Danielle Lyczak, MS, PMP, DASM

Experience

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  Northeast Pain Consultants

  Jan 1999 - Jan 2000

  Marketing Coordinator

  - Negotiated and signed contracts with local media to include radio, billboard and print - Developed, monitored, administered, and projected marketing budget- Authored press releases, designed informational brochures and issued conference invitations - Planned, directed and implemented grand opening events and fund-raisers - Created and supervised marketing studies for college interns- Initiated new business relationships in the medical field for agency doctors

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  Frisbie Memorial Hospital

  Jan 2000 - Jan 2002

  Community Relations Coordinator

  - Submitted and coordinated an average of 220 column inches of free press in local newspapers per month- Organized the weekly Community Lecture Series between physicians and community members - Managed SHINE (Senior Health Information & Education) program and quarterly newsletter- Designed informational hospital brochures; created, issued and tracked weekly newspaper ads - Oversaw creation, layout, and customization of community newsletter to 40,000 households - Initiated and maintained business relationships with other non-profit agencies - Developed and prepared “Frisbie News”, a monthly employee newsletter - Coordinated conferences, lectures and meetings at Frisbie’s Community Education & Conference Center Show less

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  Sandial Systems, Inc

  Jul 2002 - Jul 2004

  Marketing Administrator

  - Provided administrative support to the Vice Presidents of Marketing, Sales, and Customer Service- Managed marketing library of business and competitor related materials - Developed “Lunch Bytes”, a daily newsletter distributed to employees and board members- Arranged travel for all aspects of sales and marketing business- Coordinated, organized and planned customer, Board of Directors, and Advisory Council visits - Prepared and issued monthly changes to all corporate marketing and sales literature- Updated weekly sales forecast, Deals in Sight and Pipeline presentations Show less

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  Holy Rosary Credit Union

  Jan 2004 - Jan 2011

  Director of Marketing

  - Provided clear and consistent communication to staff- Oversaw and coordinated the efforts of ad agency, graphic designer, website company and marketing staff- Planned and coordinated all corporate events- Initiated and implemented annual marketing strategic plan- Responsible for creation, layout, and customization of quarterly newsletter to 15,000 members- Planned and managed annual marketing budget - Analyzed all campaigns for costs and effectiveness- Prepared press releases and publicity- Supported and fostered growth while supervising marketing staff- Represented the Credit Union on local committees and community organizations Show less

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  Service Credit Union

  Jan 2012 - now

  - Oversaw the life cycle of the vendor relationship with Service Credit Union. - Maintained a framework to provide assurance that vendor management practices were aligned with the Credit Union’s goals and objectives and were consistent with applicable laws and regulations through adherence to policies, standards and internal controls, while providing assignment of responsibility. - Responsible for directing the due diligence documentation gathering, reviewing and analyzing it, staying current on regulatory changes, and responding to audit or examination inquires; all in an effort to manage risk. Show less - Served as project manager within the department and across departments as related to product marketing and various segment initiatives.- Managed the execution of strategic plans for promotions and programs. Worked with Brand Officer and graphic designers to create supporting collateral.- Planned, coordinated and executed events relative to sponsorships; assisted with corporate events- Worked with advertising team to implement supportive advertising. - Managed project, sponsorship and giveaway budgets - Supported sponsorships through project management, assistance and on-site support. Represented the credit union and exemplified the credit union brand- Identified sponsorship opportunities in underserved markets and made recommendations- Managed corporate logo wear process and delivery. Selected options, presented to the management team, prepared budget on costs and samples for President/CEO- Managed and acted as liaison with 3rd party vendors Show less

  • Project Manager

    Mar 2020 - now

  • Marketing Communications Specialist - Military Programs

    Aug 2019 - Mar 2020

  • Executive Assistant to the VP - Logistics

    Oct 2016 - Aug 2019

  • Vendor Management Specialist

    Oct 2014 - Oct 2016

  • Marketing Officer

    Jan 2012 - Oct 2014