Experience

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  Gulf bank algérie

  Apr 2021 - Apr 2021

  Customer relationship management assistant

  - Listening and understanding clients' needs. - Data collection based on client requirements. - Operational management of email, SMS, and push notification campaigns, with performance monitoring against forecasts. - Numerical analysis and post-operation assessments. - Coordination among various internal teams: designers, project managers, developers, data analysts, etc. Tools: Google Analytics, Adobe Campaign, Salesforce, Microsoft Office Suite.

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  Vibet media agency

  May 2022 - Sept 2022

  Social media & web manager

  - Led communication strategies to enhance the company's visibility. - Ensured consistent communication across all channels and encouraged interactions in both English and French. - Managed website SEO to strengthen visibility. - Conducted continuous benchmarking and competitive monitoring to adjust strategies according to best practices and market evolution. Tools: Later, Klaxoon, Canva, WordPress, Google Analytics, and SEMrush.

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  Electrad

  Nov 2022 - Apr 2023

  Social media manager assistant

  - Contribution to the development of digital marketing strategies and creation of editorial calendars. - Preparation of briefs for creative teams. - Collaboration with various departments on cross-functional projects, particularly in strategic planning and brand development. - Conduction of periodic analysis of campaign performance to optimize digital strategies. - Staying abreast of changes in the competitive landscape through strategic monitoring. Tools used include Buffer, Trello, Slack, Microsoft Office Suite, Google Workplace Suite. Key clients: ABC Group (Pepsi), Skechers, LG, and Opel. Show less

• 

  Tbwa\worldwide

  Apr 2023 - Aug 2023

  Digital project manager

  - Conception and execution of digital marketing strategies, digital branding/rebranding, editorial calendars, and advertising campaigns for the entire client portfolio. - Analysis of results and adjustment of plans. - Complete supervision of each project with client interaction. - Budget establishment and monitoring. Tools: Sprinklr, HootSuite, Meta Business Suite, AirTable, Dolibar, Freedcamp. Key clients: Danone, Stellantis, Dell, Henkel, Sanofi, Brandt, and TetraPack.

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  Crédit agricole cib

  Apr 2024 - now

  - Project Management in Agile Methodology: Organization and management of sprints via GitLab, writing user stories, and tracking the backlog for a Large Language Model (LLM) designed for a conversational assistant focused on document analysis.- UX/UI Design: Participation in the design of the user experience and interface for the platform using Figma, to create an intuitive interface tailored to user needs.- Business Requirements Gathering: Analyzing business use cases and translating requirements into innovative and operational features.- Development and Iterations: Contributing to the development of advanced features and leading iterations for continuous product improvement.- Cross-functional Collaboration: Working closely with technical teams, business stakeholders, and design teams to align the platform with the bank’s strategic priorities.- Optimization and Monitoring: Overseeing iterations to ensure performance, quality of deliverables, and an optimized user experience.- User Testing and Feedback: Coordinating tests and gathering feedback from end-users and champions across different departments in the bank.- Technology Watch: Exploring advancements in Generative AI and design thinking to ensure cutting-edge technology and user interface innovation. Show less - Participating in the Development of Innovation Projects within the Bank: Collaborating with various departments and teams to foster innovation.- Support for the Integration of New Technologies: Assisting in the integration of emerging technologies, including Generative AI and Digital Assets.- Business Needs Collection and Analysis: Gathering and analyzing business requirements, sourcing, and proposing the best technological solutions.- Collaboration with Startups and Partners: Partnering with startups and external organizations to explore innovative solutions tailored to strategic challenges.- Intranet Content Management: Administering and managing content for the intranet site dedicated to innovation using WordPress.- Organizing and Participating in Learning Expeditions: Leading learning expeditions for clients at the Viva Technology event, creating visit paths focused on Generative AI, blockchain, and data.- Participation in Pitch Parties: Participating in Pitch Party events with Village by CA.-Technology Market Watch: Conducting research to identify relevant innovations in key areas such as blockchain, data, and Generative AI. Show less

  • Product Owner- GenAI

    Sept 2024 - now

  • Innovation & Digital Transformation Manager Assistant

    Apr 2024 - Sept 2024