Caitlan Bake

Experience

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  Enterprise Rent-A-Car

  Jun 2010 - Jan 2011

  • Selected as the campus representative for WeCar during its campus launch• Created and executed a three-month marketing plan resulting in 80 new memberships• Gave presentations to over 500 undergraduates educating them on car sharing • Built relationships with corporate accounts and raised company referrals; increasing my repeat and requested customers• Helped manage a fleet of more than 120 cars and trucks• Organized and executed a marketing event for two largest accounts• Only intern of 10 to attend “Elite” banquet for exceeding net sales goals by 3 percent

  • WeCar Intern

    Sept 2010 - Jan 2011

  • Marketing/Management Intern

    Jun 2010 - Aug 2010
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  Alpha Phi International Fraternity

  Jul 2011 - Jul 2012

  Educational Leadership Consultant

  • Selected as 1 of 12 consultants from 152 universities to represent the organization internationally• Collaborated with international volunteers to select 85 members from a pool of over 350 and develop a colony in its first year as a functioning organization at The University of Utah• Created and executed year-long strategic marketing and public relations plan resulting in a membership increase of 57%• Partnered with key university officials at 5 universities including the Vice President of Student Affairs and Dean of Students to assess collegiate chapter programs and operations• Facilitated over 30 seminars to more than 800 undergraduates on topics including leadership, scholarship, philanthropy, and recruitment Show less

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  Southern Wine & Spirits

  Jul 2012 - Jan 2016

  • Trained, developed, and motivated a team of 4 to foster the success of individual contributors and overall team success.• Strategized with senior sales management and key suppliers to enhance contribution to division and companywide sales strategies and goals.• Collaborated with supplier representatives to understand brands, sales goals/projections, and support in securing additional market share through my team’s effective selling approach.• Awarded District Manager of the Month first 3 consecutive months in my role. Show less • Selected by the E&J Gallo Management Development Program as the first MDP for Spokane Market• Developed relationships quickly with accounts & buyers to build brands and promote sales• Designated Eastside Execution Captain, tracking monthly execution against supplier priorities• Achieved key brand initiatives & brand presence through creative presentations of promotions & featured products• Consistently ranked within top 5 sales representatives in the North West Division each month Show less

  • District Manager

    Jun 2014 - Jan 2016

  • Sales Representative

    Jul 2012 - Jun 2014
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  GALLO

  Jan 2016 - now

  • Responsible for fostering strong relations & growing sales in 4 major Northwest Chains: Fred Meyer, Albertson’s Companies, Whole Foods Market & Rite Aid• Collaborated with corporate ecommerce & marketing teams to develop & execute 360-degree sales approach• Analyzed & recapped key programs to determine success & utilize learnings for future programs• Communicated with distributor management & field sales to ensure top level execution• In addition to my Account Manager role, I was the lead recruiter for the Gallo Leadership Development Program on Oregon State University's campus Show less

  • Senior Sales Planning Manager

    Aug 2024 - now

  • Area Manager - Sales Training

    Mar 2022 - Aug 2024

  • Senior Account Manager

    Oct 2020 - Mar 2022

  • Account Manager

    Jan 2016 - Oct 2020