Alif Azmir

Experience

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  Actor | Freelance

  Oct 2013 - now

  Actor & Model

  Have acted in several Theater performance from various Productions & Institutions.- Theater Musical Pygmalion (Main Lead)- Theater Konserto Terakhir (Director)- Theater Sebelum Ku Terjaga (Main Lead)- Theater Setianya Bukan Pawana Tajam (Main Lead)- Theater Uda dan Dara (Director)- Theater Monologue 25 Shades of My Life (Main Lead)- Theater Monologue First Time (Main Lead)- Theater Emotive Tiga Jari Daripada Tuhan (Ensemble)- Theater Musical 3 Lagenda (Acting Director)- Theater Musical The News Room (Main Lead)Have acted in several TV Drama and Telemovies for various Malaysian TV station.- Drama Seadanya Aku (Supporting)- Drama Satukan Rasa (Recurring)- Telemovie Kasih Kamelia (Recurring)- Drama Fajar di Bukhara (2nd Lead)- Drama Dilema (Main Supporting)- Drama Tuan Rumah Pembantu Rumah (Recurring)- Telemovie Cikgu Su (Main Supporting)- Drama Raya ni Mesti Kahwin (Recurring)Have been featured for several TV Ads Brand- UOB (Main Lead)- Platinum Victory (Featured Role)- RHB (Main Supporting)- Time (Featured Role)- Big Tree (Main Lead)- Caring Pharmacy (Main Supporting)- Mudah.my (Main Lead)- Sony Xperia C (Main Supporting)- U-mobile (Supporting)- Hotlink (Supporting)Others Exposure- Sampin Exclusive (Model)- Eshaal (Model)- Drama Festival Kuala Lumpur (Finalist)- Music Video Tak Tun Tuang (Main Supporting)- Luscious Premium Collagen Drink (Model)- Multimedia University (Model) Show less

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  Secret White (Beauty Product)

  Jan 2015 - Jan 2016

  Marketing Executive

  - Communicate with target audiences and manage customer relationships.- Manage the production of marketing materials, including leaflets, posters, flyers, newsletters, and e-newsletters.- Manage all internal and external social media sites.- Lead the development and execution of integrated marketing campaigns within the FMCG sector,enhancing brand visibility and market penetration.- Conduct market research using customer questionnaires and focus groups.- Contribute to and develop marketing plans and strategies.- Build rapport with customers to increase renewals, referrals, and cross-sell and upsell opportunities. Show less

• 

  Superdough (Breakout Escape Game | Hauntu Immersive Horror Experience)

  Nov 2019 - May 2022

  - Analyze the results of all marketing activities to achieve sales targets for brands.- Plan marketing strategies such as advertising campaigns, promotions, and projects to meetobjectives.- Develop reports to provide real-time insights into campaign performanceand sales trends.- Lead marketing projects through cross-functional and cross-departmental teams.- Conduct in-depth qualitative analysis of customer feedback, social media interactions, and markettrends to inform marketing strategies.- Leverage analytic tools such as Google Analytics to track and analyze website traffic and customerbehaviour, providing insights that drive strategic marketing decisions.- Prepare weekly and annual sales reports by collecting, analysing, and summarizing information.- Deliver comprehensive sales and marketing report to overseas outlets, aligning with globalstrategies and local market needs.- Organize and oversee events, ensuring seamless coordination and management of key opinionleaders (KOLs), celebrities and media representatives to enhance brand visibility and engagement.- Develop and execute communication strategies that significantly increase brand awareness andstakeholder engagement, resulting in enhanced market presence and stronger customer relationships.- Developed engaging content for blogs and promotional materials that drove audience engagement. Show less - Develop sales strategies to achieve sales targets for brands under the company.- Follow up with client requests and arrange their events.- Ensure advertising campaigns, promotions, and marketing projects reflect specific objectives andmeet targeted sales results.- Lead A/B testing initiatives to assess the effectiveness of marketing campaigns, using qualitativedata to refine targeting.- Develop and implement CRM strategies using Storehub, leading cross-functional teams to enhancecustomer engagement and drive sales growth.- Communicate with store operations to deliver effective marketing messages, promotional briefings,and partnership events.- Seek partnership opportunities to increase brand awareness.- Respond to and manage all inquiries and complaints from social media and email.- Support and manage ad hoc events, including managing KOLs, celebrities, and media visits. Show less

  • Senior Marketing Executive and Partnership

    Jul 2021 - May 2022

  • Marketing Executive

    Nov 2019 - Jun 2021
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  AIA Malaysia

  Nov 2020 - Mar 2023

  - Work directly under Life Specialist Financial Planners Sdn Bhd (KL Mohan) of the Elite Agency underAIA Malaysia.- Set specific objectives to develop a cohesive and profitable marketing strategy.- Provide analysis and recommendations to the marketing and communications team.- Shape the brand positioning and narrative while targeting the proper audience.- Ensure marketing strategies align with overall business strategy.- Conduct in-depth research to identify new market opportunities and consumer preferences tosupport campaign creation.- Set specific marketing goals that align with overall business goals.- Develop and maintain digital campaigns to increase web traffic.- Coordinate with IT and web development teams to enhance website functionality and ensure aseamless user experience.- Organize and manage media-related public relations activities.- Execute online and offline marketing initiatives, integrating online and new media, email, direct mail,social media, SEM/SEO strategy development, and brand awareness efforts. Show less - Part of the Elite Life Programme.- Licensed for Life, Takaful and Investment Insurance related products.- Prospecting, acquiring new and review existing clients by becoming a trusted adviser to them. Regularly reviewing to identify cross selling opportunities and embed client loyalty by meeting / fulfilling all their needs.- Ensuring the constant update to customers on Insurance new principal products and services to fulfil customer needs.- Proactively and consistently analysis / reviewing customers need using needs based selling approach to offer various financial solutions and build strong customer relationship to retain and grow the customers wealth based on 4 pillars of financial planning.- Analyzing clients' risk appetite, investment preferences and return expectations and proposing investment solutions accordingly.- Complying with internal guidelines and regulatory requirements.- Ensuring strong customer service levels are met in line with Company objectives. Show less

  • Marketing Strategist and Communications Manager

    Jun 2022 - Mar 2023

  • Life Insurance Specialist

    Nov 2020 - Mar 2023
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  Semventures Sdn Bhd (Sampin Exclusive)

  Apr 2023 - May 2024

  Head of Department

  - Head of the Live Host & Marketing Communication department under brand, Sampin Exclusive.- Oversee all marketing campaigns for the company.- Manage and coordinate marketing and creative sides.- Interpret briefs to produce original content.- Crafted compelling and persuasive copywriting that complements the creative concepts for websites, campaigns, offline, and social media.- Use research to establish strategies for reaching the target audience.- Develop partnerships with online marketplaces to expand product reach and drive sales growth.- Collaborate with digital marketing teams to launch targeted campaigns, achieving a 200% growth incustomer acquisition.- Utilize e-commerce platforms such as Shopify to analyse data, resulting in increased customeracquisition.- Manage and maintain positive relationships with influencers and key stakeholders to maximize brand exposure.- Develop and manage methods to increase Live Presenters’ productivity.- Analyse TikTok trends and engagement to generate sales and brand awareness. Show less