Luca Tafuro

Luca Tafuro

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location of Luca TafuroMilan, Lombardy, Italy

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  • Timeline

  • About me

    Product Owner @ Edenred | Certified Associate in Project Management (CAPM)®

  • Education

    • Università Cattolica del Sacro Cuore

      2018 - 2020
      Laurea Magistrale LM Management per l'impresa 110/110 e Lode

      Major courses: Analisi di mercato; Project management; Sistemi informativi a supporto delle decisioni aziendali; Trade marketing & service management; Corporate strategy; Metodi quantitativi per il management

    • Università di Bologna

      2015 - 2018
      Laurea triennale in Scienze Economiche Economia e commercio 101/110

      Major courses: Strategia d'azienda - Marketing - Finanza - Marketing e gestione dei prodotti agroalimentari - Programmazione e controllo - Statistica

  • Experience

    • BTO Research

      Dec 2020 - Nov 2024

      Responsibilities and Achievements:Omnichannel Project Specialist:• Successfully delivered several end-to-end omnichannel projects, adhering to project timelines and budget constraints, expanding the company's service portfolio across the world.• Designed and implemented cutting-edge purchasing solutions aligned with market standards to enhance customer experience (CX).• Continuously improved the customer journey, ensuring a seamless shopping experience across all touchpoints.• Proactively addressed (potential) issues, contributing to the smooth execution and timely delivery of diverse digital initiatives. Show less Responsibilities and Achievements:Omnichannel Project Specialist:• Successfully delivered several end-to-end omnichannel projects, expanding the company's service portfolio across EMEA, NA, and ANZ regions.• Designed and implemented cutting-edge purchasing solutions aligned with market standards to enhance customer experience (CX).• Continuously improved the customer journey, ensuring a seamless shopping experience across all touchpoints.Hybrid Cloud Demand and Reporting Governance & PMO:• Played a pivotal role in the company’s cloud transformation journey by promoting the cloud service portfolio and addressing demands from global subsidiaries.• Managed comprehensive reporting on cloud adoption and usage, collecting and analyzing weekly and monthly data to monitor and control achievements effectively.• Facilitated strategic decision-making by providing detailed insights into cloud service performance and adoption metrics.eCommerce Merchandising:• Analyzed e-commerce sales performance to identify key insights on product performance and market trends.• Adjusted third-party marketplace assortments based on performance data to optimize sales and meet market demands.• Collaborated with cross-functional teams to align merchandising strategies with overall business goals. Show less

      • Senior Project Analyst

        Jun 2024 - Nov 2024
      • Project Analyst

        Dec 2020 - Jun 2024
    • Edenred Italia

      Nov 2024 - now
      Product Owner
  • Licenses & Certifications

    • McKinsey Forward Program

      McKinsey Forward
      Jul 2024
      View certificate certificate
    • Google Digital Training - Fundamentals of Digital marketing

      Google
      Apr 2020
      View certificate certificate
    • Google Analytics for Beginners

      Google
      Apr 2020
    • Certified Associate in Project Management (CAPM)®

      Project Management Institute
      May 2022
      View certificate certificate
    • Generative AI Overview for Project Managers

      Project Management Institute
      Sept 2024
      View certificate certificate