Sruthi M

Experience

• 

  The White Helmets VIT Chennai

  Feb 2020 - Jul 2022

  •Assisted in creating engaging content for various club platforms, including social media, newsletters, and blogs.•Researched and gathered relevant information to produce high-quality articles and posts.•Collaborated with other team members to brainstorm and develop content ideas aligned with club objectives.•Participated in team meetings to discuss content strategy and receive feedback for improvement.•Contributed to maintaining the club’s content calendar to ensure timely and consistent content delivery. Show less

  • Head of Content Team

    Feb 2021 - Jul 2022

  • Content Team Member

    Feb 2020 - Sept 2021
• 

  Data Science Club VIT Chennai

  Jun 2022 - Aug 2023

  Core Team Member

  •Analyzed social media metrics to optimize content strategy and improve engagement rates.•Conducted data-driven marketing campaigns to increase club membership and participation in events.•Utilized data visualization tools to present social media performance reports to the club leadership.•Implemented A/B testing on marketing strategies to determine the most effective approaches.•Collaborated with the data analytics team to leverage insights for targeted marketing efforts and audience segmentation. Show less