Antonia Nikolova

Experience

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  Medcross

  Nov 2021 - Jan 2023

  Executive Administrative Assistant
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  NBU Student Council

  Nov 2021 - Mar 2023

  Junior Copywriter
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  The Huts Group

  Jul 2022 - May 2024

  Manage a portfolio of client accounts, serving as the primary point of contact for all digital marketing initiatives.Collaborate with cross-functional teams including creative, media, and analytics to develop and execute integrated digital marketing strategies aligned with client goals.Conduct thorough market research and analysis to identify industry trends, target audience behaviors, and competitive landscapes, ensuring the delivery of impactful and effective campaigns.Develop and present comprehensive digital marketing proposals to clients, highlighting strategic recommendations and budget allocation for various channels such as social media, search engine marketing, display advertising, and email marketing.Monitor campaign performance, analyze key metrics, and provide actionable insights to optimize campaign effectiveness and maximize ROI.Coordinate with creative teams to develop engaging content and assets for digital campaigns, ensuring brand consistency and adherence to client objectives.Regularly communicate campaign progress, updates, and results to clients through meetings, reports, and presentations.Proactively identify opportunities for account growth and upselling, leveraging a deep understanding of client needs and industry trends.Build and nurture strong client relationships, addressing concerns, resolving issues, and ensuring overall client satisfaction.Stay abreast of the latest digital marketing trends, tools, and industry best practices to drive innovation and deliver cutting-edge solutions. Show less Assisted account executives with client communication, campaign coordination, and reporting activities.Conducted market research and competitor analysis to support the development of client proposals and presentations.Assisted in the creation of social media content calendars and managed content scheduling and posting.Monitored and analyzed social media performance metrics, providing insights for campaign optimization.Supported the execution of digital marketing campaigns, including social media advertising and email marketing.Assisted in the preparation of client reports, summarizing campaign performance and key metrics. Show less

  • Digital Account

    Oct 2022 - May 2024

  • Social Media Intern

    Jul 2022 - Sept 2022
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  The Smarts

  May 2024 - Sept 2024

  Creative Services Manager
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  The Huts Group

  Sept 2024 - now

  Digital Project Manager