Alina Moldoveanu

Alina moldoveanu

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  • Timeline

  • About me

    Category Manager at Fashion Days Group

  • Education

    • Romanian-american university

      2008 - 2010
      Master in organizational management and marketing
    • Romanian-american university

      2005 - 2008
      Management-marketing

      Activities and Societies: Certificate of Completion - Project Management

  • Experience

    • Euro 07 romania

      Oct 2008 - Oct 2009
      Commerce and marketing economical referent

      Import handling:- introducing the merchandise stock into the inventory system, using .xml files;- Computing the product prices using advanced Excel functions;- Maintaining and updating the products status in the database(description, translating);Elaborating and introducing the INTRASTAT declaration;Market research:-Elaborating a portfolio of potential clients residing in Romania, structured by counties-researching and analyzing the competition

    • Fashion days shopping

      May 2010 - Jul 2013

      Leading and coordinating the back-office department;Sales analysis and reporting (sales, cancellations, returns rate, claims, budget achievement);Selections of the campaigns to be promoted through dedicated marketing activities;Daily contact with the production team to solve any kind of production problems providing backups and solutions;Control and supervision of the whole process to launch the campaign live on the web site (samples, price strategy, marketing mix, stock, production activities);Coordination and management of the Planning Team (3 people based in Milan, Dusseldorf and Bucharest);Daily marketing mix analysis and selection for the merchandising categories;Sales Campaigns planning for the 4 EU buying hubs (Milan, Berlin, Dusseldorf and Bucharest);Approval Of the sales campaigns proposed by the local buyers;Training and supervision for the new members of the team. Show less Support buyers in everyday (administrative) tasks;- Contract management: Correspondence with suppliers, get appropriate signatures,filing of contracts, monitoring of contracting stages;- Preparing and formatting tools (evaluation tool / performance tool) for buyers;- Order samples and pictures according to campaign agreement;- Prepare and maintain data in the ERP system RVX;- Organize pick-up /delivery details for samples from supplier in coordination withlogistic services team;- Organize payment for samples with finance- Check and follow-up with supplier deviations of samples, stock-update list, and shipped products;- Inform the Operational Planner about reschedules;- Follow-up all the campaigns from the planning assigned to the buyers; Show less

      • Team Leader Backoffice and Operational Planner

        Sept 2011 - Jul 2013
      • Buyer Assistant

        Feb 2011 - Sept 2011
      • Pricing Specialist

        May 2010 - Feb 2011
    • Elefant.ro

      Jul 2013 - Jan 2015
      Fashion category manager

      Responsible for the growth of the fashion category;Establish and maintain vendor relationships;Negotiate buying terms with vendors (price, quantity, delivery terms);Continually research and explore new trends in marketplace and category;Developing and supporting the product management strategy;Select collections from different brands and suppliers;Supporting the marketing strategy, develop the product management strategy;Organize and follow up the deliveries to the warehouse. Show less

    • Emag

      Jun 2015 - Jul 2018
      Fashion category manager

      Analyzing market trends and competitor activity to identify new opportunities as well as changes to our existing offering.Identify any new merchandise to improve assortment and to maintain their competitiveness in the market.Analyzing sales trends, quotas and dispersion for sustaining profitability KPI’s and expected ROI.Developing plans for the launch of new merchandise together with suppliers into all relevant markets.Maintaining an awareness of new developments in the product development field to ensure that the company maintains its competitive advantage.Forecasting sales and develop an assortment plan.Analyzing product positioning in the market and makes decisions accordingly.Working closely with the stock team to ensure all promotions and new lines are delivered on time. Delivering meaningful reports and cut through the information / detail in order to get to the real issue.Monitoring the purchasing arrangements to ensure that they are taking advantage of the most favorable terms.Analyzing sales reports, orders, clients demands and acts accordingly to meet and exceed sales targets.Establishing base and promotional prices, implementing promotions. Show less

    • Fashion days group

      Jul 2018 - now
      Category manager

      Analyzing market trends and competitor activity to identify new opportunities as well as changes to our existing offering.Identify any new merchandise to improve assortment and to maintain their competitiveness in the market.Analyzing sales trends, quotas and dispersion for sustaining profitability KPI’s and expected ROI.Developing plans for the launch of new merchandise together with suppliers into all relevant markets.Maintaining an awareness of new developments in the product development field to ensure that the company maintains its competitive advantage.Forecasting sales and develop an assortment plan.Analyzing product positioning in the market and makes decisions accordingly.Working closely with the stock team to ensure all promotions and new lines are delivered on time. Delivering meaningful reports and cut through the information / detail in order to get to the real issue.Monitoring the purchasing arrangements to ensure that they are taking advantage of the most favorable terms.Analyzing sales reports, orders, clients demands and acts accordingly to meet and exceed sales targets.Establishing base and promotional prices, implementing promotions Show less

  • Licenses & Certifications

    • Negotiation techniques certificate

      Sc leverage negotiation srl
      Oct 2018
    • Competente antreprenoriale

      Dynamic human resources grups
      Jun 2011