Gina Robello

Experience

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  Urban Solutions

  Jun 2009 - Aug 2009

  Survey/Research Intern

  I conducted unstructured in-person and telephone interviews, assisted with participant recruitment, participated in data cleaning, and data entry.

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  Familybuilders by Adoption

  Feb 2010 - Aug 2010

  Permanency Researcher (Temporary)

  Participated in file mining (reading through foster care children’s files in search of estranged family members), researched internet for individual’s contact information, and wrote weekly reports.

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  Pacific Institutes for Research and Evaluation

  Jul 2010 - Nov 2010

  Research Assistant (Temporary)

  Recruited participants using a random assignment procedure, conducted in-person interviews, and collected saliva and breath samples for studies exploring nightlife (Club) safety.

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  Paul Ekman Group

  Sept 2010 - Mar 2011

  Personal/Research Assistant (Temporary)

  Helped with travel arrangements, assisted with personal errands, conducted literature reviews, researched given topics using internet databases, collected resources for projects, and assisted in creating an online training tool.

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  Walmart.com

  Aug 2011 - Jan 2012

  Walmart.com (Contract Position)

  I assisted the Manager of Online Experience Insights with analyzing Customer Satisfaction survey data. I produced reports in PowerPoint and Excel, managed data in SPSS and Excel with the use of macros and syntax, and managed multiple projects effortlessly.

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  Q & A Research, Inc.

  Feb 2012 - Jun 2023

  Director of Analysis

  Utilizing strong creativity and analytical skills, I produce reports in PowerPoint, Excel and Word that involve storytelling and actionable insights. I also manage tracking reports, perform various statistical analyses based on client needs (e.g. Key Driver Analysis, Factor Analysis, TURF Analysis, Penalty Analysis, Perceptual Mapping, Pricing Analysis, etc.), conduct ad hoc data exploration, and assist with other marketing research tasks. Key aspects of this position are managing the report writing department, providing statistical support to the project management team, and, when needed, assisting project managers with day-to-day tasks including creating plans for data tabulations and analysis, and building client relations. Show less

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  Escalent

  Jun 2021 - now

  I lead the development of insights and storytelling, and assist clients with achieving their business goals. More specifically...• Provide input regarding the study design and the best research technique(s) to utilize for projects. • Develop surveys/questionnaires to answer client objectives. • Ensure quality of and approve programmed questionnaires, including communication with the programmer or programming vendor. • Analyze research results and collaborate with the Client Management team members to interpret research findings and implications.• Write reports or prepare deliverables that add value to the client by relating the research findings to the business objectives in a manner that is clear, presentable and actionable • Support the proposal/sales process by working with project teams to develop an analytical approach to the client problem and write portions of proposals. Show less

  • Senior Insights Manager

    Jun 2023 - now

  • Senior Insights Analyst

    Jun 2021 - Jun 2023