambiente de ARCA

      Issued by Arca Continental Ecuador on Mar 2013
      Arca Continental EcuadorAssociated with Rodrigo Benavides