Nivedita Shastri

Experience

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  Santosh Kapadnekar Associates

  Jun 2006 - Oct 2006

  Interior Design Intern
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  NBZ Architectural Consultants - India

  Oct 2007 - Aug 2008

  Interior Designer
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  BIG ND Studio

  Aug 2008 - Dec 2009

  Assistant Art Director
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  Red Chillies Entertainment

  Dec 2009 - Nov 2010

  Assistant Art Director
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  Intense Entertainment LLC

  Jul 2013 - Oct 2013

  Event Manager Assistant
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  George Mason College of Visual and Performing Arts

  Jan 2014 - Apr 2014

  Arts Management Finance Intern
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  Youth For Understanding USA (YFU)

  Aug 2014 - Nov 2014

  Social Media Marketing and Communications Intern

  Facilitate and participate in the strategic brand audit of YFU, take down the unauthorized representations of YFU and educate staff on procedures Design and create study abroad e-kit; creation of communication tools, flyers advertisements Assist in preparing press/media contact lists for press and Public Service Announcement (PSA) distributions Assist with fundraising gala and assist in developing communications plan for Gala - Assist with strategic prioritization within the organization; edits and upgrades to automated communications Assist with writing inquiry messaging. Rebrand digital and print inquiry outreach programs, YFU loyalty program Assist with developing the marketing and communications plan for FY 2015 broken out by programs and create departmental versions of existing master plan for: Staff, study abroad, inbound international student program, new programs. Show less

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  Free lance

  Dec 2014 - May 2015

  UX Designer, Usability Analyst

  Define and develop navigation, information architecture and interfaces based on end user requirements and business goalsDevelop and implement strategies for effective navigation and content management through minimalistic information architectureLead and collaborate in user-centered design process such as research, design strategy, development and testingLead user-centered research by utilizing tools like competitor analysis, user personas, storyboarding to create a design strategyDevelop low & high fidelity wireframes, customer journeys, concept sketches and visual mockupsUnderstand business objectives, target user requirements by following best design practices Collaborate with developers and analysts to provide creative business solutionsManage and coordinate with onsite-offshore front-end development team using agile development process Show less

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  Yes Factors Inc.

  Jun 2015 - Jun 2016

  UX Business Analyst

  Build design strategy utilizing tools like competitor analysis, user personas while understanding the executive intent, critical success factors, and usability criteria for websites Conduct user centered research utilizing tools like user needs matrixes, personas, storyboards, process flows, user stories, information architecture, wireframes, heuristics, UI visual design direction, prototypes, mockupsThink strategically about website development, while keeping the User Experience in viewSystematically research the user’s needs through polling, user interviews, SME interviews, whiteboard sketch sessions, usability sessionsEffectively communicate the needs and requirements of users to IT, Creative & development teamsGuide and collaborate with the Agile team stakeholders with Human factors user-centered design best practices Show less

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  Everestek

  Jul 2016 - Mar 2017

  UX Designer

  Develop a design strategy and user-friendly interface for mobile app for IOS and Android phones.Coordinate with onsite-offshore front-end development team using agile development process.Introduce continually modified digital campaign strategies, enabling client communication through daily social media channels, allowing a continuous online-to-offline engagement experience. Shape custom product portfolios to meet complex market opportunities and simplify customer experiences.Engage as a hands-on guide, from discovery to wireframing, prototyping, user testing, UI design and design reiterations until the final product is released.Conduct business analysis to determine trends and consumption, collaborating teams to determine brand positioning and media effectiveness.Work closely with all technical teams of user-centered design including, research, user-centered analysis, development and testing Collaborate across departments including, software development teams, marketing and productMultidisciplinary design and coordination, strategically designed navigation, information architectureServe as an advocate for the end users, collaborate with development and stakeholder teams to ensure end-user needs are met considering business objectives and technological constraints Show less

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  Design Consultant

  Mar 2017 - now

  User Experience Designer, Usability Analyst

  Develop a design strategy with a goal to create user-friendly interface for Prowide's website understanding the business goals and end-user requirementsCollaborate with stakeholders to gather and prioritize requirements, work with cross functional design and development teams for website design and developmentConduct and manage user interviews to understand the design requirementsConduct user-centered research by utilizing tools like competitor analysis, user personas, storyboarding to create a design strategyDevelop strategies for navigation design and content management through minimalistic information architectureDevelop low fidelity wireframes and visual mockups with better user experience for stakeholders and coordinate with the technical team for website developmentCoordinate with onsite-offshore front-end development team using agile development process Show less